Customer Experience Designer
LIC is a farmer-owned co-operative that’s been supporting herd improvement in New Zealand’s dairy sector for more than 115 years. We’re focused on providing superior genetics, reliable testing and diagnostics, integrated on-farm software, and great customer service, all designed to help farmers make smarter decisions every day.
As a proud generational co-operative, we’re here for farmers, their families, and rural communities, not just for today, but for the future. And none of it happens without our people. Whether on farm, in the lab, or behind the scenes, every one of us plays a part in helping New Zealand farmers succeed.
Your Role:
As part of LIC’s Customer Experience function, and reporting to the Experience Design Manager, you’ll shape and embed cohesive, measurable experiences across every customer touchpoint. You’ll turn customer insights into action-ensuring customer needs are at the heart of decisions, design, and delivery.
Working across product, delivery, and operational teams, you’ll bridge strategy and execution-leading the design, optimisation, and continuous improvement of experiences that are consistent, scalable, and aligned to LIC’s strategic goals.
This is an exciting opportunity for someone who thrives in complexity, connects insight to impact, and is passionate about delivering meaningful customer outcomes. (Please note: While the position is based in Hamilton, we are also advertising the role in Auckland for those who are open to working hybrid)
Your Key Focus:
Define and deliver customer experience strategies that drive satisfaction, loyalty, and brand perception
Apply human-centred design principles to translate customer insight into practical, effective solutions
Use Design Thinking to structure problem-solving, test ideas, and deliver measurable improvements
Map, monitor, and optimise end-to-end customer journeys to reduce friction and improve consistency
Identify root causes of customer issues and lead cross-functional improvements with real impact
Partner across product, operations, sales, marketing and support teams to embed customer thinking
Measure and demonstrate the impact of CX initiatives, linking them to business outcomes and ROI
Ensure all experience initiatives align to LIC’s broader strategy and priorities
About You:
Proven experience in customer experience, service design, or similar roles
Strong track record delivering measurable improvements in customer outcomes
Skilled in analysing customer insights, data, and feedback to drive decisions
Experience improving end-to-end customer journeys and solving pain points
Proficient in human-centred design and Design Thinking methodologies
Strong facilitation and stakeholder engagement skills across diverse teams
Comfortable working in fast-paced environments with shifting priorities
A proactive, solutions-focused mindset with a passion for continuous improvement
In Return:
In addition to a competitive salary, you'll receive some great benefits including:
Extra leave days
Flexible working options
Discounted health, life, income and disability insurances
Access to our employee shares scheme
Wellbeing discounts
Free onsite parking and Free EV chargers for our team to use
Our Hamilton office is located in a park-like setting, with tennis court, pool, and onsite café and social club!
This is a highly visible and pivotal role, where you'll have plenty of opportunity to achieve great results. You'll be joining a values-led, progressive organisation, where you'll play a role in driving the future of dairy in NZ.