{"id":99092,"url":"https://alion.io/job/nubank-principal-product-designer","title":"Principal Product Designer","company":{"id":13935,"name":"Nubank","domain":"nubank.com.br","url":"https://alion.io/company/nu-bank","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":99,"open_postings":14,"ghost_share":0,"stale_share":0,"repost_share":0.071,"time_to_fill_p50_days":37,"computed_at":"2026-10-29T05:49:05Z"}},"role":"Design","role_family":"Design","seniority":"lead","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Palo Alto, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":312000,"max":null,"currency":"USD","period":"year","gross":null,"usd_annual":312000},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[],"status":"live","first_seen_at":"2026-07-19T23:35:06Z","employer_posted_date":"2026-07-19","last_verified_at":"2026-10-30T00:58:45Z","board_verified":true,"closed_at":null,"days_open":102,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":102},"description":"About Nu\nNu serves more than 140 million customers, guided by a mission to fight complexity and empower people. The company has been leading an industry transformation through innovative products and human-centered services.\nProprietary technology and data at scale power Nu’s digital platform, built to promote financial access, advancement, and transparency. Its business model thrives on customer love and lower costs, feeding a flywheel of growth and profitability.\nVisit ourInstitutional Page\nAbout the Role\nAs a Principal Product Designer, you are the senior-most design authority on the team. You are a visionary with the ability to execute swiftly, articulating solutions that don't just improve the status quo but redefine it. This is an IC9-level role, meaning you operate with exceptional autonomy to drive strategic change across multiple countries and functions.\nYou will be the guardian of our \"purple\" identity, responsible for defining 0-1 experiences and elevating the level of craftsmanship across our entire global product. From leading the next generation of our illustration system to architecting the core interaction patterns of our homepage, your work will set the technical and aesthetic foundations that millions of people interact with daily. You are a consultant to leadership, a mentor to the guild, and a pioneer of design excellence.\nResponsibilities\nDefine the Vision: Lead the creation of 0-1 product experiences, setting a high bar for concept and quality that inspires the entire design organization.\n\nEvolve the Visual Identity: Spearhead the global transition to our new illustration system. Define scalable guidelines that move us from current standards to a unified, global language.\n\nArchitect Core Interactions: Define the structural patterns and widgets for the Nu homepage. Deliver production-ready specifications that bridge the gap between high-level design and engineering execution.\n\nUnify Global Design: Eliminate fragmentation across Brazil, Mexico, and Colombia. You will create a cohesive design language that feels like \"one Nu\" while intelligently allowing for local market flexibility.\n\nDrive Strategic Roadmap: Act as an advisor to business leadership, translating organizational strategy into a tangible design roadmap and removing blocks to ensure a world-class user experience.\n\nMentor and Influence: Act as an ambassador for design craft. You will coach senior design leaders and foster a culture of open communication, empathy, and continuous improvement.\n\nMaster AI & Innovation: Identify breakthrough opportunities to integrate AI into the design workflow and product experience, ensuring ethical standards and user trust are always prioritized.\n\nQualifications\nRequired:\nDeep Design Mastery: Extensive experience leading design at a global scale, with a portfolio that demonstrates world-class visual craft, UI excellence, and systems thinking.\n\nProven Strategic Leadership: Ability to drive large-scale organizational transformations and influence enterprise-level strategy through design.\n\nArchitectural Thinking: Deep expertise in design systems, interaction patterns, and creating scalable frameworks for complex digital products.\n\nSwift Execution: A \"visionary who does\"-the ability to quickly prototype and articulate high-fidelity solutions that solve complex, ambiguous business problems.\n\nExceptional Communication: Mastery in communicating complex design logic to executive stakeholders and mentoring other designers to improve their persuasive storytelling.\n\nGlobal Perspective: Experience working across diverse markets and cultures, with the ability to balance global consistency and local relevance.\n\nNice to Have:\nExperience in pioneering AI-driven design tools or features.\n\nOur Benefits\nA high leverage compensation package benchmarked against global tech leaders, combining a competitive base salary ($312,000) with significant equity (RSUs) to ensure your success is directly tied to the long-term growth of the purple future we are building together.\n\nTop Tier Medical Insurance\n\nTop Tier Dental and Vision Insurance\n\n401(k) matching\n\n20 days time off, 14 company holidays, and great culture that emphasizes work life balance.\n\nLife Insurance and AD&D\n\nNucleo - Our learning platform of courses\n\nNuLanguage - Our language learning program\n\nNuCare - Our mental health and wellness assistance program\n\nExtended maternity and paternity leaves\n\nSaving Plans - Health Saving Account and Flexible Spending Account\n\nTwice a week in the office (Palo Alto) + quarterly trips to Sao Paulo (Brazil) to build relationships with coworkers.\n\nOur recruitment process may involve the use of artificial intelligence-enabled tools, such as automated interview transcription and analysis, to support the evaluation process. Artificial intelligence is not used to make final hiring decisions; all decisions are made by human reviewers.\nTo maintain a consistent and fair process for every candidate, Nu does not provide individualized technical feedback. See how our policy works here","description_format":"text","description_chars":5046,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Health insurance","Life insurance","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Services","Cards & Card Issuing","Digital Banks & Neobanks"],"lifecycle":[{"event":"open","at":"2026-07-19T23:35:06Z"}],"visa":[],"liveness":{"score":16,"band":"cold","label":"Long shot","p_open":1,"p_active":0.579,"p_room":0.28,"age_days":101,"expected_fill_days":37,"reasons":["conf:2","velocity","win:tail","crowd:"],"computed_at":"2026-10-29T05:49:05Z"},"pay":{"stated_usd_annual":312000,"is_top_pay":true},"html_url":"https://alion.io/job/nubank-principal-product-designer","json_url":"https://alion.io/job/nubank-principal-product-designer.json","meta":{"generated_at":"2026-10-30T03:34:11Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4771,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":13935},"rest":"https://alion.io/mcp/rest/get_company?id=13935"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fnubank-principal-product-designer"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fnubank-principal-product-designer"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fnubank-principal-product-designer"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/nubank-principal-product-designer\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fnubank-principal-product-designer"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":99092}},{"tool":"search_jobs","arguments":{"company":"nubank.com.br","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":99092},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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