{"id":833694,"url":"https://alion.io/job/obexp-senior-creative-strategist","title":"Senior Creative Strategist","company":{"id":678769,"name":"OBE Worldwide","domain":"obexp.com","url":"https://alion.io/company/obexp","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":75,"open_postings":4,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-21T05:46:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Los Angeles, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":95304,"max":125304,"currency":"USD","period":"year","gross":null,"usd_annual":125304},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-18T00:13:57Z","employer_posted_date":"2026-08-18","last_verified_at":"2026-10-21T03:31:40Z","board_verified":true,"closed_at":null,"days_open":64,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":64},"description":"About On Board Experiential (OBE)\nOBE is a global marketing agency that brings brands to life through culture-shaping experiences. For more than 30 years, we've partnered with iconic brands - including Nike, the NFL, JPMorganChase, Meta, Sephora, Starbucks, and Converse - to build community, create cultural relevance, and drive measurable business impact. With offices in Los Angeles, New York, San Francisco, and London, we activate globally. OBE is also a founding member of The ADD Collective, extending our reach and resources while staying true to our core capabilities.\nWe've been recognized by Event Marketer as one of the best places to work in events - and we couldn't agree more.\nThe most important part of our business is our people. They are hardworking, imaginative, and make genuinely remarkable things happen. But behind every great activation is a human who deserves rest, connection, and a life outside of work. That's why we invest in recovery days, company offsites, happy hours, and the kind of friendly-but-competitive fitness challenges that bond teams for life.\nWe show up for each other - in open conversations that heal, inspire, and bring us closer. We want to hear about your lived experiences, your unconventional ideas, and the perspectives only you can bring. Being unapologetically yourself isn't just welcome here. It's part of the job.\nSUMMARY OF POSITION \nThe Senior Creative Strategist is a critical member of the Creative team, driving the insight-based foundation of all our Creative work and demonstrating our success in meeting client objectives. The Senior Creative Strategist is an expert in developing cut-through insights from targeted research and deftly navigates client conversations to the heart of each brief. They love to dig into the details of diverse brands, audiences, and industries to uncover nuggets of insight that are both surprising and simple. \nThe Senior Creative Strategist heroes experience-led thinking as they guide strategy development through upstream parts of the Creative process, then serve as the anchor to that strategy throughout execution. They take a channel-agnostic approach to solving client challenges while understanding the unique value experiential marketing offers as part of the client’s marketing mix. They excel at guiding a project through periods of ambiguity by using smart strategic planning, including leaning on various research methods, collaborative exercises, and other tools to find the right path forward. As a natural storyteller, the Sr. Creative Strategist uses a variety of techniques and formats to spark creativity, ideate, curate, and deliver compelling strategies and ideas. They know when to pull in various resources to craft holistic concepts and have great intuition on how to approach each deliverable, interweaving expertise from cross-functional contributors when and where they’re needed. \nESSENTIAL JOB FUNCTIONS \nBRIEF CREATION & DISSECTION \nReview client briefs and participate in client briefing conversations / kick-offs to clarify the ask, determine the underlying objectives, and define success for both the clients and OBE. \nIdentify opportunities for unconventional, elevated and results-driving work. \nCollaborate with Account team to determine initial approach. \nRESEARCH & INSIGHTS \nCreate targeted research plans to inform project strategy that include a variety of resources and techniques to gather relevant data, including primary research (e.g., focus groups, surveys, interviews) and secondary research (e.g., search engine articles, databases, industry sites, etc.) \nDevelop powerful insights from research that inform and fuel creative brainstorms. \nCONCEPT DEVELOPMENT (Project & Pitch) \nDevelop measurable objectives and Key Performance Indicators to help ground and guide overall concept and proposal development. \nIdentify key insights for creative concepting and brainstorms. \nLead internal brainstorms and idea rakes, independently and/or in partnership with Senior Creative team members (Director-level and above). \nDevelop big, brave creative ideas as part of RFP responses and Concept Development phases of won business independently