{"id":3156662,"url":"https://alion.io/job/olx-crm-marketing-manager","title":"CRM Marketing Manager","company":{"id":445577,"name":"OLX","domain":"olx.com","url":"https://alion.io/company/olx-6","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"B","score":77,"open_postings":14,"ghost_share":0,"stale_share":0.714,"repost_share":0,"time_to_fill_p50_days":84,"computed_at":"2026-10-27T05:46:45Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Barcelona, Spain"],"countries":["ES"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":31000,"max_usd":64000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":19},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Braze","optional":false},{"name":"WhatsApp","optional":false}],"status":"live","first_seen_at":"2026-10-23T12:29:19Z","employer_posted_date":"2026-10-23","last_verified_at":"2026-10-27T12:32:58Z","board_verified":true,"closed_at":null,"days_open":4,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":4},"description":"Join our CRM Marketing team!\nWe're looking for a CRM Marketing Manager to join our team.\nWe use data-driven marketing automation to improve customer journeys through personalised communications across various channels (like email, push notifications or WhatsApp). You will experiment with new ideas, optimise conversion and work closely with stakeholders to drive growth across different OLX categories.\nNote: This is a hybrid position, requiring you to work from the office approximately twice per week.\nWhat you will be doing:\nDeliver CRM messages and campaigns for the category served across email, push and in-product, working from the category's intake form, so that the category decides what is sent and the centre's standards decide how well it is built.\nDesign, launch and improve automated lifecycle journeys for sellers, buyers and, where relevant, professional users, supporting acquisition, activation and retention for each brand in each market.\nGrow the addressable base (consented, reachable contacts) as a category KPI, and pass consent and data-quality gaps to the CRM function head.\nDesign, run and read tests (in-channel and incrementality), explain the business impact, and scale proven solutions across the category's markets.\nSet weekly priorities with the category's Strategy, Planning and Operations Lead and report results against the category's outcomes.\nPropose proven motions for the reusable CRM library and shape the requirements for new CRM channels and capabilities with the MarTech team.\nWhat we are looking for:\n4 to 6 years in marketing, with hands-on CRM, lifecycle, engagement or retention experience in a digital platform or marketplace.\nExperience in classifieds, e-commerce or other multi-sided marketplaces.\nBuild and run automated journeys in a CRM or marketing automation platform across email, push and in-product, from segmentation to reporting.\nExperience with Braze (or equivalent) and with working with technology and product teams on implementation projects.\nData-driven: design tests, read results and explain business impact through analysis.\nUser-centric: turn insights into end-to-end consumer journeys.\nIntrapreneurial: comfortable building completely new solutions, and working in a matrix with a good degree of ambiguity.\nUse AI in day-to-day CRM work, for example to draft and localise copy, build segments, personalise journeys and speed up analysis.\nFluent business English to work smoothly with colleagues across several countries.\nLocation: based in Barcelona.\nOur benefits:\nCompetitive salary and an annual bonus (15%)\nTraining and conference budget \nHealth insurance (Cigna)\nA high degree of autonomy, as OLX believes in empowering people\nHybrid work","description_format":"text","description_chars":2713,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":["Health insurance","Hybrid 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