{"id":2190138,"url":"https://alion.io/job/kepak-group-brand-manager","title":"Brand Manager","company":{"id":449891,"name":"Kepak Group","domain":"kepak.com","url":"https://alion.io/company/kepak-group","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"A","score":91,"open_postings":25,"ghost_share":0,"stale_share":0.36,"repost_share":0,"time_to_fill_p50_days":43,"computed_at":"2026-10-30T05:48:23Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Kirkham, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":46000,"max_usd":107000,"period":"year","method":"role_country_seniority_unknown","sample_n":552},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-09T17:37:38Z","employer_posted_date":"2026-10-09","last_verified_at":"2026-10-30T12:27:45Z","board_verified":true,"closed_at":null,"days_open":20,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":20},"description":"Kepak Foods Division have developed a portfolio of brands that are successful in the chilled convenience and frozen meat categories in the UK, Ireland and chosen European markets for both Retail and Foodservice Customers. We have 5 Manufacturing Sites supported by shared services, with over 800 people supporting our vision to become a transformed, future proofed, profitable €0.5bn Food Business by 2030. \nWe're looking for a commercially-minded, entrepreneurial Brand Manager for our team in Kirkham/ Bamberbridge who thrives on creating growth, identifying opportunities, and bringing new propositions to life.\nThis isn't a traditional brand management role. It's an opportunity to shape the future of our business by leading growth across our sandwich category, accelerating our private label proposition, and developing exciting new brands and consumer-led innovations.\nIf you're equally comfortable analysing market trends, building compelling business cases, influencing customers, and launching new products, this could be the perfect next step in your career. Reporting to the Consumer Foods Marketing Controller, you'll play a pivotal role in identifying where we can win, creating standout propositions, and turning opportunities into profitable commercial success.\nWhat You'll Be Doing\nDrive Growth in Our Sandwich Business\nYou'll lead the strategic direction of a key category, identifying opportunities for growth across retail, convenience, foodservice, travel, workplace and emerging channels.\nDevelop and execute category growth strategies\nSpot trends, consumer behaviours and market opportunities\nBuild compelling customer propositions and sell-in stories\nShape innovation pipelines alongside NPD and Category teams\nIdentify new routes to market and maximise commercial performance\nCreate long-term growth plans that deliver sustainable results\nShape the Future of Private Label\nYou'll help transform our private label offer from a manufacturing solution into a strategic customer partnership.\nIdentify whitespace opportunities and emerging customer needs\nDevelop insight-led propositions for existing and prospective customers\nSupport high-profile tenders, pitches and range reviews\nDevelop a robust pipeline of customer-led innovation opportunities\nCreate and Launch New Brands & Concepts\nYou'll have the freedom to think beyond existing categories and uncover the next big opportunity.\nDevelop new brand concepts from idea through to launch\nBuild compelling business cases and commercial recommendations\nLead proposition development, positioning and go-to-market strategies\nTest, validate and refine concepts using consumer insight\nRequirements\nWe are looking for a commercially ambitious marketer who wants to build businesses, not simply manage brands.\nThe successful candidate will combine excellent marketing fundamentals with commercial instinct, intellectual curiosity and the pace and resourcefulness associated with successful challenger brands.\nEssential Experience & Capabilities\n3+ years experience in a Brand Manager, Innovation, Commercial Marketing or equivalent role within FMCG\nDemonstrable track record of delivering measurable commercial growth.\nGood understanding of brand strategy, positioning, consumer insight, innovation and activation.\nCommercially confident and comfortable working with revenue, volume, margin, pricing, distribution and business cases.\nExperience developing and launching new products or propositions.\nGood analytical skills with the ability to turn complex market and performance information into clear actions.\nBenefits\nWhat can we offer you?\nCompany Pension\nFurther Education support\nBike to Work Scheme - You can buy a bike and safety equipment through a salary sacrifice scheme which reduces your taxable income - meaning you pay less tax!\nLong Service Awards - We recognise, acknowledge and award the dedication and valuable contribution of long serving employees\nGroceryAid Employee Assistance Program - help with a wide range of topics including mental health and wellbeing support, family and relationship advice, debt management, back to work support, and counselling for all Kepak colleagues and their families. \nCorporate gym membership at Ribby Hall Village\n BUPA Cash plan free of charge","description_format":"text","description_chars":4266,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Gym membership"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Meat & Poultry"],"lifecycle":[{"event":"open","at":"2026-10-09T17:37:38Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker","cap_exempt":false,"checked_at":"2026-10-30T06:20:16+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":73,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.806,"p_room":0.9,"age_days":20,"expected_fill_days":43,"reasons":["conf:1","win:mid"],"computed_at":"2026-10-30T05:48:23Z"},"pay":null,"html_url":"https://alion.io/job/kepak-group-brand-manager","json_url":"https://alion.io/job/kepak-group-brand-manager.json","meta":{"generated_at":"2026-10-30T16:22:38Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4592,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":449891},"rest":"https://alion.io/mcp/rest/get_company?id=449891"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fkepak-group-brand-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fkepak-group-brand-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fkepak-group-brand-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/kepak-group-brand-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fkepak-group-brand-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":2190138}},{"tool":"search_jobs","arguments":{"company":"kepak.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":2190138},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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