{"id":3774403,"url":"https://alion.io/job/pavago-digital-marketing-manager-12","title":"Digital Marketing Manager","company":{"id":1117,"name":"Pavago","domain":"pavago.co","url":"https://alion.io/company/pavago","size_band":null,"is_staffing_agency":false,"employer_type":"staffing","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"B","score":75,"open_postings":204,"ghost_share":0,"stale_share":0.99,"repost_share":0,"time_to_fill_p50_days":32,"computed_at":"2026-11-06T05:58:05Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":{"label":"US time zones","utc_offset_min":-8,"utc_offset_max":-5},"hiring_geo_confidence":"explicit","locations":[],"countries":[],"hiring_countries":["PK"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":false},{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false},{"name":"X (Twitter)","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-11-04T22:39:38Z","employer_posted_date":"2026-11-04","last_verified_at":"2026-11-06T04:10:35Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"Content Marketing Manager - Remote\nContent Marketing | SEO | Brand Growth | Fintech | Organic Marketing\nPosition Type: Full-Time, Remote\nLocation: Pakistan\nWorking Hours: U.S. Business Hours\nAbout the Role\nAt Pavago, we’re hiring on behalf of one of our clients for a Content Marketing Manager to lead the company’s content strategy, strengthen brand authority, and drive organic growth for a fast-growing fintech business.\nThis is not a traditional social media role. You’ll own the end-to-end content marketing function-developing content that educates, builds trust, grows audiences, and generates inbound opportunities across multiple digital channels.\nWorking closely with leadership, you’ll position the company as a trusted voice in fintech, cross-border payments, and diaspora-focused financial services through strategic storytelling, SEO, thought leadership, newsletters, webinars, podcasts, and digital PR.\nIf you’re equally passionate about strategy and execution, enjoy building brands through content, and thrive in fast-paced startup environments, this role is a strong fit.\nWhat You’ll Own\nContent Strategy & Brand Growth\nDevelop and execute a comprehensive content marketing strategy aligned with business objectives.\nBuild brand authority through:\nThought leadership\nEducational content\nStorytelling\nMaintain a rolling 30-day content calendar.\nIdentify content opportunities around:\nFintech\nCross-border payments\nDiaspora communities\nIndustry trends\nContinuously optimize strategy based on audience engagement, SEO performance, and analytics.\nContent Creation & Organic Marketing\nCreate high-quality:\nLong-form articles\nLinkedIn content\nNewsletters\nCase studies\nFounder thought leadership\nProduce AI-assisted short-form video content using modern creative tools.\nManage and grow the company’s presence across:\nLinkedIn\nX (Twitter)\nInstagram\nYouTube\nDiaspora-focused communities\nEnsure consistent messaging, tone, and brand voice across every channel.\nSEO & Organic Growth\nConduct keyword research and content planning.\nOptimize website and content for:\nOn-page SEO\nSearch visibility\nOrganic traffic\nImprove search rankings through content-led SEO initiatives.\nMonitor performance using:\nGoogle Analytics (GA4)\nGoogle Search Console\nRefresh and optimize evergreen content for long-term growth.\nPodcast, Webinar & Community Growth\nLaunch and manage podcast and webinar initiatives.\nCoordinate:\nGuest outreach\nSpeaker opportunities\nEvent promotion\nBuild engagement within fintech and diaspora communities.\nSupport audience nurturing and long-term community growth.\nDrive participation across owned media channels.\nDigital PR & Brand Amplification\nExecute digital PR campaigns and media outreach.\nBuild relationships with:\nIndustry publications\nPartners\nInfluencers\nCoordinate guest appearances and collaboration opportunities.\nSupport founder branding and thought leadership initiatives.\nIncrease visibility across fintech and startup ecosystems.\nAnalytics & Performance Reporting\nMonitor and report on:\nOrganic growth\nSEO performance\nEngagement metrics\nAudience growth\nCampaign performance\nAnalyze audience behavior and content effectiveness.\nPresent actionable recommendations to leadership.\nContinuously optimize content based on performance data.\nRequirements\nMust-Have Qualifications\n3-5 years of experience in:\nContent Marketing\nBrand Marketing\nDigital Marketing\nStrong portfolio demonstrating content-driven growth.\nExperience managing organic social media strategies.\nStrong copywriting and storytelling skills.\nHands-on experience using AI-powered content and video tools.\nProficiency with:\nGoogle Analytics (GA4)\nGoogle Search Console\nStrong understanding of:\nSEO fundamentals\nKeyword research\nOn-page optimization\nExcellent written English communication skills.\nNice to Have\nExperience within:\nFintech\nSaaS\nCross-border payments\nFinancial services\nExperience launching:\nPodcasts\nWebinars\nFounder-led media initiatives\nNewsletter growth experience.