{"id":4062052,"url":"https://alion.io/job/lesaffre-marketing-executive-baking","title":"Marketing Executive, Baking","company":{"id":5188,"name":"Lesaffre","domain":"lesaffre.com","url":"https://alion.io/company/lesaffre","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"A","score":93,"open_postings":96,"ghost_share":0,"stale_share":0.083,"repost_share":0,"time_to_fill_p50_days":97,"computed_at":"2026-11-11T05:49:22Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":["Manila, Philippines"],"countries":["PH"],"hiring_countries":["PH","SG"],"hiring_countries_total":2,"salary":null,"salary_estimate":null,"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Power BI","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-11-11T08:56:48Z","employer_posted_date":"2026-11-11","last_verified_at":"2026-11-11T09:14:18Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"Lesaffre presence in Asia Pacific has been established for decades. With Asia Pacific regional headquarter based in Singapore, we aim to serve our customers in this region with better engagement and service. Proximity to our customers is one of our core missions. This ensures Lesaffre can collaborate with local bakers to create regional specialties and anticipate trends.\nWe seek highly dynamic and enthusiastic individuals to explore the opportunity to be part of Lesaffre. The ideal candidate will demonstrate the ability to balance strategic vision with practical execution, ensuring Asia Pacific continued development as a vital part of our global operations.\n Roles and Responsibilities\nWe are seeking a creative and driven Marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for executing marketing plans to enhance brand awareness, drive customer acquisition, and achieve sales goals. This role requires a blend of strategic thinking, creativity, strong communication skills and can-do attitude.\nThe responsibilities of the Marketing Executive include, but are not limited to, the following:\nProvide marketing support and specific design activities as required.\nDevelop and implement comprehensive marketing strategies to promote Lesaffre’s products and services.\nAssist in the development and execution of marketing collateral and other print materials, such as brochures, fact sheets, posters etc., within global brand guidelines, yet tailored for local markets.\nSupport regional tradeshow activities as appropriate, in collaboration with the Head of Marketing Asia Pacific, Sales Managers and country teams.\nSupport and organise events such as distributor trainings and customer seminars.\nSupport the creation of yearly promotional materials for corporate and product brands.\nCoordinate the creation and modification of packaging labels, across the various teams and departments.\nStay updated with industry trends and emerging marketing technologies to continuously improve marketing efforts.\nCollaborate with cross-functional teams, including sales, product development, and design, to ensure cohesive and effective marketing efforts.\nIdentify innovation opportunities and develop online and offline programs to support new product launches\nMonitor local competitors and develop marketing and promotional campaigns in conjunction with the local country manager to maintain market shares / sales objectives.\n Qualifications and Experiences\nAt least Bachelor’s Degree in Marketing, Mass Communications, Business or equivalent.\nMinimum 8 years of marketing, trade marketing experience in an international B2B environment, preferably in the Baking and/or Food industry.\nExperience developing and executing successful marketing and promotional campaigns to meet business objectives.\nBrand building experience in new segments or channels.\nAbility to influence and manage multiple stakeholders both internally and externally.\nStrong presentation skills. Strong organizational skills and ability to multitask.\nCreativity mindset and out of the box thinking.\nHigh proficiency in both written and verbal English communication. Knowledge of an additional language, other than English, an advantage.\nStrong communication and inter-personal skills. Team player.\nProficient in KPI setting, performance analysis, and reporting tools (Power BI etc.).\nCRM (Salesforce) and marketing automation experience preferred.\nAbility to analyse data, generate insights, and drive data-informed decisions.\n General Safety & Health Responsibilities:\nComply with local governmental HSE regulations, with Lesaffre fundamental principles and apply the safety Policy,\nParticipate in entity safety activities and always show best examples (Rules application, PPE wearing, perform safety visits, accident analysis, safety committees…),\nParticipate actively in the risk assessment of own’s job area\nFollow the safety action plan of own perimeter,\nMake safety rules in your perimeter, communicate it, make sure your team understands and applied them,\nStart all meetings (from 8 persons minimum) by a safety contact,\nEncourage safe acts and discourage each time you see unsafe acts,\nReport unsafe conditions / acts and near misses to the managers,\nReport within 12 hours all recordable accidents to the next level of management,\nReport each month all recordable accidents and first aids happened in your perimeter,\nParticipate in the target-setting process for the safety KPIs,\nBe a part of recognition & sanction program.\nSafety & Health Responsibilities within Sales Force & Marketing:\nRespect company rule regarding travel safety,\nApply our safety rules over and above those of our customers if there are no similar rules (safety shoes, goggles, etc.),\nApply and respect safe driving rules,\nMake sure all gift or external communication supports are online with “safety spirit” (good for health, safe, environmentally friendly).","description_format":"text","description_chars":4949,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":[],"hiring_locations":[{"name":"Philippines","iso":"PH","kind":"country"},{"name":"Singapore","iso":"SG","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Bakery & Pastry","Food Biotechnology","Food Ingredients"],"lifecycle":[{"event":"open","at":"2026-11-11T09:14:18Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring 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