Inautalent is recruiting, on behalf of an international player in the lifestyle and social-connection space - present in around ten markets worldwide, including the UK, Germany, Spain, Mexico, India, Australia, Canada and France - a Marketing Senior Manager to take ownership of the Brazilian market. A whole market to grow, a strategy to build, and the responsibility to drive it from diagnosis through to execution.
You will be responsible for developing and executing the integrated marketing strategy for Brazil: diagnosing the market's challenges and opportunities, building a clear, actionable plan, then bringing it to life yourself - managing the media agency, influencer partnerships, and brand campaigns. Unlike the equivalent France role, which operates in full isolation, you'll have a regional safety net: your direct manager has hands-on experience of the Brazilian market and speaks Portuguese, giving you a real sparring partner the France role doesn't have.
Requirements
The role:
- Own the Brazilian market end-to-end: diagnosis, strategy, execution
- Continuously track competitor activity and market movements, turning insights into strategic recommendations
- Determine the marketing mix and make strategic recommendations on paid media
- Oversee day-to-day collaboration with the media agency, ensuring strategic alignment and continuous optimization across paid channels
- Build integrated, multi-channel marketing plans (media, influencer, PR, partnerships), from brief to performance analysis - on time and on budget
- Collaborate with global cross-functional teams (creative, PR, media, product marketing, partnerships, growth)
- Regularly communicate market challenges, strategy and results to leadership
What we're looking for:
- Bachelor's degree; MBA or Master's a plus
- 6-8 years of experience in brand, integrated, or strategic marketing, ideally in consumer tech, lifestyle, or culturally-driven brands
- Strong grasp of Brazilian Gen Z trends and culture, with the ability to adapt global strategy into locally resonant activations
- Proven track record of independently owning a market end-to-end, from diagnosis to execution
- Solid understanding of the media landscape, channels and measurement; strong analytical skills
- Comfortable operating without a large team, wearing multiple hats, and getting things done independently
- Native-level Portuguese, fluent English required; Spanish is a plus
Benefits
Conditions: Brazil, fully remote - Compensation: R$323,000 gross/year - Target start date: November 11th.

