Manager Channel Sales
Confirmed on the employer's own hiring board on Oct 22, 2026. First seen by Alion on Oct 20, 2026. Mattel scores B on the Alion truth index.
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Opportunity:
The role of Manager Channel Sales is to manage the end-to-end operations for these channels from forecasting, Channel and Retail planning (JBP), Distributor management, Retail Account management, right up to on ground execution. The role requires the incumbent to be able to work with senior retail executives and merchandising managers on a regular basis from high level strategic planning to day-to-day operational matters. The incumbent must be skilled operationally, possess good commercial sense and strong people skills to manage both internal and external stakeholders.
What Your Impact Will Be:
Sales & Profitability
- Maximize sales opportunities and achieve the business target set for the channel
- Establish customer sales, distribution and shelf space targets by brand, by quarter, and full year
- Define pricing and selling strategies, and trade terms to maximize sales and income
Channel and Key Account Objectives
- Complete a Strategic Account Plan for each key account
- Review customer performance quarterly with accounts and management
- Increase the depth and breadth for our brands in the retail space in key accounts
- Develop strategies for distribution, sales growth, and new customer business plan for the year.
- Enhance and expand new distribution channels for existing product lines.
- Implement new product lines distribution through the sales team.
Plan & Execution
- Align with Regional & Local Marketing team in designing and executing the sales plan.
- Develop and execute sales and promotion plans with customers
- Spearhead execution of planogramming and merchandising standards for portfolio
- Obtain and analyze market information, and identify the possible new and enhance existing channels of distribution for new product lines.
- Increase range of brands in relevant market channels to increase market share of our brands in different toy categories.
- Develop corporate accounts sales channels and effective planning for co-promotions with them.
Team and People Management
- Provide leadership and coaching to the team in country.
- Utilize Mattel corporate initiatives, i.e. AP, CAP, 9-Box, to measure and develop talents to achieve business objectives.
- Management and training of merchandising teams for new products.
What We’re Looking For:
- University graduate of business management, marketing, or equivalent.
- 10+ years experience in sales & marketing in local retail environment, preferable in FMCG
- Experience in hypermarket selling, or managing distributors
- Proven sales and key account management record
Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles.
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Our Approach to Flexible Work:
We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment.
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