{"id":3648525,"url":"https://alion.io/job/pedros-social-media-manager","title":"Social Media Manager","company":{"id":4472363,"name":"Pedros Chicken","domain":"pedroschicken.co.zm","url":"https://alion.io/company/pedros-chicken","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Simplify","truth_index":{"grade":"B","score":77,"open_postings":11,"ghost_share":0,"stale_share":0.909,"repost_share":0,"time_to_fill_p50_days":32,"computed_at":"2026-11-11T05:49:22Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Cape Town, South Africa"],"countries":["ZA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Instagram","optional":false},{"name":"YouTube","optional":false}],"status":"closed","first_seen_at":"2026-08-30T00:00:00Z","employer_posted_date":"2026-11-02","last_verified_at":"2026-11-07T08:24:49Z","board_verified":false,"closed_at":"2026-11-07T08:24:49Z","days_open":69,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":69},"description":"The Social Media Manager is responsible for leading the day-to-day management and delivery of social media across the brand portfolio, ensuring that broader brand and digital strategies are translated into effective, well-coordinated social activity.\nThe role owns social media planning and calendars, campaign roll-out, influencer management and community management, working closely with the Brand, PPC and Content teams to ensure activity is aligned, delivered effectively and continuously optimised against agreed objectives.\nWhile the role does not produce content directly, it plays a key role in shaping what is required from the Content team. This includes developing clear briefs, coordinating content requirements and timelines, managing the social calendar, and using platform and campaign performance to inform and improve future activity.\nDuties and Responsibilities:\nDevelop, maintain and manage monthly social media calendars across the relevant brands and platforms, based on agreed brand and digital strategy.\nCoordinate the day-to-day execution of social media campaigns, promotions, launches, competitions, partnerships and always-on activity.\nWork closely with the content and creative teams to brief required content, communicate platform needs, manage deadlines and ensure assets are ready for scheduled activity.\nEnsure social content is correctly scheduled and published across platforms, with appropriate copy, tagging, links, calls to action and campaign mechanics.\nWork closely with the PPC / performance media team to coordinate paid support behind social campaigns, including boosting requirements, audiences, campaign timing, creative requirements and optimisation opportunities.\nOversee and Manage influencer and creator activity\nMaintain strong working relationships with influencers, creators, agencies, platform partners and other social media suppliers.\nManage and oversee the Community Managers, including workload allocation, response standards, tone of voice, escalation processes and quality of community engagement.\nEnsure Community Managers respond consistently and appropriately across social platforms, and that customer issues or reputational risks are escalated to the correct teams quickly.\nIdentify recurring themes, customer sentiment, questions and issues from community management and feed these insights back into the marketing, content and customer care teams.\nMonitor day-to-day platform performance and identify content, posts or campaigns that require additional support, optimisation or adjustment.\nTrack social trends, competitor activity, platform changes and relevant cultural moments, recommending opportunities to the wider marketing team.\nPrepare regular social media performance reports covering reach, engagement, follower growth, video performance, traffic, campaign performance, community sentiment and influencer results.\nUse performance data to recommend practical improvements to upcoming calendars, content briefs, paid support and influencer activity.\nManage social media and influencer budgets within agreed parameters and ensure spend is accurately tracked.\nEnsure all social media activity follows brand guidelines, platform best practice, campaign requirements and internal approval processes.\nCoordinate with brand, CRM, customer care, operations and other internal teams where social campaigns or community conversations require cross-functional support.\n\nCOMMUNITY MANAGEMENT\nDirectly manage and support the Community Managers responsible for day-to-day engagement across social platforms.\nSet clear response standards, tone-of-voice guidelines, escalation procedures and turnaround expectations.\nReview the quality of responses and ensure communities are actively managed rather than simply monitored.\nEnsure complaints, sensitive issues and potential reputational risks are escalated appropriately.\nIdentify opportunities for proactive engagement that can strengthen brand personality and community connection.\nCompile recurring community themes and sentiment into useful insights for the broader marketing and customer care teams.\nRequirements:\nRelevant qualification in Marketing, Communications, Digital Marketing or a related field.\nProven experience managing social media for established consumer-facing brands, ideally within retail, QSR, FMCG or an agency environment.\nStrong hands-on understanding of Meta, TikTok, Instagram, YouTube, X and other relevant social platforms.\nExperience building and managing social media calendars across multiple campaigns or brands.\nGood understanding of paid social and how organic content works alongside PPC and performance media.\nDemonstrated experience managing influencers and creator campaigns.\nExperience managing or supervising Community Managers or social media teams.\nStrong understanding of online community management, customer engagement and escalation processes.\nConfident working with platform analytics and turning performance data into practical actions.\nExcellent planning, organisation, briefing and stakeholder-management skills.\nStrong attention to detail and the ability to manage multiple brands, campaigns and deadlines in a fast-paced 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