{"id":1151941,"url":"https://alion.io/job/iqvia-commercial-excellence-lead-brand-outsourcing-and-hcp-engagement","title":"Commercial Excellence Lead - Brand Outsourcing and HCP Engagement","company":{"id":4918,"name":"IQVIA","domain":"iqvia.com","url":"https://alion.io/company/iqvia","size_band":"5000+","is_staffing_agency":false,"is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":83,"open_postings":441,"ghost_share":0.002,"stale_share":0.873,"repost_share":0.016,"time_to_fill_p50_days":17,"computed_at":"2026-09-24T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Reading, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":86000,"max_usd":172000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":14},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-23T18:11:58Z","employer_posted_date":"2026-09-23","last_verified_at":"2026-09-24T16:12:43Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"Drive Commercial Performance Through Data, Insight and Innovation\nIQVIA is seeking an experienced Commercial Excellence Lead to join a dedicated European business unit supporting an innovative Immunology & Inflammation portfolio.\nThis is a unique opportunity to shape commercial strategy through analytics, customer insights and sales force effectiveness. Working at the centre of a multi-country commercial organisation, you will partner with senior leaders across Commercial Operations, Marketing, Medical Affairs and client stakeholders to optimise customer engagement, improve field force performance and drive business growth.\nAs Commercial Excellence Lead, you will own the commercial performance framework, leveraging CRM analytics, customer segmentation, targeting strategies and incentive programmes to support data-driven decision making across multiple European markets.\nWhat You'll Be Doing\nLead Commercial Excellence Strategy\nDrive Commercial Excellence initiatives that improve customer engagement, field force effectiveness and business performance.\nPartner with senior stakeholders to translate business objectives into measurable commercial outcomes.\nAct as the subject matter expert for sales force effectiveness, targeting and commercial analytics.\nChampion a culture of continuous improvement and data-driven decision making.\nOwn CRM, Analytics and Insights\nLead CRM analytics and reporting across multiple countries and therapeutic areas.\nMonitor customer coverage, productive frequency, targeting effectiveness and field force performance.\nDevelop and enhance dashboards, scorecards and reporting frameworks that support strategic decision making.\nTransform complex datasets into clear, actionable recommendations for leadership teams.\nDrive Targeting and Segmentation Excellence\nLead customer segmentation and targeting strategies across multiple markets.\nCoordinate hyper-targeting initiatives and ensure consistent adoption across brands and countries.\nIdentify opportunities to improve customer prioritisation, resource allocation and customer engagement approaches.\nMonitor effectiveness of targeting strategies and recommend enhancements.\nLead Incentive and Performance Management\nDesign and manage incentive programmes that support business objectives and desired field force behaviours.\nEstablish key performance indicators and support target-setting activities across markets.\nMonitor achievement against agreed objectives and identify opportunities for performance improvement.\nEvaluate programme effectiveness and recommend enhancements.\nLead Business Reviews and Strategic Performance Discussions\nDeliver regular business reviews for leadership teams and key stakeholders.\nPresent performance trends, customer engagement insights and sales force effectiveness metrics.\nIdentify opportunities, risks and improvement areas through analysis of commercial performance data.\nSupport planning and forecasting activities through robust analytical insights.\nPartner Across the Organisation\nWork closely with Commercial Operations, Marketing, Medical Affairs and Training teams.\nSupport implementation of customer engagement strategies and business priorities.\nTranslate insights into meaningful actions that improve execution and commercial outcomes.\nInfluence stakeholders across multiple countries and functions.\nWhat We're Looking For\nSignificant experience in Commercial Excellence, Sales Force Effectiveness, Commercial Analytics or Commercial Operations within the pharmaceutical, biotechnology or healthcare industry.\nStrong experience working with CRM systems, reporting tools and business intelligence platforms.\nExpertise in customer segmentation, targeting and performance management methodologies.\nExperience designing or supporting incentive compensation programmes.\nStrong analytical and problem-solving skills with the ability to influence strategic decision making.\nExperience operating in complex, international and matrixed organisations.\nExcellent communication and stakeholder management skills.\nWhy Join IQVIA?\nAt IQVIA, we combine healthcare expertise, advanced analytics and technology to help improve outcomes for patients and healthcare systems worldwide.\nThis role offers the opportunity to:\nShape commercial strategy across multiple European markets.\nLead transformational Commercial Excellence initiatives.\nInfluence senior business decisions through data and insight.\nWork alongside experienced leaders in Marketing, Commercial Operations and Medical Affairs.\nMake a meaningful impact in a dynamic and innovative healthcare environment.\nIf you are passionate about turning data into business outcomes and thrive in a fast-paced international environment, we'd love to hear from you.\nIQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com\nIQVIA is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.","description_format":"text","description_chars":5618,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Biotechnology","Health Care"],"lifecycle":[{"event":"open","at":"2026-09-23T18:11:58Z"}],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":0,"expected_fill_days":17,"reasons":["conf:0","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-09-24T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/iqvia-commercial-excellence-lead-brand-outsourcing-and-hcp-engagement","json_url":"https://alion.io/job/iqvia-commercial-excellence-lead-brand-outsourcing-and-hcp-engagement.json","meta":{"generated_at":"2026-09-24T20:02:21Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers"}}