{"id":3679511,"url":"https://alion.io/job/nike-lead-integrated-media-india","title":"Lead Integrated Media, India","company":{"id":1634,"name":"Nike","domain":"nike.com","url":"https://alion.io/company/nike","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":88,"open_postings":64,"ghost_share":0,"stale_share":0.672,"repost_share":0,"time_to_fill_p50_days":18,"computed_at":"2026-11-05T05:54:30Z"}},"role":"Sales","role_family":"Sales","seniority":"lead","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["India"],"countries":["IN"],"hiring_countries":["IN"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"DirectX","optional":false},{"name":"C++","optional":true}],"status":"live","first_seen_at":"2026-11-03T12:35:42Z","employer_posted_date":"2026-11-03","last_verified_at":"2026-11-05T13:01:34Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"WHO YOU’LL WORK WITH\nThe Lead, Integrated Media Marketing India, will report to the Marketing Director, India and partner with our Nike SEA&I (Southeast Asia & India) Integrated Media team in Singapore, Media agencies and Media Partners in India, as well as Partner Digital Marketplaces, to push the boundaries of what’s possible in an Always On and Marketplace first offense.\nMedia in India is integrated, agile, and deeply localized, designed to connect with consumers in meaningful ways. As part of the SEA&I and APLA (Asia Pacific Latin America) Brand Marketing organization, our team works cross-functionally to activate Marketing programs that help propel the Brand and the Business into the future. Media execution in India thrives on partnerships between Geo and Territory teams, cross-functionally with Brand, Creative, Digital Marketing, Retail and our Direct Business teams.\nWHO WE ARE LOOKING FOR \nWe are seeking a seasoned Media Strategist and Planner to join our team in a pivotal, highly cross-functional role. The ideal candidate is passionate about advertising technology and has considerable experience working across digital and retail teams, technical teams, media experts, e-commerce marketplaces and ad partners to improve the journeys that enables us to successfully activate a connected plan. They thrive in working across and prioritizing multiple projects simultaneously in a matrixed organization while bringing all key stakeholders along.\nTeam fit is crucial. We are looking for a curious self-starter and a willing teammate who takes pride in ownership and wants to continuously drive for better. You are the ‘team-sports’ type and thrive in maximizing the output of the whole team, not just the individual.\nBachelor's degree in marketing, or related field. Will accept any suitable combination of education, experience and training\n8+ years’ experience in media advertising (Traditional and Digital planning and buying) with a focus on strategic campaign planning, optimization, testing & innovation and omni-channel tactics.\nKnowledgeable in ad technology - data backbones, clean rooms, measurement, CDP, digital product, etc.\nStrong data and analytical skills with experience in dashboard creation and working across platform native ones\nComfort with getting your “hands dirty” diving deep into the projects alongside Digital Marketing, Retail Marketing, and Ad Tech professionals \nDetail-oriented with strong project management skills with the ability to prioritize and manage multiple tasks simultaneously.\nExcellent written and verbal communication skills, including building persuasive presentations to advocate for advancement in the media space\nAbility to navigate matrix organizations, influence teams and collaborate cross-functionally, with Brand Marketing, Retail, Business, and technical teams\nGreat teammate. Positive mentality. Ability to rapidly learn new things.\nWHAT YOU’LL WORK ON\nYou will be responsible for working across our Paid Media and adjacent teams to ensure we are connecting our strategies and tactics across Brand x Sport x Product with our Owned (Nike Direct x Retail) and Partner ecosystem, maximizing the use of technology and data to steer and optimize our media programs. You will partner heavily with the APLA & SEA&I Integrated Media teams, APLA & SEA&I Digital Marketing and Retail Marketing teams and India Business teams to drive connection and seamless journeys\nResponsibilities include:\nPartner deeply with our media agencies to develop and execute integrated media strategies and frameworks in India to align with Brand x Business priorities\nLeads our Always On/365 & Consumer moments offense in partnership with Business teams\nLead media buying and planning across partner Ecommerce platforms\nCollaborate with the SEA&I Media team to connect seasonal journeys across Product Impact x Marketplace\nCollaborate with Digital Marketing, Owned, & Retail teams to drive opportunities for integration\nManage test & learn and experimentation roadmaps for India execution\nLead Martech/Adtech capabilities in partnership with India & SEA&I Media partners\nPartner with Territories on tech roadmap and implementation (Data Foundation, automation, CAPI, Clean Rooms, Taxonomy, Ad serving, Web/App Parity, etc)\nStaying current with and share industry trends and best practices and continuously refining strategies, tools, methods and privacy evolutions.\nNote: At Nike, we're committed to providing a fair and transparent application process for all applicants. Nike does not charge candidates any fees for recruitment or applications.","description_format":"text","description_chars":4594,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"India","iso":"IN","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Footwear","Sporting Goods","Sportswear & Activewear"],"lifecycle":[{"event":"open","at":"2026-11-03T12:35:42Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":1,"expected_fill_days":18,"reasons":["conf:5","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-11-05T05:54:30Z"},"pay":null,"html_url":"https://alion.io/job/nike-lead-integrated-media-india","json_url":"https://alion.io/job/nike-lead-integrated-media-india.json","meta":{"generated_at":"2026-11-05T16:11:41Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":21284,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-06T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1634},"rest":"https://alion.io/mcp/rest/get_company?id=1634"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fnike-lead-integrated-media-india"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fnike-lead-integrated-media-india"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fnike-lead-integrated-media-india"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/nike-lead-integrated-media-india\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fnike-lead-integrated-media-india"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3679511}},{"tool":"search_jobs","arguments":{"company":"nike.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3679511},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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