{"id":2652176,"url":"https://alion.io/job/omnicomgroup-manager-business-analytics","title":"Manager, Business Analytics","company":{"id":1775914,"name":"IPG Mediabrands","domain":"ipgmediabrands.com","url":"https://alion.io/company/ipgmediabrands-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"D","score":45,"open_postings":123,"ghost_share":0.911,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Analytics","role_family":"Analytics","seniority":"middle","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":65000,"max_usd":122000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":996},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-06-10T12:11:27Z","employer_posted_date":"2026-06-10","last_verified_at":"2026-10-22T16:14:08Z","board_verified":true,"closed_at":null,"days_open":134,"trust":{"level":"ghost","repost_count":0,"flags":["stale","company_stale"],"days_open":133},"description":"Position Summary\nThe Manager, Business Analytics - HCP & DTC Client Solutions will support campaign analytics, measurement, reporting, and optimization initiatives across both HCP and DTC / patient media programs for a major healthcare client. This role will focus on delivering actionable analytics, managing day-to-day reporting workflows, and supporting cross-channel measurement and optimization efforts.\nThe Manager will work closely with Business Analytics leadership, Audience Intelligence, Data Science, Comms Design, Investment, and client teams to ensure analytics deliverables are timely, accurate, scalable, and actionable. The role requires strong analytical capabilities, attention to detail, operational rigor, and the ability to translate data into meaningful business insights.\nThis position is ideal for someone who combines strong campaign analytics experience with an interest in healthcare marketing, omnichannel analytics, and measurement innovation.\nResponsibilities\nCampaign Analytics & Reporting\nSupport analytics and reporting initiatives across HCP and DTC / patient campaigns\nDevelop and maintain:\ndashboards\ncampaign reporting\nKPI tracking\nanalytical summaries\noptimization reports\nMonitor campaign performance and identify trends, risks, and optimization opportunities\nEnsure accuracy and consistency of analytics deliverables across channels and campaigns\nMeasurement & Accountability Support\nSupport implementation of client-specific measurement plans and KPI frameworks\nAssist with cross-channel measurement initiatives spanning:\nHCP media\nDTC media\naudience activation programs\nomnichannel campaigns\nHelp operationalize analytics workflows supporting campaign accountability and optimization\nSupport reporting automation and standardization efforts\nInsight Generation & Optimization\nAnalyze campaign and audience performance data to generate actionable insights\nIdentify opportunities to improve:\naudience engagement\nmedia efficiency\nchannel performance\noptimization effectiveness\nPartner with Audience Intelligence, Investment, and Comms Design teams to support optimization recommendations\nHelp translate analytics into business-focused narratives and recommendations\nWorkflow & Operational Management\nManage day-to-day analytics workflows and reporting timelines\nCoordinate deliverables across analytics, audience, data management, and activation teams\nEnsure timely delivery of recurring and ad hoc analytics requests\nSupport process improvement initiatives that improve efficiency and scalability\nCross-Functional Collaboration\nPartner closely with:\nBusiness Analytics leadership\nAudience Strategy\nData Science\nData Management\nComms Design\nInvestment teams\nSupport integration of analytics into broader campaign planning and optimization processes\nHelp maintain alignment between reporting, measurement, and business objectives\nAdvanced Analytics Support\nSupport implementation of emerging measurement methodologies including:\nattribution\naudience quality analysis\nincrementality\ndigital optimization frameworks\nCollaborate with Data Science and Audience Intelligence teams on advanced analytics initiatives\nStay informed on healthcare analytics and media measurement trends\nRequired Skills & Experience\n3-5 years of experience in analytics, business intelligence, campaign analytics, or media analytics\nHealthcare/pharma analytics experience preferred\nStrong understanding of:\nHCP media ecosystems\nDTC / patient engagement analytics\ncampaign reporting\nmedia performance measurement\nExperience with:\nTableau or BI platforms\nExcel\nSQL preferred\nFamiliarity with:\ncampaign analytics\nKPI frameworks\naudience analytics\noptimization reporting\nStrong analytical, organizational, and communication skills\nAbility to manage multiple priorities in a fast-paced client environment\nWage and Benefits\nWe offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. \nThe salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. \nEmployment Transparency\nIt is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. \nPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. \nThe employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. \nFor applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email .\nSalary Range\n$90,000—$105,000 USD","description_format":"text","description_chars":5918,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Advertising","Social Media Marketing","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-10-15T22:06:04Z"}],"visa":[],"liveness":{"score":5,"band":"cold","label":"Long shot","p_open":1,"p_active":0.174,"p_room":0.28,"age_days":133,"expected_fill_days":25,"reasons":["conf:1","stale_co","ghost","win:tail","crowd:brand"],"computed_at":"2026-10-22T06:10:10Z"},"pay":null,"html_url":"https://alion.io/job/omnicomgroup-manager-business-analytics","json_url":"https://alion.io/job/omnicomgroup-manager-business-analytics.json","meta":{"generated_at":"2026-10-22T16:30:51Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":16826,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-23T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1775914},"rest":"https://alion.io/mcp/rest/get_company?id=1775914"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fomnicomgroup-manager-business-analytics"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fomnicomgroup-manager-business-analytics"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fomnicomgroup-manager-business-analytics"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/omnicomgroup-manager-business-analytics\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fomnicomgroup-manager-business-analytics"}]}