{"id":1285409,"url":"https://alion.io/job/infatica-senior-performance-marketing-manager","title":"Senior Performance Marketing Manager","company":{"id":2778861,"name":"Infatica","domain":"infatica.io","url":"https://alion.io/company/infatica","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["ES"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":53000,"max_usd":99000,"period":"year","method":"role_seniority_country_cell","sample_n":12},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"BigQuery","optional":false},{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"Google BigQuery","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn Ads","optional":false},{"name":"Reddit","optional":false},{"name":"Salesforce","optional":false},{"name":"SLI/SLO/SLA","optional":false},{"name":"SQL","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-09-23T12:36:33Z","employer_posted_date":"2026-09-23","last_verified_at":"2026-09-28T21:11:52Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"Join Infatica's growth team as a Senior Performance Marketing Manager. You will build a measurable B2B acquisition engine for our proxy and web data products, connecting paid traffic and demand generation to pipeline and revenue through end-to-end analytics, vendor management, and continuous testing\nResponsibilities:\n- Own the performance marketing strategy for B2B products across the full funnel: from traffic and leads to MQL/SQL, pipeline and revenue.\n- Plan, launch, optimize and scale paid acquisition across Google Ads and LinkedIn Ads; test Microsoft Ads, Meta, Reddit, YouTube and other channels where justified by the ICP and unit economics.\n- Own measurement architecture and attribution: GA4, GTM, UTM, conversion events, CRM integration, dashboards and reporting from source/campaign to opportunity and revenue.\n- Build end-to-end analytics together with Sales/RevOps/Product: lead quality, MQL→SQL, CAC, LTV/CAC, payback, pipeline contribution and channel efficiency.\n- Manage agencies and vendors: briefs, KPI/SLA, budget and quality control, performance reviews. Ownership of results remains in-house.\n- Run a structured experimentation roadmap across audiences, offers, creatives, landing pages and conversion paths; scale what works and stop what doesn't.\n- Partner with Sales on lead quality and long-cycle B2B feedback; translate commercial signals into channel, targeting and budget decisions.\nQualifications:\n- 5+ years of hands-on performance/digital growth experience with a strong track record in B2B technology, SaaS or another complex B2B product.\n- Proven cases with measurable business outcomes: qualified leads, SQLs, pipeline, revenue, CAC or payback improvement - not only CTR/CPC/traffic growth.\n- Strong hands-on knowledge of Google Ads and LinkedIn Ads; ability to independently audit account structure, tracking, bidding, targeting, creatives and landing pages.\n- Advanced understanding of full-funnel analytics and attribution: able to design or rebuild tracking from click through CRM stages to won revenue and explain data limitations.\n- Experience with CRM and analytics stacks (HubSpot/Salesforce or equivalents), GA4/GTM and BI tools. SQL / BigQuery is a strong advantage.\n- Experience managing agencies and vendors while retaining internal control of strategy, measurement and budget.\n- High autonomy and commercial thinking: comfortable challenging weak channel economics and defending decisions with data.\nWhat we'll ask to see:\nPlease include 2-3 short performance cases with your application. Each case should show:\n- Product / market / target audience and the business goal.\n- Channels and approximate budget scale you personally managed.\n- Starting point and the key problem you needed to solve.\n- What you changed: targeting, media mix, bidding, creative, landing page, tracking, funnel or vendor setup.\n- Measurable result: CPL/CPA is not enough - show lead quality, MQL/SQL, pipeline/revenue, CAC/LTV or payback where available.\n- How attribution was set up and what data limitations existed.\n- One example of a test that failed and what decision you made as a result.\nWhat we offer:\n- Ownership of the B2B acquisition engine - you set the strategy and own the results.\n- Challenging growth problems at real pipeline scale.\n- High autonomy and commercial authority.\n- Evidence- and experimentation-driven marketing culture.\n- Remote-first environment with flexible working hours.\n- Competitive compensation.","description_format":"text","description_chars":3461,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Flexible schedule"],"hiring_locations":[{"name":"Spain","iso":"ES","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Data & Analytics","Data Providers & Datasets"],"lifecycle":[{"event":"open","at":"2026-09-26T04:33:34Z"}],"liveness":{"score":95,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.946,"p_room":1,"age_days":4,"expected_fill_days":30,"reasons":["conf:0","urgency","win:early"],"computed_at":"2026-09-28T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/infatica-senior-performance-marketing-manager","json_url":"https://alion.io/job/infatica-senior-performance-marketing-manager.json","meta":{"generated_at":"2026-09-29T01:22:47Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","usage":{"tier":"crawler","counted_by":"address","units_charged":1,"used_today":976,"day_limit":5000,"remaining_today":4024,"minute_limit":60,"resets_at":"2026-09-30T00:00:00Z"}}}