{"id":548268,"url":"https://alion.io/job/incubeta-uk-data-strategy-director","title":"UK - Data Strategy Director","company":{"id":449856,"name":"Incubeta","domain":"incubeta.com","url":"https://alion.io/company/incubeta-3","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Breezy","truth_index":{"grade":"B","score":80,"open_postings":11,"ghost_share":0,"stale_share":0.818,"repost_share":0,"time_to_fill_p50_days":43,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Leadership","role_family":"Leadership","seniority":"head","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":131000,"max_usd":245000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":71},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"LLM","optional":false}],"status":"live","first_seen_at":"2026-07-24T10:57:24Z","employer_posted_date":"2026-07-24","last_verified_at":"2026-11-01T18:49:56Z","board_verified":true,"closed_at":null,"days_open":100,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":100},"description":"The Role\nMost brands are drowning in data but starved for real decisions. At Incubeta, we aren't building more dashboards - we're building the autonomous, agentic AI data engines that allow global brands to outperform. As our Director of Data Strategy, you won't just manage data, you'll architect how the world's most ambitious brands use data to dynamically execute marketing in real time.\nThis is a pivotal, forward-looking role designed to transform our data offering from a collection of tactical, technical solutions into a strategic powerhouse. You'll bridge the gap between complex data infrastructure and overarching business goals, ensuring client data assets serve as primary drivers for growth, performance, and innovation across all digital touchpoints.\nThis is a great opportunity for someone who enjoys operating as a trusted consultant to senior stakeholders, shaping data and AI strategy at scale, and pioneering how agentic AI and advanced measurement reshape the industry.\nKey Responsibilities\nStrategic & Data Expertise\nAct as the primary subject matter expert for data & feed strategy, partnering directly with clients and Client Directors to embed client data into client strategy, ensuring data-driven strategy is foundational to every client response\nLead the development and implementation of robust frameworks for account planning and testing that provide clear, actionable insights driving marketing decisioning for clients\nRegularly review data maturity frameworks across your portfolio to ensure they are fully optimised and integrated across Incubeta services\nLead the ongoing development and continuous refinement of the agency's data consulting framework templates and best practices\nMaintain a rigorous standard for data hygiene and quality assurance, prioritising data infrastructure changes based on measurable strategic and commercial impact\nServe as the primary strategic interface between technical engineers/developers and client account management teams\nInnovation\nDefine, evaluate, and evangelise the role of structured data in an AI-driven marketing landscape, with a focus on data readiness for AI Overviews, Advantage+ Shopping Campaigns (ASC), and Performance Max (PMAX)\nLead the client transition from platform-centric or single-channel data silos into a unified, multi-platform data strategy, ensuring optimal data layer execution and performance across Meta, Google, TikTok, Pinterest, and Microsoft\nDrive pioneering innovation around first-party data activation, solving unique client challenges such as real-time inventory management, predictive customer lifetime value, and bridging offline/in-store and online data ecosystems\nContinually explore, vet, and deploy emerging data technologies, feed management, customer data platforms (CDPs), clean rooms, and advanced analytics tools to future-proof client strategies\nTeam Leadership & Development\nDesign, deploy, and lead educational training programs to scale data strategy and data literacy within the wider media activation and client management teams\nCultivate a collaborative, high-performing team environment that champions intellectual curiosity, strategic storytelling, and multi-platform data expertise\nProvide intentional guidance, mentorship, and technical/strategic training to team members to systematically enhance their consulting skill sets\nFoster a pervasive culture of innovation and continuous learning, ensuring key case studies and methodology updates are shared and implemented across the business\nStakeholder Relationship Management\nBridge critical communication gaps by translating complex data work into high-level, narrative-driven strategic value for senior client stakeholders\nCollaborate with Client Directors to deliver a true \"connected storytelling\" approach, ensuring Data Strategy, Marketing Intelligence, Advanced Analytics, and SEO are articulated as a single unified solution rather than disconnected services\nEstablish and deepen core relationships with stakeholders across your client portfolio, positioning yourself as their primary strategic advisor on all things data\nMaintain a proactive cadence of client communication, delivering regular updates on market shifts, regulatory compliance, data innovation trends, and customised strategic growth recommendations\nWhat We're Looking For\nProven experience operating as a senior data strategy consultant or leader, ideally within an agency or complex client-services environment\nDeep credibility across modern data architecture, privacy-first compliance, and advanced analytics\nStrong working knowledge of platform-specific data ecosystems (Meta, Google, TikTok, Pinterest, Microsoft), including AI-driven products such as PMAX and Advantage+\nHands-on understanding of CDPs, clean rooms, feed management, and emerging data technologies\nA track record of translating complex, technical data work into clear commercial narratives for CMOs and senior stakeholders\nExperience designing and delivering data literacy or training programmes at scale\nGenuine expertise and point of view on agentic AI, LLM readiness, and predictive intelligence frameworks\nConfidence acting as a primary strategic advisor to senior clients, not just a technical specialist\nWhy Join Us\nShape a strategic, high-visibility data offering at the intersection of AI, measurement, and commercial growth\nAct as a trusted consultant to UK and global CMOs, with real influence over client strategy\nPioneer agentic AI and next-generation measurement methodologies within a collaborative, high-performance team\nPlay a defining role in how Incubeta's data, marketing intelligence, analytics, and SEO capabilities come together as one connected story\nGenuine scope to build thought leadership and industry authority in a fast-evolving space\nOur Package\nSalary\nWe benchmark salaries against the industry to remain highly competitive. Salaries are regularly reviewed and progress alongside your development. Performance-related bonuses are also available.\nBenefits\nA flexible, credit-based benefits package including healthcare, pension contributions, gym memberships, and more.\nPolicies\nForward-thinking policies designed to support a high-performance and balanced working culture.\nLearning & Development\nDedicated in-house L&D support with structured development reviews every six months, plus ongoing career support to help you progress.\nWhat to Do Next\nIf this sounds like the right next step, apply now - we'd love to hear from you.","description_format":"text","description_chars":6485,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Continuous learning","Gym membership"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Creative Agencies","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-09-08T13:42:50Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker","cap_exempt":false,"checked_at":"2026-10-31T06:23:40+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":13,"band":"cold","label":"Long shot","p_open":1,"p_active":0.459,"p_room":0.28,"age_days":99,"expected_fill_days":43,"reasons":["conf:3","stale_co","win:tail","crowd:"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/incubeta-uk-data-strategy-director","json_url":"https://alion.io/job/incubeta-uk-data-strategy-director.json","meta":{"generated_at":"2026-11-01T21:20:20Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":32685,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":449856},"rest":"https://alion.io/mcp/rest/get_company?id=449856"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fincubeta-uk-data-strategy-director"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fincubeta-uk-data-strategy-director"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fincubeta-uk-data-strategy-director"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/incubeta-uk-data-strategy-director\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fincubeta-uk-data-strategy-director"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":548268}},{"tool":"search_jobs","arguments":{"company":"incubeta.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":548268},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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