{"id":1365231,"url":"https://alion.io/job/minutebox-marketing-lead","title":"Marketing Lead","company":{"id":1792858,"name":"MinuteBox","domain":"minutebox.com","url":"https://alion.io/company/minutebox-com","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"BambooHR","truth_index":{"grade":"B","score":75,"open_postings":6,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":73000,"max_usd":140000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":14},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2025-11-23T00:00:00Z","employer_posted_date":"2025-11-23","last_verified_at":"2026-10-21T18:25:01Z","board_verified":true,"closed_at":null,"days_open":333,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":333},"description":"OVERVIEW\nMinuteBox\nLoved by legal professionals\nSupercharging legal work\nFast, efficient and fun\nOur customers turn hours of legal work into minutes by supercharging their workflows. Along with you, we're shaping the future of legal, regulatory and compliance work. Join us!\nShape the Future\nFor too long legal software has been difficult, boring and stuck in the '90s. We're shaping the future of legal work with fun, delightful products that bring joy to our users and that adds value to their work.\nAccomplishing this begins with a great team that cares about our customers, our values and each other.\nMake a Big Impact\nLegal technology is the last frontier awaiting its technological revolution in the workplace and MinuteBox is at the forefront. We are taking on a massive market and a massive problem across various domains and practice areas.\nCompany Culture\nMinuteBox is a place where leaders are born. Our founding team and management believe in empowering you to lead and excel at what you do best. We value mental and physical health and well-being and strive to create a positive work environment for everyone.\nAbout the job\nThis is a high-impact role for someone who loves building, not just maintaining. You’ll own the marketing function end-to-end and play a key role in shaping how the company shows up in the legal tech space. From brand strategy to demand generation, events to content, you’ll help connect the dots between awareness, engagement, and revenue.\nYou’ll partner closely with leadership to define our story, identify where we show up, and measure how our efforts translate into growth. This is a hands-on, roll-up-your-sleeves position-ideal for someone who can move fluidly between strategy and execution. You’ll manage agency relationships, collaborate with Sales, and continually refine how we communicate our value to customers, prospects, and the broader market.\nIf you love experimenting, thrive on cross-functional teamwork, and get a kick out of seeing great marketing turn into real business impact, you’ll fit right in.\nKey Responsibilities:\nMarketing Strategy & Planning\nOwn the marketing function end-to-end, aligning strategy with company revenue goals and go-to-market priorities.\nBuild and execute integrated campaigns across digital, content, and events to drive awareness, engagement, and leads.\nCollaborate with the VP, Revenue and other leaders to define target audiences, messaging, and annual marketing priorities.\nDevelop quarterly marketing plans with measurable KPIs (traffic, leads, engagement, pipeline contribution).\nMaintain a consistent and differentiated brand voice across all channels and touchpoints.\nDigital Marketing Oversight\nServe as the main point of contact for the company’s digital marketing agency (SEO, SEM, paid social).\nReview and approve campaign strategies, creative, and budgets, ensuring ROI and lead quality stay strong.\nMonitor and optimize web performance and conversion metrics, improving landing pages and campaigns with agency support.\nOversee the company’s social presence (organic and paid), maintaining a steady, engaging pulse.\nSupport development of thought leadership content-blogs, industry publications, podcasts, and partner collaborations.\nEvents & Field Marketing\nOversee the annual events calendar (15-20 events per year), ensuring flawless execution with the Event Lead.\nPartner on event strategy-deciding which events to attend, what type of participation makes sense, and expected ROI.\nEnsure pre- and post-event campaigns are integrated into broader marketing efforts.\nSupport the Event Lead in vendor coordination, booth strategy, and maintaining brand consistency across all materials.\nLead Management & Sales Alignment\nCollaborate closely with Sales to define lead stages, scoring, and SLAs for follow-up.\nEnsure marketing-generated leads are captured, qualified, and properly handed off in CRM systems (e.g., HubSpot, Salesforce).\nTrack and report on marketing’s contribution to pipeline, revenue, and conversion rates.\nLead regular syncs with Sales to review lead quality, insights, and campaign alignment.