{"id":1153129,"url":"https://alion.io/job/mri-software-senior-product-marketing-manager","title":"Senior Product Marketing Manager","company":{"id":3740,"name":"MRI Software","domain":"mrisoftware.com","url":"https://alion.io/company/mrisoftware","size_band":"1001-5000","is_staffing_agency":false,"is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":79,"open_postings":7,"ghost_share":0,"stale_share":0.857,"repost_share":0,"time_to_fill_p50_days":25,"computed_at":"2026-09-24T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Atlanta, United States","Cleveland, United States","United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":98000,"max_usd":179000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":571},"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-23T18:59:47Z","employer_posted_date":"2026-09-23","last_verified_at":"2026-09-24T11:17:07Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"As a Senior Product Marketing Manager, you will serve as the strategic marketing leader for a portfolio of MRI's B2B SaaS solutions. You will own product positioning, messaging, go-to-market strategy, competitive differentiation, sales enablement, and product launch execution for your assigned product family.\nThis role requires a highly collaborative and commercially minded marketing professional who can partner effectively with Product Management, Sales, Customer Success, and Marketing teams to drive pipeline growth, product adoption, and market awareness. You will act as the voice of the customer and market expert, helping shape product strategy while translating complex technology solutions into compelling value propositions that resonate with buyers.\nYou Will:\nLead Product Positioning and Messaging\nOwn and evolve product positioning, messaging, and value propositions for your product portfolio.\nDevelop differentiated market narratives that clearly articulate customer value and competitive advantages.\nEnsure consistent messaging across campaigns, sales enablement, analyst interactions, and customer communications.\nDrive Go-to-Market Strategy\nDevelop and execute go-to-market strategies for new products, features, integrations, and enhancements.\nPartner with Product Management to align product roadmaps with market opportunities and customer needs.\nDefine launch plans, success metrics, and cross-functional responsibilities to ensure successful market adoption.\nEnable Revenue Growth\nPartner closely with Sales, Customer Success, and Revenue teams to improve sales effectiveness and win rates.\nCreate and oversee sales enablement content, including presentations, battlecards, competitive intelligence, demos, case studies, and product collateral.\nSupport strategic opportunities by helping position solutions for key prospects and customers.\nLead Product Launches\nServe as the marketing lead for major product launches and market expansion initiatives.\nCoordinate cross-functional execution across Product Management, Marketing, Sales, and Customer Success teams.\nMeasure launch performance and optimize future launch strategies.\nInfluence Demand Generation Strategy\nPartner with Demand Generation and Digital Marketing teams to develop campaigns that increase awareness, engagement, and pipeline.\nProvide strategic direction for content, messaging, audience targeting, and campaign themes.\nMonitor campaign performance and make recommendations to improve results.\nOwn Competitive and Market Intelligence\nMaintain a deep understanding of industry trends, customer challenges, competitive offerings, and market dynamics.\nConduct competitive analysis and provide actionable insights to Product, Sales, and executive leadership teams.\nServe as the internal expert on buyer personas, purchasing behaviors, and market opportunities.\nThought Leadership and Industry Presence\nPartner with executives and subject matter experts to develop thought leadership content.\nRepresent MRI at customer events, webinars, industry conferences, and analyst briefings.\nHelp strengthen MRI's market positioning and industry credibility.\nMentor and Influence\nProvide guidance and mentorship to junior product marketing team members.\nLead cross-functional initiatives and influence stakeholders without direct authority.\nEstablish best practices that improve go-to-market effectiveness across the organization.\nYou Have:\nBachelor's degree in Marketing, Business, Communications, or a related field.\n6+ years of B2B technology or SaaS product marketing experience, with a demonstrated track record of owning go-to-market strategy and driving business results.\nExperience supporting enterprise software, SaaS platforms, PropTech, FinTech, ERP, or other complex B2B technology solutions.\nProven success launching products and driving market adoption.\nStrong experience developing product positioning, messaging frameworks, and sales enablement strategies.\nExperience partnering closely with Product Management, Sales, Customer Success, and executive stakeholders.\nStrong understanding of enterprise buying cycles, customer journey mapping, and SaaS business models.\nExceptional written, verbal, presentation, and storytelling skills.\nStrong analytical and strategic thinking abilities, with the ability to translate market insights into actionable recommendations.\nExperience influencing cross-functional teams in a matrixed global organization.\nExperience working with CRM, marketing automation, product analytics, and sales enablement tools preferred.\nMBA or advanced degree is a plus.\nSome travel may be required.\nPreferred Attributes\nStrategic thinker with strong business acumen.\nCustomer-focused with a passion for understanding market needs.\nComfortable working in a fast-paced, growth-oriented SaaS environment.\nStrong executive presence with the ability to influence senior stakeholders.\nExperience supporting global product portfolios and cross-regional go-to-market initiatives.\nWhat Success Looks Like:\nWithin your first year, you will:\nEstablish clear and differentiated positioning for your product portfolio.\nSuccessfully lead multiple product launches and major market initiatives.\nImprove sales effectiveness through impactful enablement programs.\nInfluence product strategy through customer, market, and competitive insights.\nDrive measurable improvements in pipeline generation, product adoption, and customer engagement.\nBecome a trusted strategic advisor to Product, Sales, and Marketing leadership teams.\nAbout Us\nFrom the day we opened our doors, MRI Software has built flexible, game-changing real estate software that powers thriving communities and helps make the world a better place to live, work and play. Fulfilling that mission is only possible because of one thing: exceptional people. People like you!\nOur people-first approach to PropTech is defining a new industry standard for client experiences that, quite frankly, can’t be duplicated. Experiences that deliver real value every day. And we know those experiences begin with our people.\nWe believe MRI is more than just a workplace; it’s a connected community of people who truly feel they belong. Whether we’re investing in employee resource groups or providing tailored resources for each person to reach their full potential, we’re passionate about creating a work environment that makes you excited to show up every single day.\nAt MRI, one of our core values is to strive to amaze. From the intelligent solutions we create to the culture we cultivate, that’s our goal every day. Because that’s what industry leaders do. Whether you’re joining as a new Pride member or rejoining us after a short time away, your talent is vital to us, our partners and our clients.\nAmazing growth requires amazing employees. Are you up to the challenge?\nWe know confidence gap and imposter syndrome can get in the way of meeting remarkable candidates, so please don’t hesitate to apply. We’d love to hear from you!\nMRI is proud to be an inclusive employer. We welcome and celebrate diversity across all backgrounds, including ethnicity, religion, sexual orientation, gender identity, disability, age, military, veteran status and more.\nWe believe that Belonging is a direct result of Diversity, Equity, and Inclusion. Those values are woven into the fabric of who we are and are foundational to our continued success. Come and see for yourself!","description_format":"text","description_chars":7414,"description_truncated":false,"requirements":{"experience_years_min":6,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Real Estate","PropTech"],"lifecycle":[{"event":"open","at":"2026-09-23T18:59:47Z"}],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":0,"expected_fill_days":25,"reasons":["conf:0","velocity","win:early"],"computed_at":"2026-09-24T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/mri-software-senior-product-marketing-manager","json_url":"https://alion.io/job/mri-software-senior-product-marketing-manager.json","meta":{"generated_at":"2026-09-24T14:46:39Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers"}}