{"id":87369,"url":"https://alion.io/job/laurel-product-marketing-manager","title":"Product Marketing Manager","company":{"id":452166,"name":"Laurel","domain":"laurel.ai","url":"https://alion.io/company/laurel-6","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":86,"open_postings":6,"ghost_share":0,"stale_share":0.667,"repost_share":0.167,"time_to_fill_p50_days":21,"computed_at":"2026-10-27T05:46:45Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["San Francisco, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":170000,"max":180000,"currency":"USD","period":"year","gross":null,"usd_annual":180000},"salary_estimate":null,"experience_years_min":4,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Machine Learning","optional":false}],"status":"live","first_seen_at":"2026-07-24T21:02:58Z","employer_posted_date":"2026-07-24","last_verified_at":"2026-10-27T22:05:16Z","board_verified":true,"closed_at":null,"days_open":95,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":94},"description":"Laurel is on a mission to return time. As the leading AI Time platform for professional services firms, we’re transforming how organizations capture, analyze, and optimize their most valuable resource: time. Our proprietary machine learning technology automates work time capture and connects time data to business outcomes, enabling firms to increase profitability, improve client delivery, and make data-driven strategic decisions. We serve many of the world's largest accounting and law firms, including EY, Aprio, Crowell & Moring, and Frost Brown Todd, and process over 1 billion work activities annually that have never been collected and aggregated before Laurel’s AI Time platform.\nOur team comprises top talent in AI, product development, and engineering-innovative, humble, and forward-thinking professionals committed to redefining productivity in the knowledge economy. We're building solutions that empower workers to deliver twice the value in half the time, giving people more time to be creative and impactful. If you're passionate about transforming how people work and building a lasting company that explores the essence of time itself, we'd love to meet you.\nAbout the Role\nReporting to our Principal Product Marketer, you are the execution engine behind PMM's source of truth. Product Marketing owns what is true about our buyer, our product, and the gap our product closes - and you turn that truth into the material that helps sales sell.\nThis role is built for someone technically fluent and enablement-obsessed. You go deep on the product, translate capabilities into clear and credible messaging, and build the tools the field relies on every day. You work under an established positioning framework: your job is to operationalize it, keep it sharp, and make it effortless for sales to use.\nWhat You'll Do\nDevelop strong technical command of the product: features, capabilities, integrations, and how they map to buyer needs.\n\nBuild and maintain sales enablement assets - pitch decks, battlecards, one-pagers, demo scripts, and objection-handling guides - under the team's positioning framework.\n\nBuild and maintain the master sales deck on the Principal Product Marketer's behalf, and keep all derivative decks aligned to it.\n\nTranslate technical capability into clear, value-based messaging for both technical and business audiences.\n\nSupport competitive intelligence: track competitors and adjacent solutions, and keep battlecards and comparison material current.\n\nPartner with sales to understand field gaps and turn them into enablement content; help onboard and ramp reps on positioning.\n\nContribute to solution briefs, data sheets, and feature launches.\n\nKeep enablement content organized, current, and easy for sales to find and use.\n\nWhat You'll Own\nSales enablement library: decks, battlecards, one-pagers\n\nMaster sales deck maintenance (under the Principal Product Marketer's ownership)\n\nDemo scripts and technical talk tracks\n\nObjection-handling and competitive comparison guides\n\nTechnical product collateral (data sheets, solution briefs)\n\nLaunch enablement materials for new features\n\nA maintained, organized enablement content repository\n\nComprehensive buyer persona library\n\nEnd-to-end product launches and monthly releases\n\nWhat You Bring\n4+ years of B2B product marketing, sales enablement, or a closely related role.\n\nTechnical fluency: comfort going deep on a software product and explaining it simply to different audiences.\n\nA track record of building sales enablement assets that reps actually use - decks, battlecards, one-pagers, demo scripts.\n\nStrong writing and storytelling, with the discipline to work inside an established positioning and messaging framework.\n\nFamiliarity with competitive intelligence and translating it into field-ready material.\n\nA collaborative working style and a habit of staying close to the sales team and the field.\n\nNice to Have\nBackground working closely with sales or sales engineering.\n\nExperience marketing technical products to enterprise buyers.\n\nExperience marketing to professional services, legal, or financial buyers.\n\nFamiliarity with enablement tooling and content management systems.\n\nWho You Are\nYou are precise, fast, and credible. You like getting deep enough into a product to explain it better than most people in the room, and you take pride in making the sales team more effective. You would rather operationalize a sharp positioning than reinvent it, and you keep your work organized so others can find and trust it. You thrive in a high-growth environment and want your work to show up directly in pipeline and win rates.\nWhy join Laurel:\nTo date, we've secured significant funding from renowned venture capitalists (Google Ventures, IVP, Anthos, Upfront Ventures), as well as notable individuals like Marc Benioff, Gokul Rajaram, Kevin Weil, and Alexis Ohanian\n\nA smart, fun, collaborative, and inclusive team\n\nGreat employee benefits, including equity and 401K\n\nBi-annual, in-person company off-sites, in unique locations, to grow and share time with the team\n\nAn opportunity to perform at your best while growing, making a meaningful impact on the company's trajectory, and embodying our core values: understanding your \"why,\" dancing in the rain, being your whole self, and sanctifying time\n\nWe encourage diverse perspectives and rigorous thinkers who aren't afraid to challenge the status quo. Laurel is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We are not able to support visa sponsorship or relocation assistance.\nIf you think you'd be a good fit for this role, we encourage you to apply, even if you don’t perfectly match all the bullet points in the job description. At Laurel, we strive to create an inclusive culture that encourages people from all walks of life to bring their unique, diverse perspectives to work. Every day, we aim to build an environment that empowers us all to do the best work of our careers, and we can't wait to show you what we have to offer!","description_format":"text","description_chars":6155,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["401k plan","Equity","Relocation assistance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":true,"industries":["Legal Software"],"lifecycle":[{"event":"open","at":"2026-07-24T21:02:58Z"}],"visa":[],"liveness":{"score":10,"band":"cold","label":"Long shot","p_open":1,"p_active":0.372,"p_room":0.28,"age_days":94,"expected_fill_days":21,"reasons":["conf:1","win:tail","crowd:"],"computed_at":"2026-10-27T05:46:45Z"},"pay":{"stated_usd_annual":180000,"is_top_pay":true},"html_url":"https://alion.io/job/laurel-product-marketing-manager","json_url":"https://alion.io/job/laurel-product-marketing-manager.json","meta":{"generated_at":"2026-10-27T23:25:30Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":15450,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-28T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":452166},"rest":"https://alion.io/mcp/rest/get_company?id=452166"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Flaurel-product-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Flaurel-product-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Flaurel-product-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/laurel-product-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Flaurel-product-marketing-manager"}]}