{"id":2123909,"url":"https://alion.io/job/obi-data-analyst-crm-b2b","title":"Data Analyst (CRM) (B2B)","company":{"id":2754559,"name":"OBI","domain":"obi.pl","url":"https://alion.io/company/obi-pl","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":null,"employment_type":"contractor","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Katowice, Poland"],"countries":["PL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":29000,"max_usd":60000,"period":"year","method":"role_country_seniority_unknown","sample_n":181},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Databricks","optional":false},{"name":"Looker","optional":false},{"name":"Python","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-10-07T13:00:21Z","employer_posted_date":null,"last_verified_at":"2026-10-07T13:00:21Z","board_verified":false,"closed_at":null,"days_open":4,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":4},"description":"Responsibilities\nAs a Data Analyst focusing on CRM, Loyalty, and Automation, you are the strategic link between complex data structures and our operational business units. You will not only analyze customer behavior within our loyalty program but also empower the department to make data-driven decisions faster and more efficiently. To achieve this, your focus will be on automating data processes and implementing modern AI tools directly within our Databricks platform and Looker. \nYour key responsibilities include:\nCRM & Loyalty Insights: As a Data Analyst – CRM, you are the analytical point of contact for our CRM Managers, supporting them in the planning, selection, and evaluation of CRM campaigns, marketing automation, and the customer lifecycle.\n\nKPI Ownership: To achieve this, you develop relevant key performance indicators (KPIs), standard reports, and ad-hoc analyses based on our Customer Data Platform. You work in close coordination with our Data Engineering team to design the required analysis datasets.\n\nProcess Automation: You transform manual queries and data preparation tasks into automated pipelines (notebooks/workflows), thereby enabling business departments to conduct self-service analyses.\n\nAI Integration & Enablement: You evaluate, test, and implement innovative self-service and AI tools, serving as a mentor to guide the business departments in their daily use.\n\nExperimentation & Optimization: You support campaigns from hypothesis formulation to statistical evaluation (A/B testing) and derive actionable recommendations to increase Customer Lifetime Value (CLV).\n\nQualifications\nCompleted degree in (Business) Informatics, Data Science, Statistics, Business Administration (analytics focus), or a comparable field.\n\nSeveral years of experience in data analytics, preferably within CRM, loyalty, or marketing environments.\n\nStrong knowledge of SQL and Python (or R) combined with experience working with analytical datasets.\n\nExperience with BI and data platforms such as Databricks and Looker.\n\nUnderstanding of marketing analytics concepts such as customer lifecycle, segmentation, churn prediction, or next-best-action.\n\nExperience building scalable, production-ready data solutions and working with data engineering teams.\n\nStrong communication skills in English and Polish\n\nOpenness to work in hybrid model and visit the Katowice office.\n\nNice to have:\n\nExperience with AI-driven analytics or marketing automation tools.\n\nFamiliarity with Customer Data Platforms (CDP) and campaign management systems.\n\nExperience in large-scale e-commerce or omnichannel environments.\n\nAbout OBI Smart Technologies\n\nWHO ARE WE:\nWe are a joint venture between OBI and Reply Group, responsible for co-designing, building and operating mission-critical digital platforms for commerce, customer service, and omnichannel retail.\nOUR MISSION:\n\"We unite technology leadership with deep retail vision to implement standardized processes and scalable digital products that drive efficient support for one of Europe’s largest DIY retailers. Leveraging proven best practices, we advance the internationalization of products and the digital mindset of our partners, delivering consistent and business-critical solutions to support the targets of our customer.\"\n\nTech stack\nSQL\nPython\nR\nDatabricks\nLooker","description_format":"text","description_chars":3319,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce"],"lifecycle":[{"event":"open","at":"2026-10-08T23:50:21Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":2,"expected_fill_days":21,"reasons":["seen:2","velocity","win:early"],"computed_at":"2026-10-10T05:45:15Z"},"pay":null,"html_url":"https://alion.io/job/obi-data-analyst-crm-b2b","json_url":"https://alion.io/job/obi-data-analyst-crm-b2b.json","meta":{"generated_at":"2026-10-12T04:06:41Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":6472,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2754559},"rest":"https://alion.io/mcp/rest/get_company?id=2754559"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fobi-data-analyst-crm-b2b"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fobi-data-analyst-crm-b2b"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fobi-data-analyst-crm-b2b"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/obi-data-analyst-crm-b2b\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fobi-data-analyst-crm-b2b"}]}