{"id":1710617,"url":"https://alion.io/job/iqvia-brand-manager","title":"Brand Manager","company":{"id":4918,"name":"IQVIA","domain":"iqvia.com","url":"https://alion.io/company/iqvia","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":85,"open_postings":595,"ghost_share":0.015,"stale_share":0.748,"repost_share":0.055,"time_to_fill_p50_days":16,"computed_at":"2026-10-13T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Manila, Philippines"],"countries":["PH"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":12000,"max_usd":31000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":2370},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Microsoft Office","optional":false}],"status":"live","first_seen_at":"2026-10-02T17:11:45Z","employer_posted_date":"2026-10-02","last_verified_at":"2026-10-13T17:41:47Z","board_verified":true,"closed_at":null,"days_open":11,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":11},"description":"This role involves development and execution of brand strategies, , engaging with stakeholders and HCPs, overseeing marketing campaigns, and conducting brand and market analytics. The Marketing Manager will ensure the brand performance aligns with business goals and market dynamics. This is a strategic and customer- facing role, requiring close collaboration across departments to enhance the brand presence in the market.\nResponsibilities\nBrand Strategy and Execution\nTake responsibility for managing the day-to-day activities related to brand performance, ensuring alignment with business goals.\nCollaborate with cross-functional teams (sales, medical, regulatory and market access) to ensure consistent brand messaging across all platforms.\nMonitor and evaluate brand performance using KPIs and provide recommendations for brand optimization.\nCustomer and Healthcare Provider Engagement\nEngage with external stakeholders including HCPs and hospital administrators to promote the brand and gather market insights.\nBuild and maintain relationships with HCPs to ensure alignment of marketing strategies with market needs.\nLeverage feedback from HCPs to improve brand positioning and marketing strategies.\nAssist in the planning and execution of integrated marketing campaigns that align with the brand’s strategy and objectives.\nDevelop and implement marketing tactics across multiple channels, including digital, print, and events, to drive brand awareness and product adoption.\nCoordinate with external agencies and vendors to ensure that campaigns are executed effectively and within budget.\nMonitor and track campaign performance, using analytics to measure success and optimize future marketing activities.\nCollaborate with sales team to ensure integration of CRM data into marketing strategies, improving engagement and customer segmentation.\nDevelop omnichannel marketing strategies to reach HCPs through variety of channels including email, webinar, face-to-face and digital content.\nAnalyze and report on the performance of omnichannel campaigns using CRM analytics to optimize and enhance customer engagement.\nMarket Analytics\nConduct brand and market analysis to identify trends, opportunities, and areas for growth.\nAnalyze data from customer feedback, sales reports, and market research to assess the brand’s performance and competitive positioning.\nPrepare detailed reports on brand performance, market trends, and competitor activities to support decision-making of the brand\nProvide actionable insights from market analysis to help guide future brand strategies and campaigns.\nProduct Launches and Lifecycle Management\nAssist in the planning and execution of product launches, ensuring alignment with overall brand strategy.\nWork with internal teams to ensure that all aspects of product positioning, messaging, and marketing communications are consistent and compliant with regulatory guidelines.\nEvent and Conference Management\nSupport the planning and execution of events, including conferences, workshops, and product presentations.\nWork with marketing admin to manage the logistics of events, including venue booking, speaker coordination, and promotional material distribution.\nCross-Functional Collaboration\nCollaborate with internal teams, including sales, medical, regulatory and market access to ensure seamless execution of brand strategies.\nCoordinate with sales teams to ensure that brand campaigns are aligned with sales objectives and product positioning.\nWork closely with the regulatory team to ensure all marketing materials and promotional activities comply with industry regulations.\nBudget Management\nManaging the marketing budget for the brand, ensuring that resources are allocated effectively.\nTrack and report on expenses related to marketing campaigns, events, and promotional activities, ensuring adherence to budget guidelines.\nQualifications\nBachelor’s degree in marketing, Medical Biosciense, Biotechnology, Pharmacy or related field.\nExperience:\n3-5 years of experience in sales, marketing, brand management, or related roles in the pharmaceutical industry\nExperience working with healthcare professionals and managing customer relationships.\nStrong understanding of the pharmaceutical industry, including regulatory requirements and market dynamics.\nSkills\nStrong analytical skills with the ability to interpret data and make informed marketing decisions.\nProficiency in digital marketing tools, CRM systems, and Microsoft Office (Excel, PowerPoint, Word).\nExcellent communication and interpersonal skills, with the ability to engage effectively with healthcare professionals and cross-functional teams.\nStrong project management skills, with the ability to manage multiple projects and meet deadlines.\n#LI-CES\n#LI-PK1\n#LI-DNP\nIQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com\nIQVIA is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.","description_format":"text","description_chars":5657,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Clinical Trial Services (CRO)","Health Data & Interoperability"],"lifecycle":[{"event":"open","at":"2026-10-02T17:11:45Z"}],"visa":[],"liveness":{"score":49,"band":"ok","label":"Likely open","p_open":1,"p_active":0.544,"p_room":0.9,"age_days":10,"expected_fill_days":16,"reasons":["conf:1","stale_co","velocity","win:mid","comp:brand"],"computed_at":"2026-10-13T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/iqvia-brand-manager","json_url":"https://alion.io/job/iqvia-brand-manager.json","meta":{"generated_at":"2026-10-13T20:57:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":32131,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4918},"rest":"https://alion.io/mcp/rest/get_company?id=4918"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fiqvia-brand-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fiqvia-brand-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fiqvia-brand-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/iqvia-brand-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fiqvia-brand-manager"}]}