{"id":2768674,"url":"https://alion.io/job/optimal-paid-media-manager-optimal","title":"Paid Media Manager - Optimal","company":{"id":1757557,"name":"Optimal","domain":"winwithoptimal.com","url":"https://alion.io/company/winwithoptimal","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"JazzHR","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Austin, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":69000,"max_usd":138000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1468},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":true},{"name":"Google Sheets","optional":true},{"name":"Microsoft Excel","optional":true}],"status":"live","first_seen_at":"2026-10-17T05:18:01Z","employer_posted_date":"2026-10-17","last_verified_at":"2026-10-23T08:01:25Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"About The Role\nThe Paid Media Manager will drive new strategies and improve performance across paid channels, as well as assist in the development of junior PPC marketers. They’ll own the client relationship for some of our largest accounts and work closely with our Paid Media Director and other senior leadership to create and deliver client strategy presentations.\nA high level of expertise in paid digital advertising is expected, along with a demonstrated ability to effectively communicate performance towards key KPIs and produce impactful insights from data. The ideal candidate is always looking to adopt new techniques and test new media channels to ensure maximum ROI for our clients. This candidate will help grow our clients’ businesses while also growing our people.\nWho Are We?\nOptimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients’ marketing goals. Brand, campaign, or cause: we maximize performance at every moment.\nWe are not only digital media strategists - we’re award-winning industry leaders, with deep knowledge spanning all things digital: from advertising and paid media, to marketing and communications, to audience data and analytics, we deliver for our clients.\nEveryone at Optimal has the opportunity to learn, grow, and progress. Through our proprietary training programs, we provide our team members with the personal and professional development they need to achieve advancement at any stage in their careers.\nWe’re always looking for exceptional people to join our team. If this sounds like you, please apply!\nEssential Functions, Duties, and Responsibilities:\nAccount Ownership and Client Relationship Management- Own and build client relationships with top-tier accounts. Opportunity to travel to clients for QBRs. \nTeam Development- Expedite growth of junior PPC marketers through ongoing coaching and professional development. You will be invested in sharing your knowledge and finding innovative ways to improve your and your team’s skill-set. \nReporting - Work with the internal analytics team to develop reports that clearly communicate performance to suggest insights and identify opportunities.\nAnalysis- Dive deep into account KPIs and trends to identify shifts, areas of opportunity, and potential optimizations.\nCollaboration- Work closely with the Paid Media Director and leadership team to develop new and ongoing account strategy. Drive account performance through collaboration with your team. Interface with various internal teams such as our business intelligence, business development, SEO, and creative teams.\nIdeate- Guide the creative team and test variations of creative assets needed to determine highest-performing creative and ad copy.\nStrategize- Work with clients to plan and allocate budgets across top performing channels. \nWork with industry experts and vendors- Enhance agency relationships with vendors to fully use their capabilities and recommend strategies and solutions that best meet our business needs.\nMinimum Qualifications & Skill Requirements:\n3+ years of full-time, professional paid digital advertising experience, including 1+ years managing the tasks of other digital marketing team members\nPrevious people management experience is not required, but demonstrated leadership/mentorship experience is a plus\nExperience with ongoing campaign build out and optimization, development, and implementation of paid channels\nConsistent track record and hands-on experience handling high campaign volume, large budgets, complex strategies across multiple Paid Search and Paid Social channels and driving quantifiable results\nSuperior ability to analyze data in Google Analytics, Google Ads, Facebook or other analytics platforms\nExperience with Programmatic advertising is also a plus\nProficient in Excel/Google Sheets and PowerPoint/Google Slides\nBest-in-class communication skills, both written and verbal\n4-year Bachelor’s degree in business, marketing, advertising, statistics, analytics, or a related field is a plus\nOptimal is proud to offer the following:\nFlexible Time Off\nPaid Leave for New Parents\nHealth insurance (including dental and vision)\nFlex Spending Plan\nEmployee Assistance Program\n401K with company matching\nTuition Reimbursement\nProfessional development opportunities\nRewards and recognition programs\nOffice Hours\nThis role is based out of our Austinoffice. Our team works on a hybrid basis, working three days a week in the office and two days from home. Work hours are consistently 9:00 A.M. to 5:00 P.M., Monday - Friday, with the expectation that evening and weekend work will be required as necessary.\nPlease visit our Notice to Applicants and Employees to learn about our information practices in the job application and employment context.\nPlease visit our Notice to Applicants and Employees to learn about our information practices in the job application and employment context.","description_format":"text","description_chars":4959,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":1,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":true},"security_clearance":false,"languages":[]},"benefits":["401k plan","Flexible time off","Health insurance","Professional development"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Market Research","Retail & Pricing Analytics"],"lifecycle":[{"event":"open","at":"2026-10-17T05:18:01Z"}],"visa":[],"liveness":{"score":85,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.853,"p_room":1,"age_days":6,"expected_fill_days":31,"reasons":["conf:3","win:early"],"computed_at":"2026-10-23T05:54:15Z"},"pay":null,"html_url":"https://alion.io/job/optimal-paid-media-manager-optimal","json_url":"https://alion.io/job/optimal-paid-media-manager-optimal.json","meta":{"generated_at":"2026-10-23T09:21:33Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":14987,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-24T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1757557},"rest":"https://alion.io/mcp/rest/get_company?id=1757557"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Foptimal-paid-media-manager-optimal"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Foptimal-paid-media-manager-optimal"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Foptimal-paid-media-manager-optimal"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/optimal-paid-media-manager-optimal\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Foptimal-paid-media-manager-optimal"}]}