{"id":4120598,"url":"https://alion.io/job/new-engen-creative-strategy-analyst-grapevine","title":"Creative Strategy Analyst- Grapevine","company":{"id":1980814,"name":"New Engen","domain":"newengen.com","url":"https://alion.io/company/newengen","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":75,"open_postings":3,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":33,"computed_at":"2026-11-11T05:49:22Z"}},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":70000,"max":80000,"currency":"USD","period":"year","gross":null,"usd_annual":80000},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Adobe Premiere Pro","optional":false},{"name":"Asana","optional":false},{"name":"Canva","optional":false},{"name":"Figma","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-11-11T19:48:38Z","employer_posted_date":"2026-11-11","last_verified_at":"2026-11-12T05:59:36Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"WHY GRAPEVINE? \nAt New Engen, we help brands grow, not just bigger, but smarter. We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.\nGrapevine is New Engen’s scalable solution that helps brands license high-performing third-party creator content quickly and easily. We use our network of 800+ creators to deliver ready-to-run content to leading DTC brands for their social ad campaigns.\nWe’re a collaborative group of strategists, content creators, copywriters, editors, designers, account managers, and more who are all in on helping brands, and each other, thrive. We work hard, stay humble, and build with purpose.\nWHAT YOU'LL DO \nDevelop Performance-Driven Creative Strategy\nLead the development of creative and content strategies that drive measurable performance across paid media channels such as Meta, TikTok, and YouTube. Translate brand goals and market insights into compelling campaign concepts designed to resonate with audiences and improve key performance metrics.\nOwn Creative Ideation and Concept Development\nGenerate new campaign ideas and creative concepts grounded in market research, content analysis, and consumer trends. Continuously identify opportunities to test new formats, messaging angles, and storytelling approaches that strengthen campaign performance across a portfolio of consumer brands.\nBuild Clear, Actionable Creative Briefs\nConcept and write detailed briefs that guide creators, designers, and writers in producing high-quality visual and written content. Own the development of scripts, hooks, shot lists, and messaging frameworks that align with brand guidelines while maintaining an authentic and engaging voice.\nGuide Creative Production and Post-Production\nCollaborate with internal teams to ensure creative concepts are executed effectively from production through final delivery. Provide visual direction, storyboard guidance, and post-production briefs that help shape compelling video and static ad creatives.\nOptimize Creative Through Performance Insights\nAnalyze campaign performance metrics such as CPA, ROAS, CTR, and CVR to understand what resonates with audiences. Use these insights to recommend new creative iterations, refine messaging, and optimize advertorial landing pages to improve campaign results.\nCollaborate Across Teams to Drive Results\nWork closely with Brand Success, design, and cross-functional partners to align creative direction with campaign goals. Contribute ideas, insights, and feedback that help teams deliver cohesive, high-performing marketing campaigns.\nWHAT YOU BRING\nBetween 1-3 years of experience in creative strategy or performance-driven content within the DTC or ecommerce space.\nExperience developing visual advertising concepts, including video and static content, with familiarity in elements like hooks, storyboarding, and calls-to-action that drive engagement and performance.\nHands-on experience with creative tools such as Figma or Canva, and video editing platforms like CapCut or Adobe Premiere.\nComfort working within project management platforms (such as Asana or Monday) to track deliverables, timelines, and creative workflows.\nStrong understanding of digital marketing and consumer trends, with curiosity about how content, technology, and platform dynamics shape brand growth.\nAn entrepreneurial, builder mindset, with enthusiasm for testing ideas, iterating on creative concepts, and working in fast-moving environments where experimentation is encouraged.\nExcellent organization and project management skills, with the ability to manage multiple projects and deadlines while maintaining strong attention to detail.\nClear and compelling communication skills, both written and visual, with the ability to distill complex ideas into simple, engaging creative direction.\nA highly collaborative approach, with the ability to build strong relationships across teams and contribute positively to a fast-paced, creative environment.\nA positive, curious attitude, bringing energy, creativity, and a sense of fun while maintaining a high standard for the work.\nPERKS & BENEFITS\nHybrid work environment with flexible hours\nUnlimited PTO + company holidays\nComprehensive medical, dental, vision, and disability coverage\nLife & AD&D insurance\n401(k) with company match\nPaid parental leave & family support\nPet care perks & insurance\nLearning & career development programs\nCommuter & transit benefits\nExclusive employee discounts\nSalary Range: $70,000-80,000 USD annual\nCompensation for each opportunity is determined based on the applicable labor market, the scope and structure of the role or engagement, and the individual’s qualifications and experience.\nNew Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn’t limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are.\nWe currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin\nLet’s Build What’s Next Together - If you’re passionate about media and eager to make a meaningful impact with a team that’s all in, we’d love to hear from you.\nImportant Notice About Job Openings:\nPlease be aware of fraudulent job postings, consulting engagements, solicitations, or employment offers from suspicious sources. These attempts are often designed to steal your personal information or trick you into paying fees for recruitment or training services.\nNew Engen does NOT charge any application, processing, or training fees at any stage of the recruitment or hiring process.\nAll legitimate job openings will be posted directly on our careers page. Communication about these roles will come exclusively from New Engen Recruitment through our ATS, Greenhouse. We will never conduct recruiting outreach through unsolicited text messages or from the @newengen.online domain.\nIf you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at  before taking any further action.\nWe take your security seriously and are here to support you, ensuring your job search is a safe, positive experience.","description_format":"text","description_chars":6627,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Hybrid work","Parental leave","Unlimited PTO"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Sales & Marketing","Creative Agencies","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-11-12T00:36:56Z"}],"visa":[{"country":"US","licensed_sponsor":true,"adverts_offering_sponsorship_24m":0,"sanctioned_now":false,"evidence":"Filed H-1B visas in the last two years","filings_12m":0,"filings_prev_12m":2,"green_card_filings_12m":0,"median_offered_wage_usd":null,"route":null,"cap_exempt":false,"checked_at":"2026-11-12T07:36:15+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":33,"reasons":["conf:3","win:early","comp:junior"],"computed_at":"2026-11-12T09:07:08Z"},"pay":{"stated_usd_annual":80000,"is_top_pay":true},"html_url":"https://alion.io/job/new-engen-creative-strategy-analyst-grapevine","json_url":"https://alion.io/job/new-engen-creative-strategy-analyst-grapevine.json","meta":{"generated_at":"2026-11-12T09:07:08Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":18459,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1980814},"rest":"https://alion.io/mcp/rest/get_company?id=1980814"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fnew-engen-creative-strategy-analyst-grapevine"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fnew-engen-creative-strategy-analyst-grapevine"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fnew-engen-creative-strategy-analyst-grapevine"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/new-engen-creative-strategy-analyst-grapevine\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fnew-engen-creative-strategy-analyst-grapevine"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4120598}},{"tool":"search_jobs","arguments":{"company":"newengen.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4120598},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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