Key Responsibilities
Develop and implement marketing strategies aligned with business objectives
Create engaging content for Facebook, Instagram, LinkedIn, TikTok, X, and YouTube
Plan, schedule, and manage social media calendars
Track social media trends to increase engagement and brand awareness
Design and execute digital marketing campaigns, including email marketing and paid ads
Create compelling copy, graphics, videos, and promotional materials
Engage with online communities and respond to customer inquiries
Track, analyse, and report on marketing performance metrics
Work with sales, customer service, and management to ensure brand consistency
Assist with event marketing, promotions, and PR initiatives
Stay updated on industry trends, emerging technologies, and best practices

