Senior Product Designer (Growth & Conversion)

Remote | Full-time | B2B Contract | Europe / Ukraine

About the Company

Our client is an international product company building and scaling B2C digital products for global markets. The company develops subscription-based SaaS products, web and mobile applications, and AI-powered solutions.

The business is actively scaling and currently looking for several Product Designers to strengthen its product and UX capabilities across existing products.

About the Role

We are looking for a Senior Product Designer with a strong growth and performance mindset - someone who can design not only beautiful and intuitive interfaces, but also user experiences that directly impact conversion, activation, retention, and LTV.

This role is ideal for a designer who has experience with B2C products, subscription flows, onboarding journeys, paywalls, A/B testing, and data-informed design decisions.

Responsibilities

• Design and improve user experiences for B2C digital products.

• Work on onboarding flows, activation journeys, subscription paywalls, trial-to-paid conversion, retention mechanics, and monetization flows.

• Translate user research, product analytics, and behavioral data into practical design solutions.

• Create, test, and iterate on design hypotheses through A/B experiments.

• Collaborate closely with Product Managers, Engineers, QA, UX Researchers, and other product stakeholders.

• Build and maintain scalable design systems, components, and visual guidelines.

• Improve key product metrics such as conversion, retention, engagement, and LTV.

• Work across several products, as the company’s products are relatively compact and teams often support more than one product.

Requirements

• 3-5+ years of experience in Product Design / UX Design.

• Strong experience with B2C digital products.

• Proven experience designing performance-driven user flows: onboarding, subscription funnels, paywalls, CRO flows, trial-to-paid conversion, or retention journeys.

• Hands-on experience with A/B testing and product experimentation.

• Data-driven mindset and ability to work with user behavior data, analytics, and product metrics.

• Advanced Figma skills: Auto Layout, Components, Variants, Variables, design systems, and developer-ready file organization.

• Experience working with or building scalable design systems.

• Strong communication skills and ability to explain design decisions to product, engineering, and leadership teams.

• Fluent English.

Nice to Have

• Experience with B2C subscription products.

• Experience in growth-focused or performance-driven product companies.

• Experience with products for the US market.

• Familiarity with AI-assisted design tools and workflows.

• Experience working in remote, cross-functional teams.

Working Format

• Fully remote role.

• Full-time cooperation.

• B2B contract only.

• Preferred location: Europe or Ukraine.

• Flexible schedule with collaboration across European / Eastern European working hours.

• The team usually operates within the 7:00-18:00 CET/EET window, with flexibility based on workload and collaboration needs.

• No time tracker; the company uses self-reporting for project cost allocation.

Benefits

• 22 paid days off.

• Paid public holidays.

• Remote-first international environment.

• Opportunity to work on global B2C products with large user bases.

• Direct impact on product metrics and business outcomes.