Location
Hybrid (United States)
Employment
Full-Time
Confirmed on the employer's own hiring board on Sep 25, 2026. First seen by Alion on Sep 24, 2026. Paired scores B on the Alion truth index.
Overview
Company
Impact
Profile match
Paired is a consumer technology and digital relationship wellness enterprise specializing in mobile software for couples. The company focuses on providing research-backed daily questions, interactive quizzes, expert-led relationship advice, intimacy tools, and conflict resolution guidance designed to enhance communication and relationship health. Headquartered in London, United Kingdom, it serves a global user base across iOS and Android digital app marketplaces.
We're looking for a Conversion Copywriter & Landing Page Specialist to join a fast-growing agency.
This is a hybrid role between direct-response copywriting and hands-on landing page building/CRO. You'll take winning paid-media angles and turn them into high-converting landing page experiences-from writing the copy and building the page to launching tests and optimizing performance.
You'll work closely with media buyers and the creative team to maintain strong ad-to-page congruency and continuously improve conversion rates.
What You'll Do
Copywriting & Research
- Write high-converting landing page copy based on winning ad angles, hooks, and offers.
- Research customers, competitors, products, and pain points to develop compelling messaging.
- Write and iterate on headlines, offers, CTAs, advertorials, VSL/funnel copy, and other conversion-focused assets.
- Partner with media buyers and creatives to maintain strong ad-to-page messaging congruency.
Landing Pages & CRO
- Independently build and launch landing pages using the brand's page-building tools.
- Develop page structures and layouts designed around conversion.
- Run A/B tests across copy, offers, page structure, and other conversion elements.
- Analyze performance data and use findings to continuously improve CVR.
- Turn winning tests into repeatable landing page frameworks.
Requirements
- Proven direct-response copywriting experience within DTC/e-commerce, affiliate, or info-product businesses.
- Hands-on experience building landing pages, not just providing copy to designers/developers.
- Strong understanding of CRO, A/B testing, funnels, and paid-traffic conversion.
- Portfolio showing landing pages you've both written and built.
- Comfortable using performance data to make creative and copy decisions.
- Comfortable working quickly, testing frequently, and taking ownership from concept through launch.
Benefits
- USD Salary
- Performance-based bonus
- Full-time, remote
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