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Marketing Specialist

inDrive • English: B2 • Courier Services • Ride Hailing • 1 day ago

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Location

Hybrid (Brazil)

Seniority

Junior · 2+ years exp

Employment

Full-Time

Confirmed on the employer's own hiring board on Oct 21, 2026. First seen by Alion on Oct 15, 2026.

Overview

Company

Impact

Profile match

inDrive

InDrive is a global mobility and urban services platform best known for its ride-hailing app, which operates on a unique peer-to-peer pricing model. Founded in Siberia in 2012 and now headquartered in the United States, the platform allows passengers and drivers to negotiate and agree upon fares directly rather than relying on automated algorithms. Beyond ride-sharing, the company has expanded its offerings across dozens of countries to include intercity transportation, freight delivery, courier services, and local task assistance.

indrive.com • HQ: Mountain View, United States • Local Services Marketplaces • Courier Services • Ride Hailing • 201-500 employees • Est. 2012

Tech stack of inDrive

Backed by General Catalyst, Hala Capital, Leta Capital

As a Driver Marketing Specialist, you will own driver marketing in Brazil, from insights and communication strategy to campaign launches in the market. You'll work closely with the Driver Operations, Brand, Analytics, and regional marketing teams, and you'll have real influence on the growth of one of our key markets.

Key Responsibilities

Turn BHT and competitor insights into clear recommendations for driver positioning, messaging, and campaigns; create and execute communication plans, and manage the driver marketing budget.
Measure the impact of marketing activities through pre/post studies and ad testing, and connect brand KPIs with business results such as sign-ups and retention.
Align with the Driver Ops team on acquisition campaigns, referral programs and lifecycle communications, so that all driver touchpoints stay consistent with the brand strategy.
Lead 360 campaign launches and marketing activities in the market.

Skills, Knowledge & Expertise

2+ years of experience in marketing, ideally in ride-hailing, delivery, marketplaces or other two-sided platforms.
A solid understanding of brand health tracking.
A deep understanding of the Brazilian market, plus strong cross-functional skills to align several teams around one brand vision.
Strong planning skills, the ability to adapt quickly to changing market conditions, and confidence in making decisions.
English B2+

Why join us

Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.

Final benefits may vary depending on the location.

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