{"id":755907,"url":"https://alion.io/job/overthemoon-social-media-lead","title":"Social Media Lead","company":{"id":690344,"name":"Over The Moon","domain":"overthemoon.com","url":"https://alion.io/company/overthemoon","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":101000,"max_usd":187000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":187},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Instagram","optional":false}],"status":"closed","first_seen_at":"2026-09-09T00:00:00Z","employer_posted_date":"2026-09-09","last_verified_at":"2026-11-11T00:43:36Z","board_verified":false,"closed_at":"2026-11-11T00:43:36Z","days_open":63,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":63},"description":"Over The Moon is looking for a highly editorial, organized, and socially savvy Social Media Lead to own the day-to-day execution of our social channels. This person will be responsible for identifying the stories that best align with the OTM point of view and turning those moments into compelling social content.\nThe ideal candidate has a sharp editorial eye, a deep understanding of the wedding and fashion landscape, and a natural instinct for what makes people stop scrolling. They should be equally comfortable curating a wedding feature, writing a clever caption, building a social calendar, communicating with content creators, and jumping into Instagram Stories in real time.\nThis is a highly hands-on role for someone who wants to have a meaningful impact on how Over The Moon shows up socially and how we tell the stories of the couples in our community.\nResponsibilities\nSocial Media Execution\nOwn day-to-day execution across Over The Moon's social channels, with a primary focus on Instagram.\nBuild and maintain the social content calendar, balancing wedding coverage, product, editorial, registry, partnerships, and lifestyle content.\nConcept, write, design, schedule, and publish social posts.\nDevelop creative concepts for Reels, carousels, Stories, and other social-first formats.\nWrite captions in the distinctive Over The Moon voice: polished, editorial, warm, and culturally plugged-in.\nManage Instagram Stories and ensure the channel feels active, timely, and highly curated.\nIdentify opportunities to turn existing OTM editorial, product, and community content into social-first storytelling.\nPartner with the broader marketing, editorial, merchandising, and creative teams to ensure social supports key business priorities and launches.\nSupport live and real-time social coverage around weddings, events, launches, collaborations, and other key moments.\nMonitor social performance and use insights to continually refine content strategy and execution.\nInfluencer Partnerships\nOwn end-to-end influencer partnerships, identifying and vetting creators aligned with the brand, negotiating terms, and managing relationships from outreach through content delivery.\nDevelop and execute a gifting strategy that seeds product with the right creators at the right moments to drive organic content and awareness.\nManage ShopMy as a core channel for creator discovery, product seeding, and affiliate tracking, optimizing the program to grow reach and sales.\nTrack and report on influencer and gifting performance (content output, engagement, affiliate sales) to inform which partnerships to scale or sunset.\nEditorial Curation & Brand Voice\nHelp define and evolve Over The Moon's social point of view.\nEnsure every piece of content feels distinctly OTM and maintains a high editorial bar.\nBring a fashion-editor sensibility to wedding coverage, with a strong eye for styling, photography, details, and storytelling.\nSpot the small moments that make a wedding story feel special, from the dress and accessories to the flowers, tablescape, venue, stationery, and unexpected details.\nDevelop recurring social franchises and editorial formats that can become recognizable OTM signatures.\nStay current on fashion, weddings, interiors, pop culture, creators, and emerging social trends.\nRequirements\n3-5+ years of experience in social media, editorial, content, or a related field; experience in weddings, fashion, luxury, lifestyle, or media is a major plus.\nStrong understanding of Instagram and what makes content perform across Reels, Stories, carousels, and feed posts.\nExceptional editorial judgment and a highly developed visual eye.\nExcellent writing and copy-editing skills.\nDeep knowledge of the wedding industry, fashion, designers, photographers, and broader luxury/lifestyle landscape.\nHighly organized with the ability to manage a large volume of submissions, deadlines, relationships, and content simultaneously.\nComfortable communicating directly with couples, photographers, brands, creators, and industry partners.\nProactive and resourceful-someone who sees an opportunity and runs with it.\nAble to work quickly without sacrificing taste or attention to detail.\nStrong understanding of social analytics and an interest in using data to inform creative decisions.\nA genuine passion for weddings, fashion, culture, and storytelling.","description_format":"text","description_chars":4352,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["E-commerce Platforms","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-09-11T17:12:09Z"},{"event":"close","at":"2026-11-11T00:43:36Z"}],"visa":[],"liveness":null,"pay":null,"html_url":"https://alion.io/job/overthemoon-social-media-lead","json_url":"https://alion.io/job/overthemoon-social-media-lead.json","meta":{"generated_at":"2026-11-14T16:52:12Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":19298,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-15T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":690344},"rest":"https://alion.io/mcp/rest/get_company?id=690344"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Foverthemoon-social-media-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Foverthemoon-social-media-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Foverthemoon-social-media-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/overthemoon-social-media-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Foverthemoon-social-media-lead"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":755907}},{"tool":"search_jobs","arguments":{"company":"overthemoon.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":755907},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}