\nBrand & Communications\nAct as the brand steward-keeping visuals, tone, and messaging consistent across web, social, collateral, and events.\nManage the content calendar (blogs, case studies, newsletters, social) to reflect key industry themes and buyer needs.\nIdentify and pursue visibility opportunities through PR, podcasts, awards, and review platforms (e.g., G2, Capterra).\nMeasurement & Continuous Improvement\nDefine and track core marketing metrics (awareness, traffic, MQLs, pipeline influence, CAC, ROI).\nPrepare regular performance reports with insights and recommendations for leadership.\nStay current on best practices and trends in B2B SaaS and professional services marketing, constantly looking for new ways to raise the bar.\nPrerequisites:\n4-8 years of experience in B2B marketing, ideally in SaaS or technology environments.\nProven track record of developing and executing multi-channel campaigns that actually move the needle on pipeline and revenue.\nHands-on experience with digital marketing - managing agencies, optimizing campaigns, and interpreting analytics to drive smarter decisions.\nStrong understanding of lead generation, funnel management, and how marketing connects to sales processes and CRM workflows.\nExcellent project management and organizational skills - able to balance multiple campaigns, channels, and stakeholders without dropping the ball.\nOutstanding written and verbal communication skills with a sharp eye for maintaining a consistent brand voice.\nNaturally collaborative and comfortable working cross-functionally with Sales, Product, and Customer Success teams.\nPreferred / Nice-to-Have\nExperience in B2B SaaS marketing within legal tech or a related professional services/compliance space.\nExperience planning and managing trade shows, conferences, or field marketing events.\nFamiliarity with marketing automation and CRM platforms (e.g., HubSpot, Salesforce).\nData-driven mindset with the ability to turn metrics into meaningful actions and insights.\nA healthy mix of strategic vision and roll-up-your-sleeves execution - a true player-coach mentality.\nAbout the Role\nPermanent salaried employee\nHybrid work environment\nSalary commensurate with experience\nWhy choose MinuteBox?\nWe are a group of passionate and thoughtful people working together to fundamentally change the way legal work gets done\nWe are growing quickly! Plus, MinuteBox is the highest-rated platform on the popular G2 Crowd software review website\nWe have all the fun perks you’d expect-flexible vacation policy, competitive vision, dental, and health benefits, team lunches, and socials (yes, even remotely!)\nWe are proud of our culture and care about it deeply-we live by our team values and are always trying to make MinuteBox a better company today than it was yesterday\nWe encourage learning, growth, continuous improvement, and provide the freedom to experiment\nNot sure if you qualify?\nApply anyway! We extend opportunities to a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you're new to the corporate world, returning to work after a gap in employment, or simply looking to transition or take the next step in your career path, we are excited to connect with you.\nMinuteBox Values Diversity and Equal Opportunity\nMinuteBox is an equal opportunity employer and as such, we do not discriminate on the basis of race, colour, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws. We are dedicated to growing a diverse team of highly talented individuals and creating an inclusive environment where everyone feels empowered to bring their best and authentic selves to work .If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.","description_format":"text","description_chars":8059,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Flexible vacation policy","Hybrid work"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Cybersecurity","Information Security","Legal Services"],"lifecycle":[{"event":"open","at":"2026-09-28T01:52:46Z"}],"visa":[],"liveness":{"score":7,"band":"cold","label":"Long shot","p_open":1,"p_active":0.252,"p_room":0.28,"age_days":333,"expected_fill_days":28,"reasons":["conf:11","win:tail","crowd:"],"computed_at":"2026-10-22T06:10:10Z"},"pay":null,"html_url":"https://alion.io/job/minutebox-marketing-lead","json_url":"https://alion.io/job/minutebox-marketing-lead.json","meta":{"generated_at":"2026-10-22T09:57:21Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":6947,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-23T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1792858},"rest":"https://alion.io/mcp/rest/get_company?id=1792858"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fminutebox-marketing-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fminutebox-marketing-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fminutebox-marketing-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/minutebox-marketing-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fminutebox-marketing-lead"}]}