{"id":84972,"url":"https://alion.io/job/nubank-staff-software-engineer-marketing-platforms","title":"Staff Software Engineer (Marketing Platforms)","company":{"id":13935,"name":"Nubank","domain":"nubank.com.br","url":"https://alion.io/company/nu-bank","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":99,"open_postings":14,"ghost_share":0,"stale_share":0,"repost_share":0.071,"time_to_fill_p50_days":37,"computed_at":"2026-10-29T05:49:05Z"}},"role":"Backend","role_family":"Backend","seniority":"staff","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada","Palo Alto, United States","Miami, United States"],"countries":["CA","US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":230400,"max":288000,"currency":"USD","period":"year","gross":null,"usd_annual":288000},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[],"status":"live","first_seen_at":"2026-07-20T00:05:58Z","employer_posted_date":"2026-10-19","last_verified_at":"2026-10-29T20:39:20Z","board_verified":true,"closed_at":null,"days_open":101,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":101},"description":"About Nu\nNu serves more than 140 million customers, guided by a mission to fight complexity and empower people. The company has been leading an industry transformation through innovative products and human-centered services.\nProprietary technology and data at scale power Nu’s digital platform, built to promote financial access, advancement, and transparency. Its business model thrives on customer love and lower costs, feeding a flywheel of growth and profitability.\nVisit ourInstitutional Page\nAbout the role\nThe Marketing Platforms area, inside our Growth Platforms BU, is responsible for enabling Nubank’s growth engine across owned and paid channels.\nThis includes our public websites (BR, MX, CO and future markets), the Audience Manager platform (how we build, govern and activate audiences for campaigns and experiments), and Campaign Manager / orchestration capabilities that connect messages, audiences and channels into coherent customer journeys at scale.\nAs a Staff Software Engineer - Marketing Platforms, you will be a senior technical leader working across this ecosystem: defining architecture and technical direction, ensuring that Audience Manager, Website Platform and Campaign Manager evolve as a cohesive platform, and directly influencing how Nubank acquires, engages and retains customers across countries.\nYou’ll be responsible for\nDesigning and evolving large-scale, data-intensive marketing platforms, in domains such as martech, experimentation, audience/identity and web platforms, operating across multiple channels and markets.\n\nWorking end-to-end across the Marketing Platforms stack, partnering with Audience Manager, Website Platform and Campaign Manager squads to define technical direction, shape roadmaps and ensure these platforms work together as a cohesive ecosystem.\n\nTranslating growth and brand strategy into platform architecture, turning audience, campaign and website needs into clear architectural choices and explicit trade-offs with a long-term view.\n\nProviding strong technical leadership: setting architectural direction, leading design reviews, evolving engineering standards and mentoring engineers and tech leads across multiple squads.\n\nHelping teams design systems that are observable, debuggable and experimentation-friendly, supporting data-driven decision making in how we run campaigns and optimize journeys.\n\nNavigating complex stakeholder landscapes, collaborating with Product, Data, Design, Marketing and other platform teams to align priorities, manage dependencies and keep interfaces between systems healthy over time.\n\nOperating in high-visibility, cross-impact areas, where platform decisions directly affect Nubank’s growth, brand presence and audience activation across BR, MX, CO and future geos.\n\nFraming ambiguous problems into clear options, and driving alignment through well-structured communication (technical docs, RFCs, design sessions and presentations).\n\nWe are looking for a person who has\nRequired\nSolid experience as a Staff-level engineer designing and evolving large-scale, data-intensive platforms, ideally in marketing technology, experimentation, audience/identity or web platforms.\n\nAbility to work end-to-end across a multi-product stack, partnering with several squads to make sure platforms interoperate as a coherent ecosystem.\n\nProven track record connecting product strategy and platform design, turning growth and brand objectives into concrete architectural choices for audiences, campaign orchestration and website capabilities.\n\nStrong technical leadership skills: setting architectural direction, driving design reviews, evolving engineering standards and mentoring senior engineers and tech leaders.