{"id":4156061,"url":"https://alion.io/job/pattern-junior-digital-marketing-analyst","title":"Junior Digital Marketing Analyst","company":{"id":9124,"name":"Pattern","domain":"pattern.com","url":"https://alion.io/company/pattern","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"B","score":84,"open_postings":52,"ghost_share":0,"stale_share":0.442,"repost_share":0,"time_to_fill_p50_days":80,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Pune, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Asana","optional":false},{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"Google Sheets","optional":false},{"name":"Looker","optional":false},{"name":"Shopify","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-07-21T08:25:32Z","employer_posted_date":"2026-07-21","last_verified_at":"2026-11-12T14:46:12Z","board_verified":true,"closed_at":null,"days_open":114,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":114},"description":"About the Role\nYou’ll work alongside senior analysts and the wider SEO and Analytics team to keep client tracking accurate,\nreporting reliable, and insights actionable. Day to day, you’ll split your time between implementation and QA\nwork (GA4 audits, GTM audits, UTMs, conversion tags) and reporting work (Looker Studio dashboards, Tableau,\nGoogle Sheets).\nThis is a hands on role with a clear growth path. You’ll learn server-side tracking, advanced GA4, and\nmeasurement strategy on the job, with structured mentoring from senior analysts.\nWhat You’ll Do\nRun GA4 audits and GTM audits for client accounts: validate event setup, check dataLayer integrity,\nidentify broken or duplicate tags, and document findings in clear audit reports.\nBuild and maintain client dashboards in Looker Studio (primary) and Tableau, pulling from GA4, Shopify,\nKlaviyo, and ad platforms (Meta, Google Ads, TikTok) via Supermetrics.\nRun weekly and monthly performance reports, surface trends, flag anomalies, and write up clear\ntakeaways for client and internal teams.\nImplement standard GA4 events (page_view, add_to_cart, purchase) and conversion tags via Google Tag\nManager.\nQA tracking using GTM Preview Mode, GA4 DebugView, and Tag Assistant. Catch broken events, duplicate\npurchases, and dataLayer issues before clients do.\nOwn UTM governance for client campaigns: build naming conventions, audit incoming traffic, and fix\nmisattribution (e.g. email showing as organic).\nCompare GA4 revenue against Shopify or BigCommerce admin totals, flag discrepancies, and document\nfindings for senior review.\nSupport audience and CRM data work, pulling lists, validating segments, and helping the team keep client\ndata clean.\nManage tasks and timelines in Asana, follow internal work request workflows, and contribute to\nknowledge sharing (audit checklists, debugging guides, reporting templates).\nWhat We’re Looking For\nMust-haves (around 2 years experience)\n1.5 to 2+ years in a digital marketing, analytics, or data role, ideally agency or eCommerce side.\nComfortable navigating GA4: Traffic Acquisition, Engagement, Monetization reports, and basic\nExplorations.\nHands-on with GTM: can implement standard tags and triggers, and read a container without panic.\nWorking knowledge of Meta Pixel, Google Ads conversion tags, and TikTok Pixel.\nConfident in Looker Studio (data sources, calculated fields, basic blending) and Google Sheets (pivot\ntables, lookups).\nBasic Tableau experience is enough. Looker Studio will be your primary reporting tool.\nSolid grasp of UTM parameters, campaign tagging, and why attribution gets messy.\nFamiliar with Asana or a similar project management tool for managing work requests and deadlines.\nClear written communication. Can summarise a report’s takeaways in 3 bullet points, not 3 paragraphs.","description_format":"text","description_chars":2804,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"India","iso":"IN","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Marketplaces","E-commerce Marketing"],"lifecycle":[{"event":"open","at":"2026-11-12T10:41:06Z"}],"visa":[],"liveness":{"score":12,"band":"cold","label":"Long shot","p_open":0.4,"p_active":0.671,"p_room":0.44,"age_days":114,"expected_fill_days":80,"reasons":["seen:114","win:tail","crowd:junior"],"computed_at":"2026-11-12T10:38:37Z"},"pay":null,"html_url":"https://alion.io/job/pattern-junior-digital-marketing-analyst","json_url":"https://alion.io/job/pattern-junior-digital-marketing-analyst.json","meta":{"generated_at":"2026-11-12T15:09:39Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":31669,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":9124},"rest":"https://alion.io/mcp/rest/get_company?id=9124"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fpattern-junior-digital-marketing-analyst"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fpattern-junior-digital-marketing-analyst"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fpattern-junior-digital-marketing-analyst"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/pattern-junior-digital-marketing-analyst\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fpattern-junior-digital-marketing-analyst"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4156061}},{"tool":"search_jobs","arguments":{"company":"pattern.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4156061},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}