{"id":562584,"url":"https://alion.io/job/opslevel-marketing-lead","title":"Marketing Lead","company":{"id":92283,"name":"Opslevel","domain":"opslevel.com","url":"https://alion.io/company/opslevel","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":100000,"max":150000,"currency":"CAD","period":"year","gross":null,"usd_annual":105520},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"ChatGPT","optional":false},{"name":"Claude","optional":false},{"name":"HubSpot","optional":false},{"name":"LLM Guardrails","optional":false},{"name":"Okta","optional":false},{"name":"Salesforce","optional":false},{"name":"Zapier","optional":false},{"name":"LinkedIn","optional":true},{"name":"Reddit","optional":true}],"status":"live","first_seen_at":"2026-09-08T21:21:51Z","employer_posted_date":"2026-09-14","last_verified_at":"2026-10-17T16:39:59Z","board_verified":true,"closed_at":null,"days_open":38,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":38},"description":"About OpsLevel\nOpsLevel is the agentic delivery engine designed to help dev teams build, ship, and maintain software better than ever. The way software gets developed and delivered is changing rapidly, and OpsLevel provides the context and guardrails that your human & agent developers both need to navigate their world. Entire engineering teams at great companies like Okta, Keller Williams, Nerdwallet, and Zapier run on OpsLevel.\nWe're a fully-remote team of team members across North America. OpsLevelers live our company values on a daily basis and when we’re not heads-down on a project or collaborating in real-time over Zoom, we're competing in trivia over lunch or sharing the latest fur baby photo in #pets-to-make-you-live-longer.\nOur culture and values are very important and ground us in how we interact as one team:\nGrowth Mindset - Get comfortable with being uncomfortable\nFocus & Efficiency - Keep the main thing the main thing, and get it done\nEmpathy - Think of others; think of your users\nIntellectual Honesty - The best solution is more important than anyone's ego\nSimplicity - Don't overthink it\nAbout the Role\nWe're looking for an ambitious marketer with start up experience - someone who’s seen the pieces of a marketing function up close and is ready to run one solo.\nThis is a real growth opportunity. The person in this seat will start by owning content, campaigns, and demand gen day-to-day - but as they prove they can run the function, there's a clear path to taking on full ownership of marketing at OpsLevel and partnering directly with the executive team on strategy.\nWe're looking for someone who is both creative and analytical: someone with a sharp sense in brand and design, who's just as comfortable in the numbers - understanding the funnel, what's converting, and why.\nWhat You’ll Do\nProduct Marketing\nOwn our messaging: what OpsLevel does, who it's for, and why we win against the alternatives. Keep it consistent from the homepage through to the sales pitch.\n\nTake each release to market. Launch plan, release notes, customer comms, and work with Product on the content around it.\n\nOwn competitive positioning and the material sales needs to use it: comparisons, objection handling, and pitch content.\n\nWork closely with Sales and Customer Success to understand what they're seeing in the market, and turn that into sharper positioning, content, and product feedback.\n\nDemand Gen\nPlan and run multi-channel campaigns across paid ads, email, social, webinars, and events.\n\nOwn the funnel. Know how prospects move from first touch to conversion, where they drop off, and what to fix.\n\nOwn our marketing stack and how leads flow through it: HubSpot/Salesforce, attribution, lead routing and list hygiene, and the MQL definition and handoff to sales.\n\nRun experiments using our experimentation framework. Make a hypothesis, set goals, run the test, read the result, change course based on what it says. Iterate weekly.\n\nWork with sales and leadership on demand gen strategy, and report on performance in terms the rest of the company can act on.\n\nBrand & Content\nOwn OpsLevel's brand voice and keep it consistent across the website, social, and content.\n\nRun our social presence and content calendar. Plan it, write it, publish it.\n\nBuild out content that supports the buyer's journey: blog posts, case studies, one-pagers, and campaign copy.\n\nOwn how we show up in search: traditional SEO plus visibility in AI answers (AEO). Write and structure content that ranks, and that gets cited when a buyer asks ChatGPT or Claude about our category.\n\nKeep the website and landing pages current with our messaging and built to convert.\n\nWhat We’re Looking For\nWe're less focused on years of experience and more on drive and proficiency. What matters is whether someone can operate independently, think like a brand owner, read a funnel, and partner with the people around them - not how long they've been doing it. To be clear: we’re not looking for a unicorn that is already strong in every area, we’re looking for the ability to get up to speed on what's missing, not arrive with it already mastered.\nExperience marketing to an engineering audience - one that doesn’t like being marketed to.\n\nBreadth across the marketing function. You've done real work in product marketing, demand gen, and brand & content, with deep ownership in at least one. We don't expect equal depth across all three.\n\nStrong analytical thinking: able to review results and adjust based on data, not instinct alone.\n\nSome experience working at a startup or scale-up - comfortable with the pace and scrappiness that comes with it.\n\nAI native: actively uses AI tools (e.g. Claude, ChatGPT, design/image-generation tools) day-to-day, and constantly researching and testing new approaches week over week.\n\nProven ability to work independently, take ownership, and self-direct: comfortable taking loose direction and building the plan, not just executing someone else's.\n\nDesign taste - has a feel for what looks good and sounds compelling.\n\nNice-to-have\nHands-on experience running paid ads on Google, LinkedIn, or Reddit - comfort with experimentation and testing frameworks matters more than which platforms you've already used.\n\nExperience with HubSpot, Salesforce, and our marketing SaaS suite\n\nExperience supporting marketing for in-person events or conferences.\n\nPodcast, video, or other multimedia content experience.\n\nThis posting is for an existing vacancy.\nCompensation\nWe offer market-leading compensation, including equity, based on the skill set and aptitude of the candidate.\n\"Should I apply?\" - Yes!\nIf you meet some or most of what we're looking for, we want to hear from you, and if you’re unsure - apply anyways!\nWhat do I need to interview with OpsLevel?\nNot much! A working web camera, microphone, and (ideally) a quiet place with minimal background noise.\nAdditional Information\nWe are building an inclusive and welcoming workplace where employees feel appreciated, valued and free to be who they are regardless of their gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, citizenship, or any other aspect which makes them unique.\nOpsLevel is an equal opportunity employer and we are dedicated to fostering an inclusive and barrier-free work environment for all employees and candidates. We encourage all qualified candidates to apply and if accommodation is required during any stage of the recruitment process, please contact any member of the Management team. We thank all applicants for their interest; however, only those selected for interviews will be contacted.\n\nWe use automated tools, including AI, to support the review of applications.","description_format":"text","description_chars":6729,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["DevOps & Platform Engineering","Custom Software Development"],"lifecycle":[{"event":"open","at":"2026-09-09T06:47:15Z"}],"visa":[],"liveness":{"score":32,"band":"fade","label":"Fading","p_open":1,"p_active":0.582,"p_room":0.55,"age_days":38,"expected_fill_days":27,"reasons":["conf:2","win:tail"],"computed_at":"2026-10-17T05:46:00Z"},"pay":{"stated_usd_annual":105520,"is_top_pay":false},"html_url":"https://alion.io/job/opslevel-marketing-lead","json_url":"https://alion.io/job/opslevel-marketing-lead.json","meta":{"generated_at":"2026-10-17T18:13:03Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":888,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-18T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":92283},"rest":"https://alion.io/mcp/rest/get_company?id=92283"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fopslevel-marketing-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fopslevel-marketing-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fopslevel-marketing-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/opslevel-marketing-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fopslevel-marketing-lead"}]}