{"id":3219838,"url":"https://alion.io/job/jiostar-director-growth-strategy","title":"Director - Growth Strategy","company":{"id":8901,"name":"JioStar","domain":"jiostar.com","url":"https://alion.io/company/jio-star","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":77,"open_postings":40,"ghost_share":0,"stale_share":0.925,"repost_share":0.025,"time_to_fill_p50_days":44,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Sales","role_family":"Sales","seniority":"head","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Mumbai, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":24000,"max_usd":56000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":27},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-22T00:00:00Z","employer_posted_date":"2026-10-22","last_verified_at":"2026-10-28T02:51:17Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"We are looking for a Director - Growth Strategy to drive the next phase of D2C subscriber growth at scale. This role will own high-impact strategic initiatives aimed at unlocking the next 50 million subscribers, with a strong focus on consumer insights, monetisation levers, and cross-functional execution. The role requires a rare blend of consumer intuition, analytical rigor, and execution depth, working closely with Content, Product, Analytics, Marketing and Partnerships teams.\nKey Responsibilities: 1. Growth Strategy & Market Expansion\nDefine and drive the roadmap to acquire the next XXM D2C subscribers\n\nIdentify new growth vectors across pricing, packaging, distribution, and content\n\nBuild strategies for non-digitally native and under-penetrated segments in India\n\nMonetisation & Access Innovation like alternative payments & pricing\n\nTranslate macro trends (regional, linguistic, device access, payments) into actionable plans\n\n2. Consumer Insights & Behavioural Deep-Dives\nLead deep dives into user cohorts, funnels, and lifecycle behaviours Partner with Analytics to uncover conversion drivers, drop-os, and engagement triggers\n\nBuild a strong understanding of content-consumption vs subscription behaviour\n\nTranslate insights into clear “so-what” actions for growth and retention\n\n3. Content-Led Growth Strategy\nWork with Content teams to:\n\nDesign content calendars optimized for subscription spikes and retention\n\nEvaluate content ROI from a subscriber lens (not just viewership)\n\nIdentify gaps in content strategy for acquisition vs retention\n\nBuild frameworks linking:\n\nContent type → User segment → Conversion impact\n\n4. Cross-Functional Execution\nOwn end-to-end delivery of key initiatives across:\n\nProduct\n\nMartech / CRM\n\nAnalytics\n\nContent\n\nDrive alignment across teams with clear goals, timelines, and success metrics\n\nRequirements\n8-10+ years in strategy + execution roles in consumer tech / D2C / internet businesses.\n\nProven track record of driving growth, monetisation, or market expansion initiatives\n\nConsumer Insight Depth: Ability to go beyond data and understand “why users behave the way they do”\n\nAnalytical Rigor: Comfortable working closely with data teams & large data sets strong problem structuring; Guesstimates\n\nExecution Bias: Ability to move from idea → pilot → scale\n\nStakeholder Management: Strong influence across content, product, and analytics teams, independently working with them to drive workstreams\n\nStrategic Thinking: Can connect multiple levers (content, pricing, distribution) into a coherent growth plan\n\nPerched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.\nJioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.","description_format":"text","description_chars":3336,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Broadcasting","Streaming & OTT Platforms"],"lifecycle":[{"event":"open","at":"2026-10-25T02:22:01Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":6,"expected_fill_days":44,"reasons":["conf:3","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-10-28T05:59:10Z"},"pay":null,"html_url":"https://alion.io/job/jiostar-director-growth-strategy","json_url":"https://alion.io/job/jiostar-director-growth-strategy.json","meta":{"generated_at":"2026-10-28T07:33:43Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":9641,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-29T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":8901},"rest":"https://alion.io/mcp/rest/get_company?id=8901"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fjiostar-director-growth-strategy"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fjiostar-director-growth-strategy"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fjiostar-director-growth-strategy"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/jiostar-director-growth-strategy\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fjiostar-director-growth-strategy"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3219838}},{"tool":"search_jobs","arguments":{"company":"jiostar.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3219838},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}