{"id":3418244,"url":"https://alion.io/job/nbcuniversal-streaming-insights-analyst","title":"Streaming Insights Analyst","company":{"id":18514,"name":"NBCUniversal","domain":"nbcuniversal.com","url":"https://alion.io/company/nbcuniversal-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"B","score":83,"open_postings":15,"ghost_share":0,"stale_share":0.867,"repost_share":0,"time_to_fill_p50_days":20,"computed_at":"2026-10-30T05:48:23Z"}},"role":"Analytics","role_family":"Analytics","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["São Paulo, Brazil"],"countries":["BR"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":22000,"max_usd":54000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1876},"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Power BI","optional":true},{"name":"SQL","optional":true},{"name":"Tableau","optional":true}],"status":"live","first_seen_at":"2026-10-28T19:27:18Z","employer_posted_date":"2026-10-28","last_verified_at":"2026-10-30T20:02:58Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.\nOur impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.\n The Streaming Insights Analyst will be responsible for delivering actionable insights based on data, defining relevant reports and metrics that track U/X and subscriber retention on our Universal+ app and other platforms, sites & Social Media, to drive strategic decisions. This role requires a strong understanding of streaming platforms, digital data analysis, sites & social media structure, and audience insights.\nThe Streaming Insights Analyst will report directly to the Streaming Insights Manager.\nResponsibilities\nInitial Phase:\nCollaborate with the Analytics team to define the necessary reports and metrics for tracking subscribers, user experience, quality of experience, content consumption, and marketing attribution.\nIdentify and establish key performance indicators (KPIs) to measure and evaluate the success of the direct-to-consumer platform/app.\nDevelop reports related to retention/churn analytics, audience flow, habituation, acquisition drivers, conversions, bit rate, and other relevant metrics.\nEnsure data accuracy, integrity, and consistency in reporting and analysis.\nPost-Launch Phase:\nAnalyze subscriber and user behavior to gain insights into user acquisition/conversion, engagement, preferences, and trends.\nIdentify high-risk user segments and develop targeted strategies to mitigate churn and increase user retention.\nConduct segmentation analysis to understand different subscriber groups and their specific needs, behaviors, and preferences.\nDetermine the factors that drove most acquisitions and identify opportunities for further growth, tracking progress of implemented metrics.\nAnalyze the typical audience flow within the app to optimize user experience and content discovery.\nCollaborate with the content insights team to provide data-driven recommendations for content development and curation.\nCollaborate with the consumer insights team to understand preferences, awareness levels and product features to provide recommendations to product, marketing, content teams.\nCollaborate with the sales insights team to enrich their proposals with data via the many different digital tools we utilize.\nContinuously monitor and evaluate the effectiveness of strategies and initiatives, making data-driven recommendations for optimization.\nRecommend product U/X / Interface best practices based on data insights analysis.\nCreate Info/decks with Social Media & our other many platforms data allowing internal stakeholders to understand and take actionable decisions.\nCurate and structurize all the Social Media listening efforts with our many tools, not only providing intel on our own channels but also on what is trending.\nUpdate monthly dashboards with data reporting back to many internal clients.\n QUALIFICATIONS / REQUIREMENTS:\nBasic Qualifications:\nBachelor's degree in a relevant field such as data science, business analytics, market research, or a related discipline. A master's degree is a plus.\n2+ years’ experience in data analysis, preferably within the media, entertainment, or streaming industry (TVE/streaming/digital), or at a research agency.\nKnowledge of websites/social analytics platforms (Facebook, Twitter, Instagram, TikTok, YouTube Studio - Emplifi/Social Bakers, Brandwatch & Comscore is a plus).\nKnowledge in using analytics tools and platforms (e.g., Google Analytics, Adobe Analytics, SQL) to extract insights from large datasets.\nKnowledge with data visualization tools (SQL, Excel, Tableau, PowerBI, or equivalent tools)\nUnderstanding of key metrics and KPIs related to subscriber retention, user engagement, and marketing attribution.\nKnowledge of segmentation analysis and audience profiling techniques.\nStrategic visual storyteller good at translating research data into dynamic story-driven reports and presentations.\nFluency in English and Portuguese.\nDesired Characteristics:\nDemonstrated strong analytic ability; critical thinker; fast learner.\nExcellent analytical and problem-solving skills, with the ability to translate data into actionable insights.\nStrong communication skills to effectively present complex data findings to stakeholders.\nAbility to work collaboratively within a cross-functional team and influence decision-making based on insights.\nEligibility Requirements:\nInterested candidate must submit a resume/CV through www.nbcunicareers.com to be considered\nMust be 18 years or older\nMust be covered by Solutions, NBCU’s Alternative Dispute Resolution Program\n As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.\nIf you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. 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