Social Content Coordinator

Requirements: Social Media Platform Expertise: Minimum 2.5 years in a social media support role with proficiency across Instagram, Facebook, TikTok, and LinkedIn; understanding of platform algorithms and audience demographics. Social Media Management Background: Minimum 1 year in a strategic social media manager or content coordinator role developing content calendars and driving audience growth. Video Editing & Photo Editing Skills: Strong technical skills in video and photo editing software (CapCut, Adobe Creative Suite, or equivalent); ability to maintain visual consistency across platforms. Bakery, Event Planning, or Hospitality Industry Experience: Preferred experience in celebration, bakery, event planning, or wedding sectors; familiarity with how social media drives event bookings and corporate gift sales. Brand Aesthetic Awareness & Design Sensibility: Demonstrated ability to maintain a cohesive brand aesthetic (clean, elevated, boutique style); ability to create content for women aged 20-60 across brides, families, and corporate buyers. Written Communication & Hashtag/SEO Knowledge: Strong written communication skills for crafting captions; working knowledge of hashtag research and trending topics to maximize organic reach. Core responsibilities: Content Creation & Curation: Create social media posts from client-provided images, develop content calendars for seasonal celebrations and product launches, and maintain consistent posting across Instagram, Facebook, TikTok, and LinkedIn for audiences aged 20-60. Video Production & Editing: Edit and publish short-form video content including reels and stories using CapCut; combine footage with music, transitions, and graphics for all social platforms. Caption Writing & Description Optimization: Craft compelling captions and descriptions reflecting the elevated, boutique aesthetic while incorporating trending hashtags and calls-to-action tailored to each platform. Hashtag Strategy & Algorithm Optimization: Research and implement trending hashtags for celebration, bakery, and event planning sectors; apply platform-specific posting schedules to maximize reach and visibility. Community Management & Direct Engagement: Monitor and respond to direct messages, engage with customer inquiries, and manage relationships to support product sales and event bookings. Website & E-Commerce Support: Update Square website content and assist with e-commerce functionality to enable year-round online ordering and support corporate gift and event sales.

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities. Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!