{"id":374695,"url":"https://alion.io/job/nxp-semiconductors-china-marketing-communications-director","title":"China Marketing & Communications Director","company":{"id":17368,"name":"NXP Semiconductors","domain":"nxp.com","url":"https://alion.io/company/nxp","size_band":"5000+","is_staffing_agency":true,"is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":80,"open_postings":137,"ghost_share":0,"stale_share":0.818,"repost_share":0,"time_to_fill_p50_days":38,"computed_at":"2026-09-24T05:45:00Z"}},"role":"Communications","role_family":"Communications","seniority":"head","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Shanghai, China"],"countries":["CN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":47000,"max_usd":95000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":159},"experience_years_min":10,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Physical AI","optional":false}],"status":"live","first_seen_at":"2026-08-27T00:00:00Z","employer_posted_date":"2026-08-27","last_verified_at":"2026-09-25T01:35:04Z","board_verified":true,"closed_at":null,"days_open":29,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":29},"description":"Are you an experienced, results-driven leader who can turn business priorities into consistent, impactful marketing and communications initiatives - in sync with the fast, pragmatic requirements and unique market dynamics of the China markets? Do you thrive at the intersection of AI-first digital marketing, reputation management, and stakeholder engagement? Can you help us significantly grow our online voice in China?\nThen take your next step with us. NXP Semiconductors is looking for you to lead our team of talents in China and jointly accelerate our marketing and communications in the region. We are looking for a strong voice and true influencer for both NXP-internal and external audiences. To make this happen you would engage with experts from various NXP groups and locations in China - from general management to sales, strategy, R&D, innovation labs or manufacturing.\nYou will be based in Shanghai and report to the global Vice President of Marketing & Communications in Europe, while strategizing and closely collaborating with the Executive Vice President Greater China business line and the China sales leaders.\nResponsibilities\nLead the China marketing and communications team and overall planning, translating China business priorities and global marketing and communications strategies into measurable, impactful outcomes \nGrow NXP’s brand reputation in physical AI across our growth markets Automotive, Industrial and Consumer in China by co-creating a differentiated business narrative\nAct as a key strategic and communications partner to the EVP Greater China business line and sales leadership-bridging global marketing and communications strategy with the speed and pragmatism of the China market.\nBe hands-on in creating positioning, thought leadership, executive communications and stakeholder engagementin the China region. \nAccelerate the digital customer journeys through AI-enabled strategies and content, integrated campaigns, and cooperative initiatives with distributors and partners, contributing to the business pipeline and sales growth in China.\nBuild and maintain a strongnetwork withmedia, industry analysts, technology influencers, and other key opinion leaders to strengthen NXP’s thought leadership in China.\nExpand NXP’s influence and drive meaningful engagement with key ecosystems across developer communities, universities, technology partners, -especially with young developers and the next generation of technology stakeholders\nInspire and influence both internal and external audiences across a wide range of settings-customer engagements, industry forums, partner and NGO events, government engagements, trade activities, and employee communications\nDevelop impactful, AI-discoverable content for new products and technologies, executive engagement, and customer stories\nCoordinate local industry events, tech days, and customer training\nSet clear goals, and measure and report results in a way that is meaningful to each stakeholder group\nQualifications\nSenior manager or director with extensive experience in AI-enhanced marketing and communications, digital marketing, public relations, branding, executive communications, or a closely related discipline.\nProven ability to translate business priorities and market opportunities into integrated digital marketing and communications strategies or thought leadership programs in China, with measurable business outcomes.\nExcellent storytelling skills combined with experience in reputation management, executive positioning, crisis communications within complex global organizations.\nA strong networker-internally across business leaders, product marketing, sales, and regional communications teams in a matrixed environment, and externally with journalists, analysts, technology influencers, developer communities, distributors, and agencies in China-with the credibility to act as a trusted spokesperson for both internal and external audiences.\nDemonstrated experience using market insights, media performance, audience engagement metrics, and stakeholder feedback to shape communications priorities, optimize programs, and strengthen business impact.\nStrong strategic thinking with the ability to drive decisions across functions, regions, and senior leadership levels.\nStrong understanding of the China media, technology, and business landscape, with experience navigating regional market dynamics and stakeholder environments.\nExcellent communication skills in English, with the ability to adapt messaging for diverse internal and external audiences.\nA self-starter with strong curiosity, learning agility, and entrepreneurial drive-highly organized, comfortable leading through ambiguity, and able to adapt continuously and manage multiple priorities in a fast-paced environment.\nExperience\nMaster’s degree in Communications, Public Relations, Marketing, Journalism, Business, or a related field.\n10+ years of experience in corporate communications, branding, digital marketing, or related leadership roles.\nExperience in the B2B tech industry.\n More information about NXP in Greater China...\n#LI-67af","description_format":"text","description_chars":5112,"description_truncated":false,"requirements":{"experience_years_min":10,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"master","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":[],"hiring_locations":[{"name":"Germany","iso":"DE","kind":"region"},{"name":"France","iso":"FR","kind":"region"},{"name":"United 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Intelligence","Edge AI","Car Electronics","Automotive Components"],"lifecycle":[{"event":"open","at":"2026-09-05T20:59:10Z"}],"liveness":{"score":27,"band":"fade","label":"Fading","p_open":1,"p_active":0.365,"p_room":0.75,"age_days":28,"expected_fill_days":38,"reasons":["conf:1","agency","stale_co","velocity","win:late","comp:brand"],"computed_at":"2026-09-24T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/nxp-semiconductors-china-marketing-communications-director","json_url":"https://alion.io/job/nxp-semiconductors-china-marketing-communications-director.json","meta":{"generated_at":"2026-09-25T03:07:28Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","usage":{"tier":"crawler","counted_by":"address","units_charged":1,"used_today":3417,"day_limit":5000,"remaining_today":1583,"minute_limit":60,"resets_at":"2026-09-26T00:00:00Z"}}}