and/or in partnership with Senior Creative team members. \nCraft well-articulated plans and points of view, including comprehensive pitch decks for select opportunities and projects that include clear insights, strategies, and creative concepts in a thoughtful, compelling, and cohesive storyline. \nCollaborate with Design team members to create cohesive and visually inspiring presentations that lead to client buy-in. \nMEASUREMENT & ROI \nDevelop Measurement Plans for new and ongoing proposals and projects, discerning measurable objectives and related Key Performance Indicators, as well as identifying data collection methods for capturing data related to each KPI. \nSupporting the Account team in collecting and analyzing KPI-related data in efforts to calculate ROI/ROE. \nBuild data-based project recaps / post-project analyses that clearly articulate ROI, highlight our successes, provide recommendations for improvement, and convey optimization opportunities for the future. \nBUSINESS DEVELOPMENT \nPartner with Account team to uncover organic growth opportunity with assigned client accounts and develop strategies to mine and realize those opportunities. \nManage multiple stakeholders as part of RFP / proposal development processes, supporting the organization and creating concept decks, monitoring, and collecting content deliverables from across the cross-functional team. \nParticipate in select client pitches. \nProactively research client brands and industry trends to support Creative and Account teams in building organic and new business opportunities. \nOBE MARKETING SUPPORT \nSupport Awards submissions for assigned client projects and/or agency-wide recognition. \nMonitor industry trends to share out internally as well as contributing to external agency thought leadership. \nAssist Marketing and New Business teams in creating targeted capabilities presentations for specific clients by leveraging case study library and capabilities overview. \nContribute to OBE Social Media presence in collaboration with Marketing team. \nSupport internal communications in collaboration with People team, as needed. \nADDITIONAL TASKS COULD ALSO INCLUDE: \nOverall Strategy & Creative team support \nParticipating in client meetings. \nArchitecting and presenting capabilities. \nCopywriting support for both internal and project-specific deliverables (i.e., email marketing copy, signage copy support, etc.). \nContributing to and/or leading internal groups, initiatives, and task forces. \nParticipating in and leading Strategy Development sessions. \nParticipating in and/or leading Creative Department meetings. \nContributing to agency-wide Key Learnings and Best Practices. \nParticipating in new hire recruitment and interviews. \nDESIRED SKILLS AND EXPERIENCE \nEDUCATION \nBachelor’s or Master’s degree in Marketing, Strategy, Branding, Advertising, Communications, Business Administration or related field. \nEXPERIENCE \nMinimum of three-five years agency experience. \nExperience building overarching strategies and generating ideas for innovative brand marketing campaigns and experiences, including but not limited to experiential, social media, digital and content. \nAdvanced education degrees will be considered to supplement candidate’s work experience. \nKNOWLEDGE, SKILLS AND ABILITIES \nSuperior skill in conducting research and developing compelling insights. \nStrong copywriting and presentation skills. \nDeep understanding of brands and omnichannel marketing strategies. \nAdept at selecting, utilizing and/or building relevant strategy tools, techniques, and frameworks to convey information easily and effectively. \nComprehensive understanding of Creative process, with an ability to drive progress across all Creative functions. \nStays up-to-date on current media, industry and consumer trends. \nOTHER QUALITIES AND SKILLS \nInclusive work ethos that brings people in and along. \nHunger to learn and teach. \nStrong work ethic and ability to thrive in and enjoy a fast-paced, dynamic work environment. \nExcellent organizational, time and project management skills. \nEntrepreneurial spirit with the ability to work as part of a team as well as independently. \nAbility to travel and work non-traditional hours (nights and weekends) as needed. \nCompensation Range: $95,304 - $125,304 annually. This is the pay range OBE believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the level of experience, relevant skills, professional certifications, market pay, and demand for the role. OBE reserves the right to modify this pay range at any time. For this role, Benefits include medical/dental/vision insurance, employer-paid basic life and personal accident insurance. Also included: Annual Profit Sharing/Bonus Plan based on the company’s performance and your individual performance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, PTO, STD/LTD insurance benefits. \nOn Board Experiential is An Equal Opportunity Employer. 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