\n\nExperience with experimentation and data-driven decision making, and with designing systems that are observable, instrumented and easy to reason about.\n\nDemonstrated ability to navigate complex stakeholder environments, collaborating with Product, Data, Design, Marketing and other platform teams to align priorities and manage dependencies.\n\nComfort operating in high-visibility, cross-impact domains, where platform decisions have direct effect on growth and brand outcomes.\n\nHigh tolerance for ambiguity, with the ability to frame complex problems into clear options and drive alignment through structured written and verbal communication.\n\nNice to have\nBackground in growth, martech or CRM platforms.\n\nExperience in multi-country or multi-brand environments.\n\nPrevious work on customer data platforms, journey orchestration or experimentation platforms.\n\nWork Model for this Role\nHybrid 2-3 times/week: Our hybrid work model brings us to the office at least twice a week, on strategic days designed to maximize team connection and collaboration. For more details, visit https://building.nubank.com/nu-hybrid-work-model/\n\nOur Benefits\nBenefits vary by country and local regulations.\nCanada\nHealth Insurance\n\nLife Insurance\n\nPension Plan\n\nExtended maternity and paternity leaves\n\nNucleo - our learning platform of courses\n\nNuLanguage - our language learning program\n\nNuCare - our mental health and wellness assistance program\n\nVacations\n\nUnited States\nOpportunity of earning equity at Nu\n\nMedical Insurance\n\nDental and Vision Insurance\n\nLife Insurance and AD&D\n\nExtended maternity and paternity leaves\n\nNucleo - our learning platform of courses\n\nNuLanguage - our language learning program\n\nNuCare - our mental health and wellness assistance program\n\n401(k)\n\nHealth Savings Account and Flexible Spending Account\n\nWork-from-home Allowance\n\nRelocation Assistance Package, if applicable\n\nLocation-Specific Disclosures\nPalo Alto: Total compensation includes base salary, RSUs and benefits. Base salary range: $230.400 - $288.000\nToronto: Total compensation includes base salary, RSUs and benefits. Base salary range: $240.000 - $288.000\nOur recruitment process may involve the use of artificial intelligence-enabled tools, such as automated interview transcription and analysis, to support the evaluation process. Artificial intelligence is not used to make final hiring decisions; all decisions are made by human reviewers.\nTo maintain a consistent and fair process for every candidate, Nu does not provide individualized technical feedback. See how our policy works here","description_format":"text","description_chars":6275,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Health insurance","Hybrid work","Life insurance","Relocation assistance","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"},{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":true,"industries":["Financial Services","Cards & Card Issuing","Digital Banks & Neobanks"],"lifecycle":[{"event":"open","at":"2026-07-20T00:05:58Z"},{"event":"close","at":"2026-09-30T00:53:25Z"},{"event":"reopen","at":"2026-10-19T22:01:16Z"}],"visa":[],"liveness":{"score":18,"band":"cold","label":"Long shot","p_open":1,"p_active":0.641,"p_room":0.28,"age_days":101,"expected_fill_days":37,"reasons":["conf:2","velocity","win:tail","crowd:"],"computed_at":"2026-10-29T05:49:05Z"},"pay":{"stated_usd_annual":288000,"is_top_pay":true},"html_url":"https://alion.io/job/nubank-staff-software-engineer-marketing-platforms","json_url":"https://alion.io/job/nubank-staff-software-engineer-marketing-platforms.json","meta":{"generated_at":"2026-10-29T21:55:44Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"search","counted_by":"address","units_charged":0,"used_today":0,"day_limit":null,"remaining_today":null,"minute_limit":null,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":13935},"rest":"https://alion.io/mcp/rest/get_company?id=13935"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fnubank-staff-software-engineer-marketing-platforms"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fnubank-staff-software-engineer-marketing-platforms"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fnubank-staff-software-engineer-marketing-platforms"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/nubank-staff-software-engineer-marketing-platforms\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fnubank-staff-software-engineer-marketing-platforms"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":84972}},{"tool":"search_jobs","arguments":{"company":"nubank.com.br","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":84972},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}