{"id":2091104,"url":"https://alion.io/job/match-aso-spetsialist","title":"ASO - специалист","company":{"id":96020,"name":"Match","domain":"match.one","url":"https://alion.io/company/match-one","size_band":null,"is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"HeadHunter","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"remote","remote_scope":"stated_regions","remote_scope_basis":"inferred_board_market","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":["Moscow, Russia"],"countries":["RU"],"hiring_countries":["RU","BY","KZ","KG","AM"],"hiring_countries_total":5,"salary":null,"salary_estimate":{"min_usd":13500,"max_usd":28000,"period":"year","method":"role_country_seniority_unknown","sample_n":1705},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-08T14:18:27Z","employer_posted_date":"2026-10-08","last_verified_at":"2026-10-13T16:06:12Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"Match - рекрутинговое агентство, которое помогает находить лучших сотрудников для крупных IT и Digital компаний.\n Один из наших основных клиентов - медиабаинговая команда, пространство для профессионального роста и сотрудничества с экспертизой более чем в 38 рынках.\n Cейчас команда нашего заказчика находится в поиске ASO специалиста.\n Чем предстоит заниматься:\n Сбор и работа с семантическим ядром;\n Написание текстовых метаданных;\n Составление ТЗ для дизайна приложения и его страницы;\n Увеличение видимости приложения и конверсии в установку;\n Адаптация текстовых метаданных под разные языки и регионы;\n Анализ конкурентов: Исследование приложений конкурентов и трендов рынка;\n Определение сильных и слабых сторон конкурентов;\n Графическая оптимизация: Анализ и тестирование иконок, скриншотов, видео и баннеров.\n Требования:\n Работа с ключевыми словами (поиск, подбор, анализ частотности и конкуренции);\n Оптимизация текстовых и графических метаданных;\n Учет требований разных платформ (App Store, Google Play и альтсторы). Знание и понимание их гайдлайнов;\n Опыт работы с ASO сервисами, такими как: asodesk, asomobile, appfollow;\n Локализация и культурализация графических элементов;\n Базовые знания A/B тестов;\n Анализ конкурентов, оценка позиций приложений;\n Работа с метриками - понимание маркетинговых метрик;\n Базовые понимания основ дизайна и UI/UX: насмотренность, умение оценивать привлекательность графических материалов;\n Понимание процессов разработки приложений и взаимодействия команд будет плюсом;\n Опыт работы с ASA будет плюсом;\n Опыт работы с мотивированным трафиком будет плюсом.\n Условия:\n Удаленный формат или офис в Санкт-Петербурге;\n Испытательный срок - 3 месяца;\n График 5/2, начало рабочего дня с 10:00 до 12:00 по местному времени, окончание - в 21:00;\n Официальные отпуска и больничные;\n Поддерживающая и развивающая среда.","description_format":"text","description_chars":1856,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"Russian","level":"Advanced (C1)","optional":false}]},"benefits":[],"hiring_locations":[{"name":"Russia","iso":"RU","kind":"country"},{"name":"Belarus","iso":"BY","kind":"region"},{"name":"Kazakhstan","iso":"KZ","kind":"region"},{"name":"Kyrgyzstan","iso":"KG","kind":"region"},{"name":"Armenia","iso":"AM","kind":"region"}],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-08T14:36:11Z"}],"visa":[],"liveness":{"score":52,"band":"ok","label":"Likely open","p_open":1,"p_active":0.516,"p_room":1,"age_days":4,"expected_fill_days":30,"reasons":["conf:15","agency","win:early"],"computed_at":"2026-10-13T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/match-aso-spetsialist","json_url":"https://alion.io/job/match-aso-spetsialist.json","meta":{"generated_at":"2026-10-13T18:03:55Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":27597,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":96020},"rest":"https://alion.io/mcp/rest/get_company?id=96020"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fmatch-aso-spetsialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fmatch-aso-spetsialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fmatch-aso-spetsialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/match-aso-spetsialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fmatch-aso-spetsialist"}]}