Product Manager
We are looking for a Product Manager to own our Flex product. You'll be the first dedicated PM on the Flex team, and you'll hold one of the trickiest balances in the company: shipping strategic product work while continuously improving the experience for 50,000+ employees and their HR teams.
Our Product team
We're building a product team at Payflip that punches way above its weight. Our current Product team consists of multiple squads that autonomously own the full lifecycle of the product: from discovery to production. You'll work together with experienced engineers, designers, and the CPO to deliver on an ambitious roadmap.
Payflip started as a flexible rewards tool. Today, we're becoming Belgium's salary super app: one platform where employees manage their flex plan, meal vouchers, mobility budget, and their payroll. You'll join at the moment where Flex evolves from a standalone tool into a core pillar of that broader salary application.
The Flex squad currently consists of a tech lead and 4-5 engineers, plus two product designers who work across squads. You'll be the PM who ties it all together.
Your mission
Flex is our flagship product. It's also one of our most complex ones. Benefits carry legal and tax implications: every category has its own RSZ rules, fiscal treatment, and joint committee constraints. Getting it wrong has real financial consequences for employers and employees.
Your job is threefold:
From Flex to Salary. We're migrating our HR-admin tool to a new information architecture that can support a full salary platform. You'll lead the scope and decisions on that migration - working with the tech lead, designer, and CPO to build a coherent roadmap.
Continuous improvements. Flex serves 50,000+ users and carries the biggest share of our revenue. Customers expect the product to keep getting better. You'll own a continuous improvement backlog fed by support data, customer feedback, and your own product instincts.
Reduce the support burden. A significant share of our support volume isn't driven by bugs - it's driven by product gaps. You'll find the leverage points where building the right capabilities directly reduces the load on engineering and support, while still shipping value for HR-admins.
The tricky part? Balancing all three. And communicating those tradeoffs clearly - to engineering, to support, to leadership, and to customers.
About you
You would be a good fit with our team if most of this sounds like you:
Smart generalist with 2-4 years of professional experience. Could be product, consulting, founder associate, business analyst, or a related role where you had to understand complex systems and make decisions with incomplete information.
You learn fast and go deep. When something is complex, your instinct is to understand it, not delegate it. You work from first principles. The kind of person who reads the actual ruling, not the blog post about it.
You're a pragmatic simplifier. Complex domain ≠ complex UX. You absorb complexity and propose solutions that feel simple to the user.
You write clearly. Specs, trade-off analyses, async updates - writing is your main tool. You can also facilitate an alignment session with 5 opinions in the room.
Comfortable with legal and regulatory complexity. You don't need a law degree, but "this is regulated" should not scare you.
Energised by depth, not novelty. The real impact in Flex comes from deepening existing flows and catching edge cases. You thrive in that mode. You don't need a blank canvas to stay motivated.
Low ego, high standards. You'll be coached by the CPO and your peer PMs. You take feedback well, apply it fast, and push back when you disagree.
Fluent in Dutch and English. Dutch is close to a must. User interviews and support tickets are daily work. French is a plus.
Can't tick every box? No worries. Above all we value a high internal drive, curiosity and strong potential: convincing us of this in the hiring process is guaranteed to make you a Payflip'er!
About us
Payflip's mission is to thoroughly shake up the Belgian compensation landscape. Do you have health insurance, group insurance, a company car, a bike lease, meal vouchers, and a flex plan spread across six different tools? And an incomprehensible monthly payslip in yet another one?
Gone are these days. Enter: Payflip's salary super app.
One platform, all salary stuff. That way, every employee truly has their salary in their own hands, and an employer wastes less time on fragmented admin. The result? More focus on the team's financial literacy. Without administrative headaches for the HR team.
We're a young, fast-growing start-up. A quirky bunch of software developers, product designers, account executives, support specialists & customer success managers. Joining the Payflip community means becoming part of a tight-knit team where you can take on clear responsibilities and grow with the organization. Let's put it this way: a Payflip'er smells the opportunity of ownership from miles away!
Payflip's Culture
Our company culture revolves around 3 pillars:
Transparency. We are 100% transparent with everything that happens in the company. We tell each other everything. There is not even one Google Drive file in our archive that is not accessible for all.
Eagerness to learn. You have at least 1 day per month dedicated to learning. Together with your team, you investigate market trends or fix company inefficiencies you choose yourself.
Ownership. As we are a growing team, we'd better all make our hands dirty if we want to step up our game. In order to thrive, you will have to come out of your comfort zone and take up responsibilities, just like all of us.
At Payflip, everyone is an entrepreneur! And because we walk the talk, each team member receives meaningful equity of the company. Growing together at its best!
What's in it for you
We want to remain true to our mission and therefore provide the most optimized salary package in the Belgian SME market. You will receive:
A transparent salary based on your impact (check our salary grid here)
Meaningful equity (stock options)
Top-notch flexible reward plan
The Alan healthcare package
Meal vouchers (through Payflip, of course) and eco vouchers
A mobility budget or company car
Remote work as much as you prefer - our office is opposite Brussels Central Station, but we also offer coworking in Antwerp (Silversquare) and Ghent (Wintercircus)
Home office compensation
An L&D budget so you can further develop yourself
Workation? You get a generous remote working budget for coworking spaces in Belgium and abroad!
Payflip uses an open salary grid and for this vacancy we're aiming to hire for theB1 range, with a path to B1-2.
Our hiring process
We aim to hire the best at Payflip. Throughout the process we want to see candidates bring their best selves to the table. We'll dive into how you think, how you learn, and how you work with others.
Our interview process consists of 3 rounds:
Screening call with two people from the product team. We'll get to know you, your background, and why this role excites you. (45 min, video call)
Technical interview. You'll receive real product data from our Flex team 48 hours in advance. In the session, we'll work through the data together, go deep on a specific product problem, and see how you reason under pressure. This is a working session, not a presentation. (90 min, video call or in person)
Behavioural interview. We'll discuss your collaboration style, how you handle feedback, and what drives you. (90 min, office)