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Salary
$36k – $46k per year
Location
In office (Steamboat Springs)
Seniority
Staff · 1+ year exp
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 15, 2026. First seen by Alion on Sep 25, 2026.

Overview
Company
Impact
Profile match
Lucchese is a US maker of cowboy boots and western wear that sells through its own stores. It hires sales associates and sales leads for its stores, merchandise buyers and safety technicians, in locations such as El Paso, Dallas, Santa Fe and Steamboat Springs. The company is headquartered in El Paso, Texas, United States.

Sales Lead

Steamboat Springs, Colorado

Job Summary:

The Sales Lead supports store leadership by driving sales performance, delivering an elevated luxury consumer experience, and reinforcing operational and brand standards during assigned shifts.

This role acts as a key floor leader, top seller, and shift leadership partner, providing real-time coaching, operational guidance, and service leadership while modeling company values and luxury service excellence.The Sales Lead may serve as shift leader or Leader on Duty (LOD) when assigned and is responsible for supporting daily floor execution, customer experience standards, operational compliance, and team effectiveness during assigned shifts

Scope of job:

The Sales Lead plays a critical role in executing store strategy at the floor level.This role influences team performance through leadership presence, peer coaching, operational execution, and consistent reinforcement of luxury service and brand standards.

Key impact areas include:

  • Driving individual and team sales performance
  • Reinforcing luxury-level service standards
  • Supporting operational execution and compliance
  • Maintaining visual and brand presentation standards
  • Escalating employee or customer concerns to store leadership
  • Supporting shift leadership execution and daily operational consistency
  • The Sales Lead exercises judgment in shift-level leadership, customer service recovery, and operational execution while escalating employment-related or strategic matters to the Assistant Store Manager or Store Manager.

Duties/Responsibilities:

1. Drives Results

  • Achieves and exceeds individual sales goals and KPIs (conversion, UPT, AUR)
  • Supports team sales productivity through in-the-moment coaching, selling support, and reinforcement of customer engagement behaviors
  • Reinforces daily business priorities set by store leadership
  • Assists in executing promotional strategies and events
  • Assists with prioritizing floor coverage and execution during assigned shifts
  • Reinforces accountability to daily sales goals, KPI performance, and service expectations

2. Customer Focus

  • Delivers personalized, luxury-level client experiences
  • Builds long-term customer relationships and supports clienteling efforts
  • Addresses and resolves customer concerns professionally and supports de-escalation efforts; escalates complex or sensitive issues to store leadership as appropriate
  • Supports community engagement and event execution
  • Models elevated service recovery behaviors that reinforce the Lucchese luxury experience

3. Collaborates

  • Partners with store leadership to support daily operations
  • Shares performance insights and customer feedback
  • Supports onboarding of new team members
  • Reinforces a respectful, inclusive team environment

4. Communicates Effectively

  • Clearly communicates shift priorities, sales goals, and operational expectations
  • Provides constructive, real-time peer feedback
  • Supports team huddles and daily recaps
  • Escalates operational or personnel concerns appropriately
  • Provides leadership presence and direction during assigned shifts
  • Communicates customer feedback, operational opportunities, and team concerns to store leadership in a timely manne

5. Supports Operational Excellence

(Specialty flexibility retained but simplified)

  • Supports inventory accuracy, stock organization, and operational execution standards
  • Supports loss prevention compliance and safety procedures
  • Maintains visual merchandising and presentation standards
  • Assists with product launches and seasonal transitions
  • Supports opening and closing procedures in alignment with company standards
  • Assists with operational routines including replenishment, pricing, recovery, and stockroom organization
  • Maintains awareness of operational procedures, safety standards, and loss prevention practices”

Required Skills/Abilities:

  • Demonstrated ability to achieve and exceed sales goals
  • Strong customer service and clienteling capability
  • Leadership presence and peer influence skills
  • Strong verbal and written communication skills
  • Ability to coach peers constructively
  • Proficiency with POS systems (NetSuite preferred)
  • Proficiency with Microsoft Office Suite
  • Ability to multitask and prioritize in a fast-paced luxury retail environment
  • Flexible availability including evenings, weekends, and holidays
  • Demonstrated leadership presence in a luxury or premium retail environment
  • Ability to support shift leadership responsibilities and operational execution
  • Strong customer de-escalation and service recovery capability
  • Ability to reinforce brand standards and selling behaviors through peer coaching
  • Strong organizational and follow-through skills

Education, Experience, and/or Certifications:

  • Minimum of 1-2 years of retail experience required
  • Prior keyholder or leadership experience preferred
  • Luxury, premium, or specialty retail experience preferred
  • High School Diploma or GED required

Physical Requirements:

  • Ability to stand and move throughout the store for extended periods
  • Ability to bend, squat, kneel, and climb ladders as needed
  • Ability to lift up to 50 pounds
  • Ability to work flexible hours including evenings, weekends, and holidays

Compensation

  • Salary Range: $17.80-22.90 per hour
  • Plus Tiered Commission Structure based on sales performance
  • This range represents the good-faith estimate of base pay for the position at the time of posting. Final compensation will be determined based on experience, skills, and qualifications. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

Benefits and Perks

Full-time employment only:

  • 401(k) with company match - $ for $ up to 4% - immediately vested
  • Competitive Medical/Dental/Vision Insurance
  • Life and AD&D Insurance
  • Short-Term and Long-Term Disability

All Full-time and Part-time employees:

  • Competitive Dental/Vision Insurance
  • Vacation/Holiday Pay/Sick Pay
  • Pet insurance
  • Product allowance for boots and apparel
  • Employee Discounts for Lucchese products and with Working Advantage
  • Option to enroll in Daily Pay and Wisely Pay

Equal Employment Opportunity

  • Lucchese is an Equal Opportunity Employer and makes employment decisions based on merit. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth or related conditions), sexual orientation, gender identity, gender expression, age, disability, medical condition, genetic information, marital status, military or veteran status, or any other protected status under applicable law.

How to Apply:

To apply to positions please click on this link for our career page: Lucchese Careers

  • This posting will remain open for 30 days or until filled

Fair Chance / Criminal History

  • Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local laws.
  • We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

Reasonable Accommodation

  • Lucchese is committed to providing reasonable accommodations to qualified individuals with disabilities in the job application process.

Applicant Privacy Notice

We collect personal information in connection with your application. Please review our Privacy Policy for details on how we collect, use, and protect your information. This can be found on our careers website: Career Center | Recruitment

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