{"id":2305964,"url":"https://alion.io/job/kode-labs-marketing-leader","title":"Marketing Leader","company":{"id":4414432,"name":"Kode Labs","domain":"kodelabs.com","url":"https://alion.io/company/kode-labs","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Zoho Recruit","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":[],"countries":[],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":true}],"status":"live","first_seen_at":"2026-10-11T22:54:17Z","employer_posted_date":"2026-10-11","last_verified_at":"2026-10-20T23:28:18Z","board_verified":true,"closed_at":null,"days_open":9,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":9},"description":"KODE Labs is hiring a Marketing Leader to accelerate our next stage of growth. We are looking for a marketer who can turn strong signals into dominant market share. You’ll own the category, sharpen the story, and scale a repeatable, measurable growth engine across geographies and segments. If you’re a builder who thrives on clear targets, high trust, and big outcomes, this is your stage.\nWHAT YOU WILL DO:\n Defend the space KODE leads and drive consistent storytelling across web, product, sales, and press.\n\nBuild a full-funnel engine (GEO/SEO/SEM, paid, ABM, field, partner, community) that delivers a qualified pipeline with clear CAC/LTV discipline.\n\nNail ICPs, segmentation, positioning, pricing/packaging inputs, and launches; equip Sales with killer messaging and proof.\n\nMentor and structure a high-performance org spanning brand, content, PMM, growth, lifecycle, and events.\n\nEstablish an editorial calendar and thought-leadership platform that wins mindshare with clients, partners, and analysts.\n\nAmplify through alliances, channels, and integrations; develop co-marketing motions that compound reach.\n\nMake the website our best salesperson, conversion-optimized, insight-rich, and continuously tested.\n\nOwn the modern RevOps/MarTech stack (attribution, MAP/CRM, intent, enrichment); instrument KPIs and dashboards.\n\nBuild relationships with tier-one analysts and media; manage announcements, awards, and crisis comms readiness.\n\nLocalize go-to-market motions and campaigns to win in priority regions.\n\nWork hand-in-glove with Sales, Success, and Product on pipeline, NRR/expansion, and customer advocacy.\n\nPresent clear, defensible plans and results to founders and the board.\n\nRequirements\n5+ years in B2B SaaS marketing with 3-5 years leading multi-disciplinary teams (brand + growth + PMM); startup-to-scale experience preferred.\n\nProven track record building a repeatable demand engine that turns into pipeline and revenue (ABM, lifecycle, PLG/Sales-assist a plus).\n\nCategory design & storytelling chops-able to simplify complex tech into a compelling business narrative.\n\nDeep command of measurement and experimentation (attribution models, funnel diagnostics, cohort analysis, CAC payback, NDR).\n\nHands-on fluency with a modern MarTech stack (MAP, CRM, intent, enrichment, web analytics, A/B testing).\n\nStrong Product Marketing muscle: segmentation, pricing/packaging input, competitive strategy, and launch orchestration.\n\nExcellent leadership: recruiting, coaching, org design, and cross-functional influence at executive/board level.\n\nComfortable operating in high-velocity environments; bias to action, owner’s mindset, and impeccable judgment.\n\nBonus: experience in proptech/smart buildings/IoT/energy, ecosystem/partner marketing, and analyst relations (Gartner/Forrester).\n\nBenefits\nCompetitive salary based on experience \n\nDiscretionary Bonus Program \n\nCareer Development Program and opportunities to grow within the company \n\nFlexible Paid Time Off\n\nComprehensive Health Insurance Package \n\nDynamic team and challenging projects \n\nCustom-tailored onboarding experience \n\nWelcoming and friendly work environment \n\nSocial events and team activities\n\nJOIN THE TEAM\nKODE Labs is a real estate technology company founded in 2017 with a mission to change the way people, buildings, and systems operate. Headquartered in Detroit, Michigan, we are a driving force behind the adoption of smart building technology. To scale our presence across numerous cities and countries, we depend on our team of talented, ambitious people who go above and beyond to create value for our clients. \nWhen you join the KODE Labs team you can create your own career. Whether you have years of experience or are just starting, we help you realize your full potential and achieve your goals. If KODE Labs sounds like the place for you, we’d love to hear your story, so please apply through our online application form. Only shortlisted candidates will be contacted. \nLocation: Detroit Office or Kosovo Office (EMEA or Americas time zones) with travel for key events and team onsites.\nReports to: Co-Founder/CEO.","description_format":"text","description_chars":4113,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":3,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Health insurance"],"hiring_locations":[{"name":"Kosovo","iso":"XK","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-11T22:54:17Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.897,"p_room":1,"age_days":8,"expected_fill_days":33,"reasons":["conf:3","velocity","win:early"],"computed_at":"2026-10-20T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/kode-labs-marketing-leader","json_url":"https://alion.io/job/kode-labs-marketing-leader.json","meta":{"generated_at":"2026-10-21T02:04:09Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3144,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-22T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4414432},"rest":"https://alion.io/mcp/rest/get_company?id=4414432"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fkode-labs-marketing-leader"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fkode-labs-marketing-leader"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fkode-labs-marketing-leader"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/kode-labs-marketing-leader\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fkode-labs-marketing-leader"}]}