SEO Specialist

At Pluxee, we shape the world of employee benefits and engagement by bringing to life a personalized and sustainable employee experience, at work and beyond.

Permanent Regular

Job Description:

The SEO Specialist plays a key role in implementing Pluxee’s SEO strategy by supporting technical audits, content optimization, and performance tracking. Whether positioned globally or locally, the role supports the delivery of high-quality, search-optimized digital experiences that improve Pluxee’s ranking, traffic, and engagement. The SEO Specialist collaborates closely with content creators, digital marketers, and web teams to implement best practices and ensure search visibility across markets and languages.YOUR NEXT CHALLENGE

Responsibilities:

GLOBAL RESPONSIBILITIES (when positioned in the global hub)

1. SEO Execution & Content Support

Conduct keyword research to inform global content planning and landing page structure.

Optimize meta titles, descriptions, alt text, H1/H2 headers, and content blocks across pages.

Support the deployment of SEO elements on the CMS, ensuring accuracy and consistency.

2. Technical SEO Support

Assist with global technical audits using tools such as Screaming Frog, SEMrush, or Google Search Console.

Identify and log issues related to crawl errors, broken links, redirect chains, duplicate content, or schema markup.

Work with IT and web development teams to implement global SEO fixes and enhancements.

Reporting & Performance Monitoring

Track SEO KPIs such as keyword rankings, organic sessions, click-through rate (CTR), and bounce rate.

Prepare global dashboards and support reporting with monthly or quarterly insights.

Tag and document performance trends, opportunities, and anomalies for the SEO Manager.

3. Cross-Market Enablement

Support content translation and localization workflows by ensuring proper SEO structure is retained across languages.

Prepare global keyword packs, metadata templates, and content briefs for use by country teams.

LOCAL RESPONSIBILITIES (when positioned in a country spoke)

1. Local SEO Optimization

Conduct local keyword research aligned with country-level commercial priorities and user behavior.

Optimize locally published content, landing pages, and product descriptions for SEO performance.

Ensure correct implementation of metadata, internal linking, and image alt attributes in the local CMS.

2. Technical Audit & CMS Implementation

Identify local SEO issues such as slow-loading pages, broken internal links, or missing tags.

Apply on-page optimizations and coordinate with developers or webmasters on structural improvements.

Maintain content hygiene by managing redirects, canonical tags, and URL consistency.

3. Local Performance Reporting

Track and report on local SEO KPIs using Google Search Console, GA4, and other tools.

Monitor competitor rankings and keyword trends specific to the local market.

Collaborate with the local content and campaign teams to implement improvements based on insights.

YOU ARE A MATCH IF...

Education:

Bachelor’s degree in Marketing, Communication, Digital Strategy, or a related field.

Work Experience:

2-4 years of experience in SEO, digital marketing, or content optimization.

Global role: experience with international websites, multilingual content, or cross-market SEO coordination is a plus.

Local role: experience in optimizing local websites and collaborating with content and development teams.

Skills & Certifications:

Proficiency in SEO tools (Google Search Console, SEMrush, Ahrefs, Screaming Frog, GA4).

Familiarity with CMS platforms (WordPress, Drupal), HTML basics, and metadata management.

Strong analytical skills and understanding of how SEO contributes to digital growth.

Certification in SEO or Digital Marketing is a plus.

Languages:

For global, regional, or area roles, fluency in English is required. Additional languages such as French, Spanish, Portuguese, or other relevant languages are an advantage.

For local country leadership and management roles, fluency in the local language and English is required.

For local individual contributor roles, fluency in the local language is required. English is considered an advantage as it supports communication, learning, and collaboration in a multinational context.

Working Conditions:

For global, regional, or area roles:

Hybrid working patterns depending on the host country policies. Collaboration across different countries, functions, and time zones. Travel may be required depending on business needs.

For local roles:

Hybrid working environment depending on local policies. Collaboration with local business teams and relevant regional or global stakeholders. Occasional travel may be required depending on business needs.

Competencies:

SEO Content Optimization

Keyword Research & Localization

Technical SEO Basics

CMS Implementation & Tagging

Performance Reporting & Tools Proficiency

Why join Pluxee?

Join an inclusive team

Work at the heart of the community alongside 5,000 experts across 29 countries - we embrace diversity and value uniqueness, fostering a workplace where everyone can thrive.

Turn inspiration into possibility

Get space to try new ideas, experiment and move the world of work forward as you bring new digital experiences - and moments of connection - to millions of people.

Make a positive impact

Touch millions of lives and create meaningful change for people and the world we share, supporting our commitments to diversity, sustainability, and local economies.

Grow with us

Get support you need to take meaningful steps in your career, whether you're performing your work/life balance or learning new skills.