{"id":1192708,"url":"https://alion.io/job/informa-sales-development-representative-blackhat","title":"Sales Development Representative, Blackhat","company":{"id":4365,"name":"Informa","domain":"informa.com","url":"https://alion.io/company/informa-group-plc","size_band":"1001-5000","is_staffing_agency":false,"is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"B","score":80,"open_postings":11,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":16,"computed_at":"2026-09-24T05:45:00Z"}},"role":"Sales","role_family":"Sales","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":33000,"max_usd":81000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":60},"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-09-24T10:57:00Z","employer_posted_date":"2026-09-24","last_verified_at":"2026-09-24T17:24:36Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.\nOur festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.\nWe’re part of Informa, a FTSE 100 member recognised as one of Britain's Most Admired Companies, with trusted brands in specialist markets across 30+ countries.\n This role is based in our5 Howick Place office.\nWe're looking for a dynamic Sales Development Representative (SDR) to join our growing global sales team selling across the Black Hat portfolio. In this role, you'll support the selling of our premium sponsorship products into the cyber security community. You'll be the critical first point of contact for potential clients, responsible for qualifying inbound leads, generating outbound opportunities, and booking meetings to support pipeline growth and conversion. Your work will play a key role in expanding our reach and accelerating business growth in the competitive creative marketing intelligence space.\nKey Responsibilities\nLead Generation & Pipeline Management\nBuild and manage a qualified pipeline of potential customers through strategic prospecting and research\nDevelop and implement targeted outreach strategies to identify decision-makers within prospect organizations\nMaintain accurate records in our CRM system to ensure seamless handoffs to Sales Managers\nCollaborate with marketing to leverage campaigns and events for lead generation\nConduct thorough research on prospects to personalize outreach and increase engagement ratesInbound Lead Qualification\n\nRespond promptly to inbound leads-qualify them and book product tour meetings\nConduct initial discovery calls to understand prospect needs and pain points\nAssess prospect fit against ideal customer profile criteria\nArticulate the value proposition of Black Hat to different stakeholders\nEffectively communicate how our solutions address specific industry challengesPerformance & Reporting\n\nAccurately forecast weekly and monthly performance metrics\nTrack and report on key performance indicators (KPIs) including calls made, emails sent, meetings booked, and conversion rates\nAnalyze performance data to continuously refine outreach strategies\nParticipate in regular pipeline reviews with sales leadership\nIdentify trends and opportunities to improve conversion ratesSales Development\n\nOverachieve on set KPIs to help drive your annual sales target\nDevelop a deep understanding of the Black Hat product suite and value proposition\nStay informed about industry trends, competitor offerings, and market developments\nCollaborate with Sales Managers to ensure smooth transition of qualified leads\nParticipate in regular training to enhance product knowledge and sales techniquesTeam Contribution\n\nActively promote and support diversity, equity, and inclusion within the team and in customer interactions\nShare best practices and learnings with the broader sales organization\nContribute to a positive and collaborative team culture\nParticipate in team meetings and brainstorming sessions\nSupport company initiatives and represent the brand professionally at all times\n 1-3 years of experience in sales development, inside sales, business development, or lead generation roles\nProven track record of meeting or exceeding sales targets and KPIs\nSales & Business Development Skills\nDemonstrated ability to generate and qualify leads through both inbound and outbound prospecting methods\nStrong cold calling and email outreach capabilities with proven success rates\nExperience conducting discovery calls and needs-assessment conversations\nAbility to articulate complex value propositions to technical and business stakeholders\nUnderstanding of sales methodologies (e.g., BANT, MEDDIC, Challenger Sale) and qualification frameworks\nTrack record of building and managing sales pipelines effectively\nDesired Qualifications\nCore Competencies\nExceptional communication skills - both written and verbal, with ability to engage diverse audiences\nActive listening abilities to understand prospect needs and pain points\nResilience and persistence - comfortable with rejection and able to maintain motivation\nTime management and organizational skills - ability to manage multiple priorities simultaneously\nSelf-motivated and goal-oriented with a competitive drive to succeed\nAnalytical mindset - comfortable working with data, metrics, and performance analytics\nInterpersonal & Professional Attributes\nCollaborative team player who shares knowledge and supports colleagues\nAdaptability and flexibility in a fast-paced, evolving sales environment\nProfessional demeanor with strong business acumen and executive presence\nCuriosity and continuous learner - eager to develop product expertise and sales skills\nCultural awareness and sensitivity - committed to diversity, equity, and inclusion principles\nIntegrity and ethical approach to sales and customer relationships\nPerformance Indicators\nProven ability to consistently achieve or exceed quota (e.g., meetings booked, pipeline generated)\nExperience managing high-volume outreach (50+ calls/day, 100+ emails/week)\nTrack record of high conversion rates from lead to qualified opportunity\nDemonstrated accuracy in forecasting and pipeline management\nHistory of rapid ramp-up in previous sales roles\nAdditional Requirements\nWork Style & Environment\nAbility to work in a global team environment across multiple time zones\nComfortable with remote or hybrid work arrangements (if applicable)\nWillingness to participate in ongoing training and professional development\nAvailability for occasional travel to company events, conferences, or team meetings\nFlexibility to adjust schedule to accommodate prospect availability and global markets\n We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces - like at an Informa event - you get the flexibility and support to work from home or remotely.\nWe work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it - see what our colleagues have to say LifeAt.Informa.com\nOur benefits include:\nGreat community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks\nBroader impact: take up to four days per year to volunteer, with charity match funding available too\nCareer opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves\n Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year\nA flexible range of personal benefits to choose from, plus company funded private medical cover\nA ShareMatch scheme that allows you to become an Informa shareholder with free matching shares\nStrong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more\nRecognition for great work, with global awards and kudos programmes\nAs an international company, the chance to collaborate with teams around the world\nWe’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most - although not all - of the skills and experience listed, we welcome your application.\nIf you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.\nSee how Informa handles your personal data when you apply for a job here.","description_format":"text","description_chars":9171,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Annual leave","Company events","Equity","Hybrid work","Professional development"],"hiring_locations":[{"name":"United Kingdom","iso":"GB","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Digital Goods"],"lifecycle":[{"event":"open","at":"2026-09-24T17:24:36Z"}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":16,"reasons":["conf:5","win:early","comp:junior,brand"],"computed_at":"2026-09-24T22:38:58Z"},"pay":null,"html_url":"https://alion.io/job/informa-sales-development-representative-blackhat","json_url":"https://alion.io/job/informa-sales-development-representative-blackhat.json","meta":{"generated_at":"2026-09-24T22:38:58Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","usage":{"tier":"crawler","counted_by":"address","units_charged":1,"used_today":865,"day_limit":5000,"remaining_today":4135,"minute_limit":60,"resets_at":"2026-09-25T00:00:00Z"}}}