{"id":2652159,"url":"https://alion.io/job/omnicomgroup-um-associate-director-programmatic","title":"UM - Associate Director, Programmatic","company":{"id":1775914,"name":"IPG Mediabrands","domain":"ipgmediabrands.com","url":"https://alion.io/company/ipgmediabrands-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Leadership","role_family":"Leadership","seniority":"head","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":70000,"max":80000,"currency":"CAD","period":"year","gross":null,"usd_annual":56374},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Microsoft Office","optional":true}],"status":"live","first_seen_at":"2026-06-16T17:49:54Z","employer_posted_date":"2026-06-16","last_verified_at":"2026-10-16T05:14:48Z","board_verified":true,"closed_at":null,"days_open":121,"trust":{"level":"ghost","repost_count":0,"flags":["stale","company_stale"],"days_open":121},"description":"Position Summary\nThe Associate Director, Programmatic is responsible for delivering successful audience-based programmatic media programs across a portfolio of KINESSO clients. The Associate Director will provide thought leadership on audience strategies, optimization approach, and campaign architecture and will serve as a key lead in the expansion of relationships with our agency partners. \nThis role requires a highly collaborative individual who is analytical and uses data-enabled problem solving capabilities to deliver flawless campaign execution - meeting and exceeding client business goals and KPIs. The ideal candidate will have deep experience in programmatic campaign management (display, video, mobile); extensive in-console experience with DSPs and exchange-based media buying; superior analytical thinking ability, excellent presentation/client servicing skills and experience managing direct reports. \nKey Responsibilities\nManage a team of programmatic professionals (Coordinator, Campaign Manager and Sr. Campaign Manager) in ensuring all technical aspects (e.g. tactics, creative, etc.) for all campaigns are set up flawlessly and meet client objectives. \nOversee the team in running and optimizing campaigns with different goals/KPIs. Ensure DSPs recommendations made are based on historical performance against each KPI with consideration for broader agency objectives. \nConfidently and effectively communicate and recommend technical solutions with agency partners that drive client business results. \nProactively manage potential issues that may be flagged by senior management or team members regarding campaign performance overall (e.g. low viewability placements, non-brand safe sites etc.) and identify opportunities for optimization (e.g. high performing placements with low eCPMs) \nAccountable for reviewing and approving campaigns and ensuring budgets align, naming conventions are accurate and selecting proper DSP’s to align with campaign goals. \nEnsure that client expectations are met and adapt or make recommendations to adjust as required. \nBuild/Setup campaign reports within reporting dashboard. \nSupport finance primes and senior leadership team with pulling ad hoc reports and drawing meaningful insights to support business decisions. \nIn partnership with Director, make recommendations to implement process improvements that better set up the team to perform more efficiently and effectively. \nEnsure processes are effectively communicated and consistently adhered to by team members. \nDeep understanding of organization’s business objectives and challenges; proactively uncover new opportunities for products and solution offerings. \nAct as a subject matter expert and further develop partnerships with DSP (demand side platform) partners to ensure awareness of new features and address technical issues. \nAccountable for ensuring all team members are trained in required areas and have completed required certifications (Adobe, Google, etc.) \nOversee the team and ensure they are utilizing advanced optimization techniques.\nProactively presents strategic brand solutions to client teams. \nDesired Skills & Experience\nProfessional or Educational background in Marketing or Advertising would give leverage to this application. \nLeadership and advanced experience in programmatic, digital display, search, trafficking, ad operations or site analytics optimization. \nExperience optimizing campaigns (e.g. display campaigns, SEM, trafficking, etc.) \nFamiliarity with ad serving and campaign management tools would give leverage to this application. (e.g. DoubleClick, Google Analytics, Google Ad Sense, etc.) \nBasic understanding of tagging for analytics \nFundamental knowledge of online media metrics and analysis \nLearning agility, with a passion for continuous development. \nExcellent communication skills (both written and verbal). \nHighly developed organizational skills with attention to detail accuracy. \nExcellent ability to manage and prioritize time effectively. \nAbility to work collaboratively as well as independently. \nProactive approach to problem solving, assisting the team, self-development, etc. \nAbility to develop and foster relationships with media partners. \nProficient in Microsoft Office Suite (Word, Excel and PowerPoint). \nDemonstrated ability using Excel, with knowledge of pivot tables, basic formulas and visualizations. \nThis is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.\nExpected Salary: $70,000 - $80,000\nOmnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:\nGenerous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.\nA flexible hybrid work model that works for you.\nA focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.\nA chance to be part of and grow within a global network of agencies.\nThe opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.\nOmnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to \nSalary Range\n$70,000—$80,000 CAD","description_format":"text","description_chars":6060,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Hybrid work"],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Multimodal AI"],"lifecycle":[{"event":"open","at":"2026-10-15T22:06:04Z"}],"visa":[],"liveness":{"score":7,"band":"cold","label":"Long shot","p_open":1,"p_active":0.249,"p_room":0.28,"age_days":121,"expected_fill_days":27,"reasons":["conf:0","stale_co","ghost","win:tail","crowd:brand"],"computed_at":"2026-10-16T05:45:00Z"},"pay":{"stated_usd_annual":56374,"is_top_pay":false},"html_url":"https://alion.io/job/omnicomgroup-um-associate-director-programmatic","json_url":"https://alion.io/job/omnicomgroup-um-associate-director-programmatic.json","meta":{"generated_at":"2026-10-16T05:48:26Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3188,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-17T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1775914},"rest":"https://alion.io/mcp/rest/get_company?id=1775914"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fomnicomgroup-um-associate-director-programmatic"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fomnicomgroup-um-associate-director-programmatic"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fomnicomgroup-um-associate-director-programmatic"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/omnicomgroup-um-associate-director-programmatic\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fomnicomgroup-um-associate-director-programmatic"}]}