\nDigital PR or media outreach experience.\nUnderstanding of diaspora-focused audiences.\nCommunity-led marketing experience.\nWhat Makes You a Strong Fit\nExceptional storyteller with strong copywriting skills.\nStrategic thinker who understands content’s impact on business growth.\nHighly creative and execution-focused.\nData-driven and analytical.\nOrganized with excellent project management skills.\nComfortable working independently.\nCurious, proactive, and continuously learning.\nPassionate about fintech, community building, and brand development.\nWhat a Typical Day Looks Like\nPlan and manage the content calendar.\nWrite LinkedIn posts, newsletters, blogs, and thought leadership content.\nProduce AI-assisted multimedia content.\nMonitor SEO rankings and engagement metrics.\nCoordinate podcast or webinar production.\nCollaborate with leadership on messaging and campaigns.\nAnalyze performance data and refine strategy.\nExplore new content opportunities and growth initiatives.\nIn short: You own the company’s content engine-turning storytelling, SEO, and audience engagement into measurable brand authority, organic growth, and inbound business opportunities.\nKey Metrics for Success (KPIs)\nOrganic audience growth across social channels\nEngagement rate and content performance\nSEO rankings and organic website traffic\nConsistent execution of the content calendar\nNewsletter growth and engagement\nWebinar and podcast participation\nMedia mentions and brand visibility\nContent contribution to inbound leads and brand awareness\nWhy Join Us?\nOwn the entire content marketing function.\nWork directly with company leadership.\nOpportunity to shape the brand of a fast-growing fintech business.\nBlend creativity, strategy, SEO, and AI-driven marketing.\nHigh-autonomy, remote-first work environment.\nCareer growth opportunities into:\nSenior Content Marketing Manager\nHead of Content\nBrand Marketing Lead\nDirector of Marketing\nHead of Growth\nInterview Process\nApplication Review\n Spark Hire Intro Video (3-5 minutes)\nVideo Interview with Pavago Recruiter\nPortfolio Review & Content Strategy Assessment\nClient Interview\nOffer & Background Verification\nWhat Happens After You Apply\nRight after you apply, you’ll receive an email invitation from Spark Hire to record your Intro Video. This short, self-recorded video is the final step that completes your application and can be recorded whenever it’s convenient for you.\nInstead of repeating yourself across multiple screening calls, you’ll introduce yourself once, and your video will be shared with the hiring team. This helps hiring managers evaluate your communication style early, making future interviews more meaningful and reducing unnecessary interview rounds.\nDon’t overthink it-you can record your video as many times as you’d like before submitting it. Only your final submission will be reviewed.\nPlease keep an eye on both your inbox and spam folder for your Spark Hire invitation after submitting your application.\nApply Now\nIf you’re passionate about creating content that builds trust, drives organic growth, and positions brands as industry leaders, we’d love to hear from you. Apply today and help shape the voice and growth of an innovative fintech company through impactful, data-driven content marketing.","description_format":"text","description_chars":7236,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":["Growth opportunities"],"hiring_locations":[{"name":"Pakistan","iso":"PK","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Recruiting & Staffing","Employer of Record & PEO"],"lifecycle":[{"event":"open","at":"2026-11-04T22:39:38Z"}],"visa":[],"liveness":{"score":70,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.695,"p_room":1,"age_days":1,"expected_fill_days":32,"reasons":["conf:1","stale_co","wave","velocity","win:early","comp:brand"],"computed_at":"2026-11-06T05:58:05Z"},"pay":null,"html_url":"https://alion.io/job/pavago-digital-marketing-manager-12","json_url":"https://alion.io/job/pavago-digital-marketing-manager-12.json","meta":{"generated_at":"2026-11-06T06:31:12Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":11477,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1117},"rest":"https://alion.io/mcp/rest/get_company?id=1117"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fpavago-digital-marketing-manager-12"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fpavago-digital-marketing-manager-12"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fpavago-digital-marketing-manager-12"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/pavago-digital-marketing-manager-12\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fpavago-digital-marketing-manager-12"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3774403}},{"tool":"search_jobs","arguments":{"company":"pavago.co","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3774403},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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