Senior Manager Brand Product
What's the role?
Join News Corp Australia, shaping the digital future of Australia’s most loved lifestyle brands, including Taste, Australian Best Recipes, Escape, and Body + Soul.
As the Senior Manager - Brand Product, you will drive the product strategy and delivery that elevates our digital storytelling. Your core purpose is to spearhead innovative initiatives that captivate audiences, unlock new revenue streams, and cement our brands as market leaders in the lifestyle space.
Responsibilities
Define and own the quarterly product vision, ensuring every initiative actively accelerates audience growth, user engagement, and revenue.
Lead product planning by crafting comprehensive briefs, user stories, and success metrics, while acting as the agile problem-solver to unblock friction.
Partner closely with editorial and commercial teams to elevate digital storytelling while seamlessly integrating powerful monetisation opportunities.
Work side-by-side with tech teams and designers to translate complex requirements into exceptional, high-quality user experiences.
Analyse audience behavior, core media metrics, and competitor trends to uncover, pitch, and execute high-impact growth opportunities.
Proactively brainstorm, test, and validate new product concepts, utilising post-launch performance KPIs for relentless, iterative optimisation.
Who are you?
You're a digital media expert. You bring proven digital product management experience, ideally in publishing or media, with a powerful track record of driving measurable audience and revenue growth.
You possess a deep understanding of user behavior and content consumption patterns, easily translating these insights into practical, engaging product solutions.
You effortlessly balance audience needs with business objectives, identifying smart ways to integrate commercial strategies without compromising the user experience.
You excel at bridging the gap between editorial, commercial, technical, and marketing teams, translating complex needs into actionable plans while keeping everyone aligned.
You have strong analytical skills, confidently interpreting complex data sets and market trends to build actionable, performance-backed product roadmaps.
You are a proactive innovator with exceptional communication skills, capable of managing multiple initiatives and influencing stakeholders at all levels.
Why News Corp Australia
Join a culture where innovation is our operating rhythm. You’ll work on a diverse portfolio of Australia’s most loved brands and play a pivotal role in leading the technological shift in how we create commercial content. Our vibrant, hybrid work environment and dynamic, values-driven culture empowers you to push boundaries, collaborate as one unified team, and make a positive, measurable impact for all Australians.
News Extras Benefits is a commitment to our people for their valued contribution to News, our audiences, clients and communities.
Our benefits include:
Exclusively ours - Access to publications and products from across the News Corp family
Perks & discounts - Exclusive offers across a range of products and services that deliver genuine cost savings and benefits
Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)
Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
Financial wellbeing - Support on making the most of your money
In addition to our perks and benefits, employees have access to a number of initiatives and programs that support their wellbeing and professional growth, such as:
Helping you grow - Access tailored development opportunities, including leadership programs, to cultivate your skills and support your career
Giving back - Make a difference to our communities through volunteer opportunities and company-organised charity drives
Workplace Inclusion and facilities - Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms
Who are we?
We are proud to be Australia's leading media company. For over a century, News Corp Australia has been an integral part of Australian life, delivering the news and information Australians rely on daily. Telling the stories that matter drives every piece of journalism, campaign, project, and innovation.With over 150 brands spanning news, sport, and lifestyle, we connect with 18 million Australians monthly - a testament to the trust we've built over generations. From text-based content to dynamic video, personalised apps, fantasy games, podcasts, and events, we continue to evolve to meet the changing needs of our audiences.
What’s next?
Apply now or for more information on careers at News Corp Australia visit www.newscorpaustralia.com/careers
Our Commitment to Diversity, Equity and Inclusion
Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply!
We are committed to ensuring an accessible and supportive recruitment process. If you require any adjustments or accommodations at any stage, please do not hesitate to let us know here. In order for us to assist you, please ensure you include the role title you are applying for in the subject line. For more information regarding Diversity at NewsCorp Australia please visit www.newscorpaustralia.com/careers under the Diversity@News section.
Category:
Free News & Lifestyle