{"id":3289396,"url":"https://alion.io/job/marcopolo-learning-marketing-engineer-2","title":"Marketing Engineer","company":{"id":449918,"name":"MarcoPolo Learning","domain":"marcopololearning.com","url":"https://alion.io/company/marcopolo-learning","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"BambooHR","truth_index":null},"role":"Industrial Engineering","role_family":"Industrial Engineering","seniority":null,"employment_type":"contractor","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":[],"countries":[],"hiring_countries":["IN"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"ClickUp","optional":true},{"name":"n8n","optional":true},{"name":"Webflow","optional":true}],"status":"live","first_seen_at":"2026-10-25T02:57:39Z","employer_posted_date":null,"last_verified_at":"2026-10-25T02:57:39Z","board_verified":false,"closed_at":null,"days_open":4,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":4},"description":"About MarcoPolo Learning\nMarcoPolo Learning is a leading provider of innovative content, technology, and instructional support for early childhood education. Since 2013, we’ve impacted thousands of classrooms and hundreds of thousands of families across North America. Our Emmy-nominated MarcoPolo World School app andThe PolosTV series bring STEM and global discovery to life for young learners.\nBacked by top-tier investors, we’re on a mission to transform early learning at scale — and we’re looking for a Financial Controller who thrives in a fast-scaling, international SaaS environment.\nRole OverviewMarco Polo Learning is building a self-purchase, subscription website and end-to-end buying experience for individual customers (a \"bottom-up\" growth motion, distinct from our top-down sales team). We're looking for someone who sits between product design and marketing: someone who can design the look, flow, and feel of the purchase experience, and who deeply understands how subscription businesses are built and activated — pricing and packaging, onboarding and activation sequences, trial-to-paid conversion, and retention. Implementation support (website build, integrations) is available via AI tools and an engineering partner — this role is not being hired primarily for coding ability. It is being hired for the combination of design judgment and subscription marketing/business judgment: what the funnel should look like, say, and do at each step, and why.\nKey Responsibilities\nDesign the self-purchase subscription experience: landing pages, sign-up, trial, and checkout — the layout, flow, and presentation of pricing/packaging.\n\nDesign the activation and onboarding sequence: what a new user sees, is told, and is prompted to do after signing up, so they reach their first \"aha\" moment and convert to paid.\n\nOwn the copy and messaging strategy across the funnel (emails, in-app messaging, landing pages) — writing it or directing whoever does.\n\nPartner with an engineering/automation resource and/or AI tools to get the designed funnel actually built and wired up — this role directs and reviews the build, it does not need to personally code it.\n\nBring a proven subscription business background — pricing, activation, churn, and growth-loop thinking — so we are not starting from zero on funnel strategy or design.\n\nDefine what to test (design variations, pricing, onboarding steps, messaging) and read the results to keep improving conversion and activation.\n\nTrack and report on subscription funnel metrics: sign-ups, activation rate, trial-to-paid conversion, and early retention.\n\nWhat This Role Is Not\nNot primarily an engineering or coding role — implementation support is available via AI tools and an engineering partner; this hire is for the design and marketing/business thinking behind the funnel.\n\nNot a purely visual/UI design role — this role needs design paired with subscription business and marketing judgment, not visual design alone.\n\nNot a pure automations/ops role — this hire owns funnel design and marketing strategy and directs engineering/AI resources for execution rather than building or automating internal systems.\n\nRequirements\nProven experience designing and/or growing a subscription or self-serve SaaS/consumer product — you can point to a funnel or subscription business you designed, built, or materially improved.\n\nProduct design skills — able to design clean, conversion-minded web and email experiences (wireframes/mockups at minimum), not just direct a designer.\n\nStrong grasp of subscription business fundamentals: activation, trial-to-paid conversion, churn/retention, pricing and packaging.\n\nHands-on growth marketing experience: email/lifecycle marketing, landing page strategy, basic analytics and experimentation.\n\nComfortable directing a technical build (via AI tools or a partner engineer) even if not writing the code personally — enough fluency to know what's possible and review the output.\n\nStrong written English for copywriting and stakeholder communication with a US-based team.\n\nSelf-directed: able to ask the right questions, propose a plan, and execute with minimal day-to-day oversight.\n\nNice to Have\nExperience in EdTech or a subscription product sold to consumers/parents.\n\nFamiliarity with HubSpot, N8N, ClickUp, or similar tools already in use at Marco Polo.\n\nEnough technical/no-code fluency (Webflow, AI website builders) to prototype ideas quickly, even if the final build is handed off for implementation.\n\nEngagement DetailsLocation: India-based (remote)Engagement type: Contract to start, with potential to expand\nReports to: Founder / Leadership teamWorks closely with: An engineering/automation team member who supports the technical build\nOriginally posted on Himalayas","description_format":"text","description_chars":4761,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"India","iso":"IN","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["EdTech Platforms","Education 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