{"id":3288332,"url":"https://alion.io/job/miodottore-digital-marketing-automation","title":"Digital Marketing Automation","company":{"id":678566,"name":"MioDottore","domain":"miodottore.it","url":"https://alion.io/company/miodottore","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":70,"open_postings":10,"ghost_share":0.5,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":43,"computed_at":"2026-10-27T05:46:45Z"}},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Rome, Italy"],"countries":["IT"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":25000,"max_usd":48000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":29},"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"SQL","optional":false},{"name":"WhatsApp","optional":false},{"name":"HubSpot","optional":true},{"name":"Jira","optional":true},{"name":"Salesforce","optional":true}],"status":"live","first_seen_at":"2026-10-26T16:40:26Z","employer_posted_date":"2026-10-26","last_verified_at":"2026-10-27T22:30:06Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":1},"description":"DocPlanner Italy, leading company for healthcare digital services, is looking for a Digital Marketing Specialist to join our Lead Generation local team and play a pivotal role in creating processes that are as automated as possible in order to generate qualified leads.\nWe’re looking for an Digital Marketing Automation to join our Marketing team. You’ll run inbound and paid campaigns aimed at doctors, turning our database and digital channels into a steady flow of qualified leads.\nWhat you’ll do\nExecute and optimize our B2B inbound strategy, using our database to generate MQLs/qualified contacts at every stage of the lifecycle;\n\nRun and monitor email and WhatsApp campaigns and build automation flows that create a great customer experience\n\nAnalyze campaign data to understand which channels bring MQLs and how they convert\n\nOptimize forms, landing pages and CTAs to improve conversion, and test new lead generation channels\n\nSupport the content marketing strategy and collaborate with Global Marketing to deliver on time\n\nWork closely with the paid team to align audiences, messages and landing pages and maximize MQLs\n\nWhat success looks like\nDelivering MQLs in line with budget\n\nWorking with Sales to reach inbound MRR goals\n\nImproving MQL volume, MQL→SQL conversion and campaign engagement\n\nWhat we’re looking for\n2-4 years of experience in B2B digital marketing, ideally in lead generation\n\nHands-on experience with inbound campaigns (email, WhatsApp, automation); knowledge of paid channels (Meta, Google Ads) is a big plus\n\nA data-driven mindset: you turn campaign data into optimizations\n\nAbility to deliver quality work at a fast pace, with proactivity and ownership\n\nHubSpot and/orSalesforce knowledge\n\nGood collaboration skills with content, paid, events and sales\n\nGood English for an international environment\n\nNice to have\nExperience with Jira or similar tools\n\nCross-cultural communication skills\n\nAdditional information:\nWorking in hyper-growing company within an international environment\n\nCompensation range 35-40K\n\nSmart Working 50%\n\nTicket restaurant 10 Euro/Day\n\nWelfare up to € 1,200 for you and your family\n\nHealth insurance to take care of your health\n\nSelf-care platform: Access the Mental Well-being Ifeel platform because we believe mental health comes first","description_format":"text","description_chars":2293,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Health insurance"],"hiring_locations":[{"name":"Italy","iso":"IT","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Patient Access & Booking"],"lifecycle":[{"event":"open","at":"2026-10-26T19:14:07Z"}],"visa":[],"liveness":{"score":60,"band":"ok","label":"Likely open","p_open":1,"p_active":0.602,"p_room":1,"age_days":0,"expected_fill_days":43,"reasons":["conf:1","stale_co","win:early","comp:junior"],"computed_at":"2026-10-27T05:46:45Z"},"pay":null,"html_url":"https://alion.io/job/miodottore-digital-marketing-automation","json_url":"https://alion.io/job/miodottore-digital-marketing-automation.json","meta":{"generated_at":"2026-10-28T02:06:46Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":2825,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-29T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":678566},"rest":"https://alion.io/mcp/rest/get_company?id=678566"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fmiodottore-digital-marketing-automation"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fmiodottore-digital-marketing-automation"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fmiodottore-digital-marketing-automation"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/miodottore-digital-marketing-automation\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fmiodottore-digital-marketing-automation"}]}