{"id":2468537,"url":"https://alion.io/job/modelwise-apac-marketing-director","title":"APAC Marketing Director","company":{"id":4410409,"name":"Modelwise","domain":"modelwise.ai","url":"https://alion.io/company/modelwise-gmbh","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Career sitemap","truth_index":{"grade":"A","score":88,"open_postings":61,"ghost_share":0,"stale_share":0.672,"repost_share":0,"time_to_fill_p50_days":21,"computed_at":"2026-11-04T06:34:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"head","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Singapore"],"countries":["SG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":63000,"max_usd":160000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":2650},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-10-13T13:46:46Z","employer_posted_date":"2026-10-13","last_verified_at":"2026-11-04T17:58:18Z","board_verified":true,"closed_at":null,"days_open":22,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":22},"description":"Company Description\nWise is a global technology company, building the best way to move and manage the world’s money.\nMin fees. Max ease. Full speed.\nWhether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.\nAs part of our team, you will be helping us create an entirely new network for the world's money.\nFor everyone, everywhere.\nMore about our mission and what we offer.\nJob Description\nOur Regional Marketing team ensures we deliver on our mission to make international money transfers instant, affordable, and transparent for everyone, everywhere.\nThe Regional Marketing team plays a pivotal role in driving Wise’s mission across international markets, ensuring millions of people and businesses save money on cross-border payments. By crafting tailored, data-driven, and locally relevant strategies, this team ensures Wise’s messaging resonates with diverse audiences - adapting to unique market dynamics, cultural insights, and competitive landscapes. Beyond driving user acquisition and growth, the regional marketing leads execute impactful, market-specific campaigns while working in close collaboration with central teams across media, creative, PR, and Product. Together, they ensure Wise’s global presence remains powerful, agile, and authentically connected to local audiences, fueling sustainable growth and reinforcing Wise’s position as a leader in international finance.\nWe’re looking for a Director of Regional Marketing (APAC) to join us and do things differently.\nAs the Director of Regional Marketing (APAC), you’ll lead Wise’s regional marketing strategy for Asia and Pacific, driving execution across these markets and managing a team of Regional Marketing Leads. You’ll act as the bridge between central teams and regional needs, ensuring strategies are locally relevant, impactful, and aligned with Wise’s broader mission. Reporting directly to the CMO in London, you’ll have the opportunity to shape regional marketing from the ground up and build a high-performing team to drive growth in one of the world’s most innovative fintech companies. If you're ready to make a lasting impact on the future of international money transfers, Wise is the place to do it.\nWhat you’ll do.\nDefine and oversee Wise’s regional marketing strategy across the APAC (including Japan, Singapore, China, Philippines, Malaysia, India, Australia) ensuring local relevance and alignment with global goals.\n\nHire, manage and support a team of Regional Marketing Leads in executing local plans, delivering impactful campaigns and driving regional growth\n\nBuild a team who can activate new channels, tests or activations in the market with a strong learning agenda and measurement frameworks.\n\nProvide functional leadership and matrix oversight to the wider marketing team in APAC, acting as the senior point of guidance and mentorship.\n\nCreate a culture of ‘a bias to action’ to test new initiatives and activities on the ground with high speed and iteration. Finding ways to make things happen and unblocking your team in execution.\n\nGet to a local marketing strategy for each market including audience and segment identification, messaging and positioning, diagnosis of funnel and brand performance KPIs and a clear full-funnel marketing plans.\n\nDevelop a playbook for regional market growth based on insights, best practices, and experiments, in line with local compliance and regulations\n\nOwn and optimise regional marketing budgets, ensuring efficient allocation of resources across existing activities and new initiatives.\n\nAct as the key bridge between central teams (media, creative, PR, growth) and regional needs, prioritising resources and streamlining communication and decision making\n\nCollaborate with Product teams to ensure marketing strategies align with product roadmaps and customer insights; being a senior counterpart for our Regional Product Directors.\n\nAdvocate for regional needs within the broader marketing organisation and report on performance to senior leadership.\n\nCultivate strong relationships with local agencies and partners.\n\nDevelop strong customer insight and understanding through direct customer feedback and partnership with our Insights and Research teams.\n\nQualifications\nThe experience, background and competencies needed to succeed in this role.\nProven Experience: Extensive experience in growth/marketing roles, including leadership responsibilities for regional teams across several regions.\n\nRegional Strategy Expertise: Strong experience in setting regional/local marketing strategy and owning execution, ideally in fintech or tech industries.\n\nComplex Product Understanding: Ability to understand complex technical products and data, turning these into simple and compelling customer propositions.\n\nTeam Leadership: Proven ability to manage teams and drive alignment across cross-functional stakeholders.\n\nPerformance Marketing Expertise: Deep understanding of performance marketing, brand marketing, and local market dynamics.\n\nData-Driven Mindset: Strong ability to analyse market performance and translate insights into actionable plans.\n\nAdaptability: Comfortable navigating a fast-paced, decentralised organisation and able to balance strategic vision with hands-on execution.\n\nLeadership Qualities: Strong stakeholder management skills and ability to lead through ambiguity while empowering teams to deliver.\n\nYour KPIs\nDelivery of incremental new activity across regions and ensuing impact of growth on new customers and retention.\n\nEffectiveness of regional budget allocation and clear return on investment\n\nImprovement in brand awareness, engagement levels, and sentiment in regional markets, demonstrating effective localisation through customer feedback\n\nQuality of regional insights and data that informs and affects global product and marketing teams.\n\nHigh-performing Regional Marketing team (APAC), measured by team effectiveness, retention, and successful achievement of team strategy\n\nAs an onboarding project you will directly develop and deliver regional strategy for Australia including new campaigns and creatives.\n\nAdditional Information\nFor everyone, everywhere. We're people building money without borders - without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.\nWe're proud to have a truly international team, and we celebrate our differences.\nInclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.\nIf you want to find out more about what it's like to work at Wise visit Wise.Jobs.\nKeep up to date with life at Wise by following us on LinkedIn and Instagram.","description_format":"text","description_chars":6848,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Artificial Intelligence","Internet Services","Manufacturing","Internet Service Providers"],"lifecycle":[{"event":"open","at":"2026-10-13T19:16:41Z"}],"visa":[],"liveness":{"score":33,"band":"fade","label":"Fading","p_open":1,"p_active":0.605,"p_room":0.55,"age_days":21,"expected_fill_days":21,"reasons":["conf:2","stale_co","velocity","win:tail","comp:brand"],"computed_at":"2026-11-04T06:34:25Z"},"pay":null,"html_url":"https://alion.io/job/modelwise-apac-marketing-director","json_url":"https://alion.io/job/modelwise-apac-marketing-director.json","meta":{"generated_at":"2026-11-04T22:54:11Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1091,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-05T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4410409},"rest":"https://alion.io/mcp/rest/get_company?id=4410409"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fmodelwise-apac-marketing-director"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fmodelwise-apac-marketing-director"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fmodelwise-apac-marketing-director"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/modelwise-apac-marketing-director\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fmodelwise-apac-marketing-director"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":2468537}},{"tool":"search_jobs","arguments":{"company":"modelwise.ai","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":2468537},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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