Director, Data Strategy

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Data Strategy based in the United States.

This is a senior consulting and data strategy opportunity focused on helping enterprise organizations turn complex data ecosystems into measurable marketing outcomes.

You will lead strategic data programs that connect measurement, analytics, modeling, and marketing technology to broader business objectives.

Working across Data & Analytics, Marketing, Experience Design, and Technology teams, you’ll translate business challenges into actionable data roadmaps and activation strategies.

The role combines client leadership, solution strategy, team development, and business growth responsibilities.

You’ll assess data maturity, identify high-value use cases, guide prioritization, and shape the architectures and capabilities needed to deliver results.

As a trusted advisor, you’ll influence senior stakeholders, support expansion opportunities, and help clients invest confidently in data-driven transformation.

You’ll also contribute to building a strong Data Strategy practice through playbooks, mentoring, thought leadership, and continuous capability development.

Accountabilities

• Lead cross-functional client engagements and ensure cohesive delivery across data, analytics, marketing, experience, and technology competencies.
• Identify and prioritize data use cases and initiatives that align with clients’ marketing objectives and broader business goals.
• Lead data strategy programming, including data signal assessments, KPI development, ecosystem and readiness evaluations, co-innovation sessions, strategic roadmaps, and value creation cycles.
• Assess client data maturity and stakeholder needs, facilitate prioritization, and coordinate strategic data and agile roadmaps across programs.
• Develop recommendations for advancing client data capabilities, including data warehousing, modeling, engineering, business intelligence, analytics, and related activities.
• Collaborate with delivery teams, channel owners, and functional specialists to translate business objectives into actionable marketing strategies, initiatives, and tactics.
• Provide strategic oversight and guidance to Data Strategy team members working on complex client accounts.
• Analyze program performance and communicate results to client and account stakeholders, using insights to demonstrate value and support expansion and additional investment opportunities.
• Build and develop a high-performing Data Strategy team with the expertise required to serve as trusted advisors to clients.
• Maintain subject matter expertise as data, analytics, marketing, and technology platforms evolve, creating playbooks and documentation that enable scalable solutions.
• Collaborate with internal marketing teams on strategic content, case studies, thought leadership, and other materials that strengthen market positioning.
• Partner with client service executives and business development teams on pitches, estimates, statements of work, QBRs, and follow-on opportunities.
• Maintain strong billable utilization while proactively identifying opportunities to expand client engagements.
• Promote strong information security practices, including appropriate use of information assets, malware protection, password security, and awareness of security requirements.
• Identify and communicate risks affecting the confidentiality, integrity, and availability of information assets.
• Ensure data is stored, processed, transmitted, and protected in accordance with applicable privacy and security standards, including GDPR and CCPA.
• Integrate appropriate data protection measures throughout the information lifecycle, particularly when working with sensitive client or customer data.

Requirements

• 6+ years of relevant experience in digital, consulting, analytics, data strategy, or a related field.
• Demonstrated experience developing and executing data strategies that support digital marketing, customer experience, analytics, or business transformation initiatives.
• Strong understanding of digital analytics platforms such as Adobe Analytics and Google Analytics.
• Familiarity with business intelligence tools such as Tableau, Power BI, or comparable platforms.
• Working knowledge of SQL and modern data ecosystems is a plus.
• Familiarity with cloud data technologies such as Snowflake, AWS, and Azure, particularly as they relate to customer, digital, and operational data.
• Understanding of marketing technology platforms, including ecosystems such as Adobe and Salesforce.
• Strong knowledge of advanced analytics and the broader digital data and marketing technology landscape.
• Experience assessing data maturity, defining KPIs, identifying data gaps, and translating business objectives into actionable data roadmaps.
• Understanding of data governance, privacy, security, and regulatory compliance requirements.
• Strong consulting, communication, facilitation, and executive stakeholder management skills.
• Ability to lead cross-functional teams, influence without direct authority, and create alignment across technical and business stakeholders.
• Demonstrated ability to develop trusted client relationships and identify opportunities for account growth and expansion.
• Strong strategic thinking combined with practical execution skills and the ability to turn complex data challenges into clear recommendations.
• Experience mentoring consultants and developing team capabilities is preferred.
• Ability to maintain current expertise as data, analytics, AI, and marketing technology platforms evolve.
• Willingness and ability to contribute to proposals, pitches, estimates, statements of work, and business development activities.

Benefits

• Opportunity to lead strategic data and marketing transformation programs for enterprise clients.
• Senior-level visibility and the opportunity to serve as a trusted advisor to executive stakeholders.
• Ability to shape data strategy practice development, methodologies, playbooks, and team capabilities.
• Exposure to a broad range of digital analytics, cloud, business intelligence, marketing technology, and data platforms.
• Opportunities to contribute to business development, client expansion, thought leadership, and strategic initiatives.
• Professional growth through continuous learning and exposure to evolving data and technology practices.
• Opportunity to work collaboratively across Data & Analytics, Marketing, Experience Design, and Technology disciplines.
• Employer sponsorship may be available for eligible candidates requiring employment visas.
• Equal opportunity workplace committed to an inclusive and non-discriminatory environment.
• Remote work opportunity in the United States.