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In office (Bangkok)
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Senior
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NielsenIQ is a consumer intelligence company whose retail measurement business traces back to the market research firm founded by Arthur Nielsen in 1923, and which was separated from Nielsen Holdings in 2021 when Advent International bought the connect division. It measures what shoppers buy across grocery, pharmacy, convenience and ecommerce channels, and sells that read of market share, pricing and promotion effectiveness to consumer goods manufacturers and retailers. The company merged with GfK in 2023, listed on the New York Stock Exchange in 2025, and operates in more than ninety countries from its base in Chicago.

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

NIQ is seeking a commercially driven Regional Account Director (RAD) to support a portfolio of strategic Global Tech & Durables accounts headquartered across Korea, Japan, and Taiwan. The successful candidate will serve as an APAC regional overlay leader, partnering closely with Global Account Directors and local market teams to accelerate revenue growth, strengthen executive-level client relationships, and drive consistent account execution across the region.

The role will support several of NIQ's most important global clients and a portfolio of Japan-HQ and Taiwan-HQ technology manufacturers. The position requires a strong blend of strategic account management, business development, executive engagement, commercial negotiation, and cross-functional leadership.

Regional Revenue Growth & Commercial Leadership

  • Drive revenue growth across assigned APAC markets through renewals, upselling, cross-selling, and expansion opportunities.
  • Identify whitespace opportunities across NIQ's portfolio, including RMS, Analytics, Consulting, NIQ Next, Digital, and Innovation solutions.
  • Partner with Global Account Directors to develop and execute multi-year account growth strategies.
  • Build and maintain a robust pipeline of regional opportunities and ensure accurate forecasting.

Executive Client Engagement

  • Develop relationships with senior client stakeholders across APAC, including regional headquarters, country leaders, and business unit executives.
  • Lead strategic business reviews, executive meetings, and commercial negotiations.
  • Position NIQ as a trusted business advisor rather than solely a data provider.
  • Support global account planning and executive sponsorship initiatives.

Account Strategy & Coordination

  • Coordinate account activities across multiple countries and functions to ensure a consistent client experience.
  • Align regional teams behind common account objectives and priorities.
  • Ensure strategic account plans are translated into actionable regional growth plans.
  • Facilitate collaboration between Sales, Customer Success, Analytics, Marketing, and Product teams.

Opportunity Development

  • Identify emerging industry trends and client business challenges that create opportunities for NIQ solutions.
  • Lead pursuits for major regional and multi-country deals.
  • Support renewal negotiations and competitive defense strategies.
  • Drive expansion into new categories, business units, and buying centers.

Cross-Functional Leadership

  • Influence teams across countries without direct reporting authority.
  • Promote best-practice sharing across APAC markets.
  • Provide coaching and guidance to local sales and client service teams on strategic account development.
  • Support organizational initiatives that improve productivity, account coverage, and client outcomes

Required Experience

  • 15 years of experience in sales, strategic account management, business development, consulting, market intelligence, or related commercial roles.
  • Demonstrated success managing large regional or global client relationships.
  • Experience working with multinational technology, consumer electronics, durable goods, retail, or FMCG organizations.
  • Proven track record of delivering revenue growth and complex commercial negotiations.
  • Experience working across multiple APAC markets and cultures.

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

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