{"id":2962549,"url":"https://alion.io/job/pexcard-content-marketing-manager","title":"Content Marketing Manager","company":{"id":687920,"name":"pexcard","domain":"pexcard.com","url":"https://alion.io/company/pexcard","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Pinpoint","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"inferred_payroll_markers","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":["New York, United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":73000,"max_usd":142000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":417},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Claude","optional":false},{"name":"HubSpot","optional":false},{"name":"Power BI","optional":false},{"name":"Salesforce","optional":false},{"name":"WordPress","optional":false},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-10-19T23:16:34Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-10-22T15:46:00Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"Summary\nFor 20 years, PEX has helped organizations manage spend more efficiently, nimbly and competitively. Today PEX is a secure spend management platform for mid-market finance teams, with the PEX Visa® Commercial Card, the PEX Visa® Prepaid Card, advanced card controls, real-time visibility into card use and faster reconciliation. We serve thousands of organizations and hundreds of thousands of people in the workforce, and we work each day to help our customers run more efficiently.\nWho you are\nWe’re hiring a Content Marketing Manager to join our Demand Gen team and build authentic connections with our target audience. By developing a deep understanding of industry trends, and the evolving needs of finance leaders, you will create insightful, highly relevant content across key buyer journeys. A strong writer and editor, you will turn original research and customer stories into content that gets cited in press, search and AEO, while partnering with agencies and cross-functional teams to directly connect content to pipeline and business growth.\n\nKey Responsibilities\nContent, research, webinars\n\nOwn the content calendar, sequencing formats to move buyers from awareness to decision\nCo-own PEX's original research program: 3 to 4 studies a year, including studies with research and association partners\nTurn each study into a quarter of content: reports, webinar content, blog series, answer-first web pages, sales talk tracks and press pitches\nPartner with PR to pitch every study to the trade media finance leaders read, and work with Demand Generation to distribute via email, social media, webinar, syndication, etc. \nDevelop webinar content tied to each study and launch, working with Demand Gen on promotion\nWrite and edit blogs, guides, landing pages, email and thought leadership\nKeep our resource library current with Demand Gen and Product Marketing\nSupport a focused events calendar with show content\n Customer proof\n\nOwn the case study program end to end: find customers with Sales and Customer Success, interview them, secure approvals and publish\nBuild a case study for each product launch, vertical and use case (for example travel and fuel), with a focus on our corporate card\nTurn each case study into press pitches, follow-up email, personalized web campaigns, sales assets and social posts\nRun our review program on G2 and Capterra with Customer Success\n Social, SEO and AEO\n\nOwn organic social strategy and the PEX company page\nOwn our SEO and Answer Engine Optimization (AEO) approach so PEX content is found and cited in search and AI answers\nTrack AI Search visibility, citations and AI referral traffic, and refine the approach as AI Search changes\n\nAI in content\n\nUse AI tools like Claude and Profound across the content process: research synthesis, outlines, first drafts, editing and repurposing one study into many formats\n\nBuild repeatable AI workflows, such as prompts, templates and skills, that help the team produce more high-quality content without losing our voice\nReview every AI-assisted piece for accuracy, sourcing and brand voice before it ships\nUse AI Search data from Profound to decide what we write next, not only to report visibility\n Agency and partners\n\nManage our content agency and freelance writers and designers against priorities, deadlines and budget\nWork with Demand Gen on campaign plans so content launches with paid, email and personalization in place\nSkills, Knowledge and Expertise\nBachelor's degree in Marketing, Communications, Business Administration or a related field\n4+ years of content marketing experience in fintech, SaaS or financial services\nA portfolio of customer case studies you've written, from customer interview and approval through publication\nExperience running original research or survey programs from design through launch\nStrong writing, editing and storytelling, including reports, white papers and webinar content\nExperience with SEO, AEO and content optimization\nWorking knowledge of campaign management and how content feeds paid, email and personalization\nExperience managing agencies and freelancers\nExperience with WordPress, HubSpot, Salesforce, Google Analytics, Power BI and Profound, and managing G2 and Capterra listings\nStrong analytical skills and the ability to tie content to pipeline and new customers\nAbility to manage multiple projects and work across Demand Gen, Product Marketing, Sales, Customer Success and PR\n\nBenefits\nOur People: Join an ego-free team of high-performers who value transparency, collaboration, and constant improvement.\nHealth: 80% Company-Subsidized Medical, Dental, & Vision.\nTime Off: Flexible PTO + Federal Reserve Bank Holiday Schedule.\nFinance: 401(k) with 3% Match.\nWellness: ClassPass Credits & 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