Email & SMS Marketing Specialist (Remote)

Who We Are (Mode.Inc)

Mode.Inc is the parent company of a portfolio of technology businesses, including Mode Mobile, the creator of EarnOS, a transformational software platform that turns ordinary smartphones into "EarnPhones". This innovation empowers users worldwide to monetize everyday mobile activities such as streaming, gaming, and shopping. We enable users to profit from their data and attention, rather than letting only tech giants benefit. What sets us apart is our inclusive approach, converting users into earners, facilitating over $150M in earnings and savings, and going a step further by turning earners into owners by awarding stock ownership in Mode.Inc based on their usage. We have attracted over 40 million users across 170 countries.

Mode Mobile, Inc. Ranked Number 1 Fastest Growing Company in North America on the 2023 Deloitte Technology Fast 500.

For additional insights, check out information about our reward-based super app, Mode Earn App, which also powers the reward engine for our proprietary smartphone, Mode Earn Phone.

Our Team and Culture Drive Our Success

Our team is the heart of our culture.  We value innovation, collaboration, and curiosity, with a passion for getting things done.  We strive to hire and cultivate the best team members and foster a culture of open communication and transparency.  We are driven and hard-working but also committed to having fun along the way.  We allow OKRs to guide us, assume positive intent, sometimes agree to disagree and commit, honor our commitments, seek to accomplish more with less, and encourage everyone to speak up as our team owns our company’s success.

You can read more about our team and how we work here.

The Role

We're looking for an AI-native Email & SMS Marketing Specialist to own the day-to-day execution and growth of owned-channel messaging across the Mode.Inc portfolio. You'll run recurring newsletters, build the automated journeys that turn new subscribers into engaged subscribers, and treat email and SMS as revenue channels rather than announcement channels.

This is a hands-on individual contributor role. You'll own the briefing, planning, and execution of the end-to-end email process, work across content, creative, product, and data teams, and build in CleverTap and beehiiv. It's also a role with real impact: You’ll be standing up and scaling new newsletters for brands like NGL and Trimbox. We want someone who wants to build, not just follow a plan. This role will report directly to the Director of Media Operations.

We expect you to build AI into how these programs run, including copy generation, segmentation, performance analysis, and the automation of recurring daily sends.

Who You Are and What You'll Do

• Create, schedule, QA, and send email and SMS campaigns including managing 2-3 recurring daily newsletters with a reliable 9am Eastern Time send.
• Design and implement lifecycle programs across our products (including welcome series, post-purchase, and re-engagement) and own the journey logic behind them, not just the sends.
• Build and launch new newsletters from scratch, on beehiiv or CleverTap
• Work within our marketing platforms to import, tag, segment contacts, maintain list hygiene, deliverability, and domain reputation health, including warming new email domains.
• Integrate and adopt AI across these programs: copy generation, audience targeting, and performance optimization, and build lightweight automations that scale daily newsletter production without adding headcount.

What You Bring to the Team

• 3-5 years of experience in retention, lifecycle, or CRM marketing, preferably in finance, gaming, or consumer products.
• AI-native: You don't just use AI to write quick copy; you use it to automate workflows, build lightweight processes, and scale daily newsletter sends. 
• Hands-on experience designing and building automated flows (welcome series, post-purchase, re-engagement) including the segmentation and trigger logic behind them.
• Data-fluent: Able to pull and interpret performance data independently, identify trends, and act on them. Proficient in Excel.
• Creative: You bring ideas, want to try new things, and move the ball forward rather than waiting for a brief.
• Highly organized and skilled in time management, with the reliability to hit a daily send window.
• Team player with demonstrated ability to work cross-functionally, strong written and verbal communication, and a creative problem-solving instinct.
• Bonus points for:
  • Experience with CleverTap, beehiiv, or a comparable enterprise email/SMS platform.
  • Demonstrable experience starting an email newsletter from scratch and growing it.
  • Email and/or SMS monetization experience; affiliate marketing experience.
  • Experience warming up email domains and managing deliverability at scale.
  • Design background or hands-on design ability.
  • Experience managing a recurring daily newsletter.

Personal Attributes

• Creative: A visionary thinker with the ability to develop innovative ideas that align with business goals and resonate with the target audience.
• Efficient: Ability to work strategically and efficiently, optimizing resources to deliver high-quality work within tight deadlines.
• Adaptable: Comfortable working in a fast-paced, remote, and iterative environment.
• Analytical: Passion for turning data into insight and insight into revenue.
• Collaborative: Energized by working with creative, product, and data teams.
• Alignment with our core values:
  • Accountable: You take ownership of your responsibilities, demonstrating trustworthiness and self-discipline. You are consistent in your work, transparent in your actions, and communicate effectively. You follow through on commitments and strive for continuous improvement.
  • Action-driven: Identify what is most important, agree on scope, execute in a timely manner, and drive the greatest impact.  You take initiative, roll up your sleeves, and get things done.
  • Caring: You genuinely care about yourself and others, our business and craft, our mission and vision, and are passionate in heart and mind. You understand the importance of our team and strive to create a positive, supportive work environment.
  • Curious: You focus on the ‘why,’ learn and expand your knowledge, explore new ideas, and generally make things better.  You're a lifelong learner with a thirst for knowledge and a constant desire to improve.
  • Thorough: Your work is thoughtful, impactful, timely, accurate, and complete.  You pay attention to detail, are meticulous, and ensure quality work and compliance.

We Believe in the Following Workplace Norms

• Allow OKRs to Guide Us
• Assume Positive Intent
• Agree to Disagree & Commit
• Set New Precedents
• Accomplish More with Less
• Hold Yourself & Others to High Standards
• Speak Up
• Be Resourceful
• Follow the 80/20 Rule

What We Are Offering

• We are a 100% remote-first, global company.
• A competitive compensation package.
• We offer generous perks & benefits to team members. 
• Participation in the Company's equity plan (for full-time team members).
• We provide individual bonuses in accordance with our Company Bonus Program.
• Work with energetic, passionate, and results-driven people.
• Celebrate team members' personal and work milestones.
• Remote social activities, including virtual coffee buddies. 
• Bonusly - We use Bonusly as a way to recognize and reward team members for their hard work and commitment.
• Weekly Wednesday Get Stuff Done Days (No Meetings).
• Open PTO, generous Company Holidays, and Wellness Days (for full-time team members).

If we just described you and your perfect role, we'd love to talk with you.  We have a lot to accomplish this year and look forward to making headway and creating success together!

Mode.Inc does not accept/pay fees for unsolicited resumes from third-party agencies/vendors.

Our company is an Equal Employment Opportunity (EEO) employer. We are committed to providing a work environment free of discrimination and harassment. All employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law. We celebrate diversity and strive to create an inclusive environment for all team members.