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The role generates qualified sales opportunities through cold outreach, social selling, marketing campaign execution and relationship building, ensuring a consistent flow of opportunities into the commercial pipeline.\nKey Responsibilities\nLead Generation\nConsistently identify and engage target prospects through outbound activity. \nGenerate agreed levels of net-new meetings, leads and opportunities. \nDemonstrate effective prospecting, research and multi-channel outreach skills. \nLead Qualification\nAssess opportunities against defined qualification criteria. \nApply strong questioning and discovery skills to determine customer fit and buying intent. \nProgress qualified opportunities to sales teams.\nCampaign Execution\nDeliver marketing and self-generated demand campaigns. \nTrack and optimise campaign performance against activity and conversion metrics. \nRelationship Development\nBuild and maintain credible relationships with prospective customers. \nNurture opportunities to increase engagement and progression rates. \n Pipeline Development\nCreate and progress a pipeline of qualified opportunities for commercial teams. \nMaintain visibility of pipeline performance through accurate forecasting data. \nSkills, Knowledge & Expertise\nAble to evidence success in a sales, recruitment, business development or customer-facing commercial environment, with clear examples of generating opportunities, engaging prospects or influencing customer decisions. \nConfident using phone, email and social channels to identify, engage and convert prospective customers into qualified conversations or agreed next steps. \nAble to maintain accurate prospect, activity and opportunity data in CRM systems, supporting effective follow-up, reporting and pipeline visibility. \nAble to communicate clearly, concisely and professionally with prospects and internal stakeholders, adapting messaging to create interest and drive action. \nAble to quickly learn Cyber Security concepts and 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